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Creating a beautiful and clever logo is hard. But with a master's degree in design and 15 years of experience in the industry, Mustafa Ömerli has perfectly mastered the art of representing ideas. To show off his skills, Mustafa has been creating typography logos for random words. Parent. Tunnel. Disability. Whatever he's portraying, Mustafa seems to always pinpoint the essence of that particular word and it's truly captivating.

More info: omerli.coInstagram

"With these typography logos, I'm trying to show examples of what I believe is good design," Mustafa from Istanbul, Turkey, told Bored Panda. "It's all about function, aesthetics, and clever ideas."

His motto is 'positive mind, negative space.' "In my works, you can feel the positivity and see the negative space."

Web developer and graphic designer James George said that viewers like images with negative space because they don’t have to work too hard to get it: "A healthy balance between great negative space and intrigue will entice the viewer to spend extra time looking at [a] design."

"Your viewers will be more likely to remember the design’s intended message via the use of creative imagery," George added.

"When I'm creating something like this, my mind is working spontaneously but my design process is carefully planned," Mustafa said. "My approach to this typography logo project usually starts when I pick a word. I then try to truly understand its meaning. After that, I just come up with an idea to express this meaning."

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For more interesting logo designs, check out Bored Panda's earlier posts about negative space and hidden symbols.

#6

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Daria B
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4 years ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

This is especially funny if you speak Italian because we say "grassetto" for "bold" font and it means "fatty".

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Tonje Aashaug
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4 years ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

This actually took me a few seconds because in my country (Norway), we have three extra letters and this one looks a lot like the last one. It could have been written in a fancy way.

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Monika Soffronow
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4 years ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

These are all so extraordinarily simple that you truly have to be very good at what you are doing in order to come up with them.

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Hard 2 Guess
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4 years ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

I can't begin to imagine what this word suppose to be. Someone please help.

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Demonic Darkness
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4 years ago (edited) DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

LOL I thought it was a little sword pointing downwards at first. "Don't mess with my daughter..."

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Note: this post originally had 132 images. It’s been shortened to the top 30 images based on user votes.

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