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30 Of The Most Spot-On Burns Wendy’s Delivered To People And Companies On Their National Roast Day This Year
When the beloved burger chain Wendy’s announces its made-up “#NationalRoastDay” holiday, you know the annual roastmaster has begun on Twitter. Its merciless flame will scold anyone who wants it, but beware of what you wish for because the brave ones standing are turned into charcoal.
When most companies try to look edgy and use social media to be funny, it often looks embarrassing. But Wendy’s seems in no mood for playing games. The rules are simple: you drop “roast me” below Wendy’s tweet and feel your room temp rising to an inferno. Then, Wendy responds, and you may regret asking for it.
Below, we collected some good roasts from X (Twitter), and oh boy, Wendy’s is nailing it so badly, I suspect Ricky Gervais is in charge of the account for a day. Psst! More funny roasts from Wendy’s previous Roast Days can be found here, here and here.
This post may include affiliate links.
#1
WilvanderHeijden 3 years ago (edited)
History Channel. With the award winning documentaries "Did videogames destroy the Mayan culture?" and "Gods have built Machu Picchu but than said Fück it and left the planet."
Dre Mosley 3 years ago
Used to love this channel, but their content has gotten outrageous. Same with The Learning Channel. It used to genuinely be an educational channel.
Freya the Wanderer 3 years ago
Soon you'll be dating yourself when you say "I remember when The History Channel had programs that were actually educational."
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Thorfin Wolfsbane 3 years ago
The 'History' Channel should just change its name to 'Aliens & Nazis, Oh My'
Vicky Z 3 years ago
Honestly you don't need to be in a nursing home to lose the remote! I lose it all the time
Mahogany Eclipse 3 years ago
The best burn ever 🤣🤣🤣 I also love watching the History Channel, btw, so this was even funnier
Everything_Fubar 3 years ago
The one show they had, "Decisive Battles", that had the most basic animation ever, always said "you can see this visual thanks to our brand new video game technology" lol
Thea Grace 3 years ago
Wendy's: How does it feel to you knowing all your food is as healthy as cigarettes are to the elderly?
RELATED:
#2
Francine Govan 3 years ago
It's Gillette Venus - their first disposable razors for women were pink, and cost more than the same men's disposable razors.
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Vortex Lazer 3 years ago
Nope, not even the strongest burn heal can soothe that, it's burnt to the ground like a crisp.
#3
It’s not the first time that Wendy’s has made headlines for its brutal burns here on Twitter. Wendy’s notorious reputation started back in January 2017 when the fast-food chain hilariously clapped back at a Twitter user who, as Wendy's playfully accused, "had forgotten refrigerators existed." The brand made a bold and unapologetic statement, but people seemed to love this super sassy persona. The appeal only grew as it was a far cry from the cutest little redhead mascot. I mean, how dare she?!
Today, Wendy’s Twitter has a whopping 3.8M followers to compare with only 1.9M followers of its competitor Burger King. What’s more, the fast food giant is credited with setting the tone for how brands interact with followers on social media. And this is not something you’d read in marketing books, on the contrary. According to Vulture, brands had already ditched the promotions and started speaking directly to their clients, but it was Wendy's who made this approach an art form—and a viral one at that—with its specific kind of comedy.
#4
#5
Daniel (ShadowDrakken) 3 years ago
Looks more like Dobby dressed as Shaggy to me, green shirt and all.
BlackPearltheSeaWing/NightWing 3 years ago
Oh my gosh this is incredible. Is it bad that I can see it?
#6
WilvanderHeijden 3 years ago
Exactly. A pair of cheap thumbtacks in your eyes will get the same result.
Deutschland Mädchen 3 years ago
I run into my furniture and also walls with perfect vision, I don't want to think about what would happen if I was blindfolded or something
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Coffee and Paste 3 years ago
😂😂 not gonna lie...I do have VR and am in love with it. #burnfreeze (previously brain freeze)
Cassidy ChillRose 3 years ago
Now I'm just waiting for Wendy's to show them all the virtual salt they brought with them.
Meanwhile, Wendy's Chief Concept and Marketing Officer Kurt Kane told the press that with their Twitter tone, they’re indeed working the fine line: "We want to be likable and sassy. We don't want to be seen as sarcastic and rude. But we walk a fine line."
The truth is, direct marketing on social media that is all about brands posting ads, promo offers and anything in between doesn't get customers engaged. On the contrary, it repels them as something forced, outdated and tacky. But Wendy’s direct communication has an appeal unlike any other. Roasting just adds spice to it and pushes their Twitter into a whole new level of entertainment.
#7
Wang Zhuang 3 years ago
After reading these, I'm kinda tempted to get a Twitter account just to follow Wendy's! Hahahaha!
#8
Jeremy Grady 3 years ago
Jagermeister tastes like bile. If you've ever thrown up in your mouth then you know what jagermeister tastes like.
#10
MyOpinionHasBeenServed 3 years ago
I feel they could have gone a different direction towards the parents exploiting their kid.
#11
Kevin Camp 3 years ago
Over priced cheap tech as a fashion statement. The Apple marketing scheme.
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#12
Fred White 3 years ago
Uber eats sounds like what we used to have after were done behind the garage. (Kid Rock reference)
#13
Hi, I'm Mars! 3 years ago
As a VERY long time T-Mobile customer (as in since 1997 when they were VoiceStream) , I can confirm.
Paul Johnson 3 years ago
@Wendys I've had your 10 pc and I'd rather have the 1 bar cell service. At least I can order something better than Wendy's.
#14
Tolga ÜSTÜN 3 years ago
I've been in USA and lots of beer was like that... As a person who doesn't like getting drung fast, I kinda like it...
Nikki Sevven 3 years ago
While it's true that most mass-produced US beer is fairly weak, the roast is referring to the horrendous taste of Busch Light. It's more like beer-flavored water than actual beer.
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Nicole Weymann 3 years ago
As I read once: "American beer is like making love in a canoe: fúcking close to water"
Debrina Blackmoon 3 years ago (edited)
Ugh-every beer I've tasted is nasty to me, & I tried many kinds; all of it stinks, too.
Connie Lichtenberg 3 years ago
As someone's who lives in St Louis, I don't know anyone that would enjoy a Busch beer. Of course their descendants do have a good run on coke & hookers.
#16
Deutschland Mädchen 3 years ago (edited)
What's so bad about that particular state? Edit: For those who answered, I'm just wondering why they think we shouldn't have animals or pets in Nebraska. I'm not asking y'all to list why you don't like Nebraska. (I'm adding the climate to that list though)
Aria Whitaker 3 years ago
Low population and nothing to do. Oh, and corn. They have LOTS of freaking corn.
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Cat newton 3 years ago
If you want to be humane, take the humans out of nebraska. This is corns country now...
Fred White 3 years ago
Nebraska is like golf, it's set up to do better the less time your there!
#17
IeabellAlakar@aqueenofaplanet 3 years ago
the phrase fourteen year old vape lord makes me think of darth Vader
Fred White 3 years ago
In the olden days, we had to go do that behind the garage like Kid Rock said!
#18
Joe Reaves 3 years ago
Lol given how many people get sick every year, it probably feels pretty good.
Savannah Manis 3 years ago
I drank Gatorade for the stomach flu and always ended up throwing it up. I hate Gatorade to this day.
Eric Lafleur 3 years ago (edited)
Ooooh! I hope there's a request from @PeptoBismol down on the list
Briana Landers 3 years ago (edited)
I drink pedialyte propel and ice water and tea. Literally would n e v e r drink powerade for any ailment. M a y b e gatoraide but it cant be one of their strong heart burn inducers
#19
Daniel (ShadowDrakken) 3 years ago
Literally not a roast, because the candy does actually contain edible wax...
#20
Briana Landers 3 years ago
Eeeeyugh. Energy drinks. As a "conesuer" tho.. Bang is far worse. And NOS and RedBull. At least monster has vitamins. And flavors. And doesnt parch me as bad. My PCT teacher did a lil study thing one and discovered monstee isnt as bad as it seems. But the caffine is still WHOO. Thank god they make AMAZING teas and rehabs 🤤
#21
Stannous Flouride 3 years ago
But it turns into a different one the MAGAts will drink to cure Covid.
#22
Julie Harden 3 years ago
Ouch. I actually think the opposite. Lol Rhett looks like the unibomber
ZombieGirl 3 years ago
lol...I think their hair AND their content has gotten better over time!
Bethany Van Der Kaaden 3 years ago
They're the best!! YouTube creators of GMM
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#23
the annoying theatre kid 3 years ago
you could've said that oreo was originally a rip off of another beand
Jeremy Grady 3 years ago
Wendy's is absolutely right. You shouldn't have to add anything to make something palatable.
#24
#25
#26
Coyote Cosmica 3 years ago
I tried one (my boyfriend got it in an assorted pack thing) and I actually didn't find it bad. Wouldn't go out of my way for it, but I've had worse
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Toothless Feline 3 years ago
That's three different kinds of disgusting rolled into a single product.
Robin DJW 3 years ago
I take extreme offence at all iterations of Bud Light - it's the beer for people who don't like beer.
Kimberley Gayle Thomas 3 years ago
then I should try. Fingers crossed. I prefer the strong stuff such as scotch, bourbon, vodka, whiskey, tequila, etc because everything else alcoholic is too weak for me.
Load More Replies... #27
moose man 3 years ago
If you get a dictionary, you are either really smart or really dumb
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#28
#29
Magpie Magoo 3 years ago
I swear it must be Ryan Reynolds doing the roasting on behalf of Wendy's.
Katrina Wysocki 3 years ago
That would be kind of ironic considering that is his gin brand.
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Jeremy Grady 3 years ago
I love that this a burn on Aviation Gin and on Ryan Reynolds at the same time.
Powercat 3 years ago
He is a lovely human being but very “meh” as an actor.
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#30
Robin DJW 3 years ago
perfect. my first deep belly lol of the day. thanks
Load More Replies... 𝙸'𝚖𝚊𝚗𝚘𝚘𝚋!(new account) 3 years ago
damn!!!!! we even got confirmation!!! LOloloolo
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#32
𝙸'𝚖𝚊𝚗𝚘𝚘𝚋!(new account) 3 years ago
Aaaaah! I literally googled what Semrush was before reading wendy's reply! LMAO!
#33
#34
#35
Aria Whitaker 3 years ago
I dont know Wendy's, Hot Topic gives them some stiff competition in that area!
#36
#37
#39
#40
Ghost Host 3 years ago
0-0 ain't wrong though, I have a Garfield one and a Timon one, and Timon scares me
wist_the_goblin (they/he) 3 years ago
i have helpy (from five nights at freddy's), eevee, and sylveon
#41
#42
#43
#47
#49
#50
Jef Bateman 3 years ago
Forgive me if this is too dark, but how about: "When you said you were going to kill on stage, we thought you were speaking figuratively."
#51
#52
#53
Cassidy ChillRose 3 years ago
Oh... That... That one actually got me. As somebody who played Infinite the day it came out that just hits close to home. It also reminds me that 343 hasn't actually done much to fix that yet... Although I'm giving Wendy's points for doing their research!
#54
Aria Whitaker 3 years ago
She is very wholesome, sweet and quite beloved. They simply didn't have the heart...it would be like roasting Mr. Rogers or Keanu Reeves....
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#58
Cassidy ChillRose 3 years ago
I mean, Wendy's is clearly interested in it. But my question is, will it be 10,000 words, or... 100,00 words? Are they going so far as to say it'll be so bad that it won't have any real words? I am intrigued by this one, very much so.
#60
T5n 3 years ago (edited)
Coincidentally, the new overwatch Lego set for delayed/canceled(exact outcome to be determined). This update about the set came out before this tweet so it is likely referencing that delay/cancellation.
John Scott 3 years ago
Lego pulled the sets due to the ongoing sexual harassment suit at Activision/Blizzard. That's the joke, and it's hilarious.
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#64
Memere 3 years ago
St. Louis doesn't like to admit it's actually in Missouri - it truly believes it's an East Coast city, lol
Jeremy Grady 3 years ago
Is it because they have indoor plumbing and they can read and write?
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What do you think ?
Craig Silberman 3 years ago
Wendy's is one of the few companies that knows how to use social media.
Stephanie Keith 3 years ago
To bad they don't know how to pay living wages to be able to keep up with eating and a humane standard of existence. Their wit is definitely unmatched, I just wish their heart was a match with those good people working there.
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Joe Reaves 3 years ago
I don't know how much Wendy's pays the person who runs their social media, but unlike most big brands it's actually worth it.
Ben Steinberg 3 years ago
If it is a single person, they're quite the wit. I'm guessing it's more than one person, maybe even a whole staff...
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BlackPearltheSeaWing/NightWing 3 years ago
I think I'm in love with whoever runs the Wendy's Twitter account
Magpie Magoo 3 years ago
I can't help but wonder if they get Ryan Reynolds to do the annual roast. Seems right up his alley...and they did roast his gin company...
Christopher Bowers 3 years ago
I would had roasted Wendy's instead of them roasting me. Start with, "I don't know which is worse, your breakfast or your choice of slogans: Hot-N-Juicy - 1977-1980 Parts is Parts - 1983-1984 Do what tastes right - 2004-2007 Are just a few of theirs.
Craig Silberman 3 years ago
Wendy's is one of the few companies that knows how to use social media.
Stephanie Keith 3 years ago
To bad they don't know how to pay living wages to be able to keep up with eating and a humane standard of existence. Their wit is definitely unmatched, I just wish their heart was a match with those good people working there.
Load More Replies... Joe Reaves 3 years ago
I don't know how much Wendy's pays the person who runs their social media, but unlike most big brands it's actually worth it.
Ben Steinberg 3 years ago
If it is a single person, they're quite the wit. I'm guessing it's more than one person, maybe even a whole staff...
Load More Replies... BlackPearltheSeaWing/NightWing 3 years ago
I think I'm in love with whoever runs the Wendy's Twitter account
Magpie Magoo 3 years ago
I can't help but wonder if they get Ryan Reynolds to do the annual roast. Seems right up his alley...and they did roast his gin company...
Christopher Bowers 3 years ago
I would had roasted Wendy's instead of them roasting me. Start with, "I don't know which is worse, your breakfast or your choice of slogans: Hot-N-Juicy - 1977-1980 Parts is Parts - 1983-1984 Do what tastes right - 2004-2007 Are just a few of theirs.
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