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Sometimes when you are just going about your day, you will encounter a particular sound, visual, or smell that sends you flying back to simpler times. These experiences, among others, are just classic examples of nostalgia, that hard-to-put-your-finger-on feeling of longing for something from the past. 

The “No Context Nostalgia” Instagram page shares images of things that have a solid chance of unlocking some childhood memories. So get comfortable, strap in for a blast from the past as you scroll through, and be sure to upvote your favorite examples. We got in touch with the page’s admins to learn more. 

More info: Instagram

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Ray Ceeya (RayCeeYa)
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4 months ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

Wait! Mickey Mouse, Bugs Bunny and Big Bird in the same picture? No way you could do this today. The people who own those properties would never work together.

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Bored Panda got in touch with Jake Laycock, the page’s creator and admin, and he was kind enough to answer some of our questions. Firstly we were curious to hear more about how and why the page was created in the first place. 

“Like many people, I was looking for a pandemic project. Something to pass the time, and this seemed like a fun idea! It originally was just a Twitter page, posting random nostalgic images, and once it started to take off a little, I thought I could branch out to Instagram and TikTok as well,” he shared. 

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Ray Ceeya (RayCeeYa)
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4 months ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

A phone case for the indestructible phone. My roommate had one of these until about 2014.

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As of writing, “No Context Nostalgia” has over a quarter-million followers on Instagram alone. So we wanted to hear Jake’s take on what exactly would draw so many people to this kind of content. You know... life is tough, and the older you get, the tougher it can feel sometimes. I always looked at nostalgia as this sentimental affection for a point in time in all of our lives.”

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Me
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4 months ago (edited) DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

I hear the sound of getting the ball from the velcro in my mind

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Moë
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4 months ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

Was low key hoping that the y2k bug would hit and wipe out all my debt 🤣

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“It helps to unite us to that authentic self and reminds us of who we have been, compared to who we feel we are today. I know that sounds a bit hoity-toity, but sometimes all it takes is seeing a toy or a discontinued snack you loved as a kid to bring a little joy into your day,” he shared with Bored Panda.  

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Jeff White
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4 months ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

I did like playing with this one. Even though I knew how it working, I choose to believe it was magic. Cool Beans.

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Of course, nostalgia is a pretty subjective experience, so we wanted to know what were some of the internal rules and guidelines for what gets featured or rejected. “I do my best to feature a variety of life experiences. So, wherever you grew up, or whatever kinds of toys you played with, or shows you watched, hopefully, you can find something that pops up in your social feed that resonates with you.”

“I always feel like the more specific, the better. Really diving deep to unlock a memory of something you thought you forgot about but is locked away in the back corner of your mind somewhere,” he added. No doubt, as you scroll through, you might be suddenly remembering all sorts of parts of your youth you didn’t even know you still carried with you. 

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Bouche and Audi and Shyla, Oh My!
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4 months ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

My mom would give me a glass of strawberry milk every year for my birthday. It was delicious! As an adult at the grocery store, I saw this and bought some for old times' sake. It tasted horrible. So I called Mom and asked what she used to make my strawberry milk. She answered, "food coloring".

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Ken Beattie
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4 months ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

I went looking for the banana one recently but it's no longer available. They had lime for awhile too.

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2x4b523p
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4 months ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

We were not allowed any sugar at home but my aunt had this, my brother and I had sleepover once a month or so, it was the highlight to ask for Nesquik for breakfast. Apparently there was whole science behind microwaving the milk, everyone had to report in advance if they want classic cocoa or the strawberry one, milk got microwaved 30 seconds shorter for strawberry version and only one cousin was trusted enough to operate the microwave and distribute the hot milk mugs.

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not your average weirdo
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4 months ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

I wish I could say I liked this stuff but tbh it was nasty in my opinion 😅

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Nicole Weymann
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3 months ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

Same! Don't like vanilla either and hate banana on general principles. But chocolate was/is great!

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Phoenix
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4 months ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

I still remember what this tasted like. It was never as good as I thought it would be.

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Kraneia The Dancing Dryad
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4 months ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

They still make this I think... What really makes you feel old is when you hit the antique store and find the old square cans...

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Bethany Mal
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4 months ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

I just ordered banana off Amazon! Can't find it in the store.

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Settled for Infamy
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4 months ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

This is the only thing I could drink when pregnant. Not such a weird craving flex.

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Andy Cran
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4 months ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

my mother would only buy the strawberry or banana ones knowing full well only my little brother would drink them as I really really didn't like strawberry or banana flavour (I still don't 40+ yrs later)

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Kaedyn Walsh
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4 months ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

I love strawberry milk to this day (and banana milk. I can't find it any longer, and quik needs to make it again in this size can.

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Jake left us with some parting thoughts. “I get tons of submissions from people in my DMs, and I love to see them! People from all over the world are looking to share something that they remember that no one else seems to, and they want to share because it means a lot to them. I'd like to encourage people to continue to share things that they feel mean a great deal to themselves, as it may mean a great deal to others as well.” So if you want to keep seeing this sort of content, follow “No Context Nostalgia” on Instagram.

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GarPanda
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4 months ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

I had some of these! I always remember the leather-y feeling noses! Also the old Happy Meal logo is leagues better than the new one!

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GarPanda
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4 months ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

The Twinkl/Sparklebox aesthetic that absolutely took classrooms by storm. Another classic.

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The old (perhaps nostalgic) adage that “truth is stranger than fiction” can also be said about nostalgia. The term itself was first coined in the 17th century, to describe the very intense homesickness felt by Swiss mercenaries fighting throughout Europe. Physicians described it as a medical condition, with bouts of depression and melancholy. Thankfully, the modern equivalent is a tad bit nicer. 

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Lavender Myst
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4 months ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

These and the weird Colgate branded toothpastes with the characters on top... sparkle blue... wow the flashbacks

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The word itself, stripped of this meaning, comes from the Greek νόστος (nóstos) which simply means homecoming. It’s quite easy to see how returning to a familiar place after a long time away would fill you with an intense feeling of nostalgia. No doubt many folks returning home for Christmas went through a bit of this at the time. 

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Firstname Lastname
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4 months ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

They still had one at the supermarket a few months ago, and nostalgic me was read to feed it quarters but the slots had rusted over.

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It’s fortunate that these days we have a lot more to enjoy when thinking about the past. Some research indicates that engaging with these sorts of memories, when pleasant, can noticeably improve a person’s mood. This is a useful tool during trying times to help a person pull through them by “replacing” their current feelings with positive feelings they had in the past. So if you perhaps feel a bit guilty about scrolling through content like this, remember, it can actively make your life feel just that little bit better.

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GarPanda
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4 months ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

I actually saw some earrings like these a couple years back in Claires!

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Note: this post originally had 85 images. It’s been shortened to the top 30 images based on user votes.