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“I’m Switching Airlines”: Backlash Hits Southwest As Plus Size Passengers Slam New Seating Rules
Southwest airplane in flight with cloudy sky, amid backlash over new plus size passenger seating rules

“I’m Switching Airlines”: Backlash Hits Southwest As Plus Size Passengers Slam New Seating Rules

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Southwest Airlines implemented its new ‘customers of size’ policy on January 27, changing how it accommodates fliers who require additional space.

According to the company’s website, plus-size passengers who cannot fit within the armrests of a single seat need to purchase the seat adjacent to theirs, a benefit that had previously been provided at no additional cost. 

Highlights
  • Southwest Airlines now requires plus-size passengers to purchase the adjacent seat to avoid encroaching on neighboring fliers.
  • The additional seat had previously been provided at no extra cost. The change that has angered longtime customers who benefited from the policy.
  • The shift is part of a larger effort to address investor concerns over the airline’s profitability margins.

The development has left the larger-bodied community feeling betrayed, and many are making it clear that Southwest is about to lose them as customers. 

“I’m excited to branch out and try new airlines!!” wrote a netizen, while another added, “Wait. Is this really a thing? I thought buying two seats was a joke.” 

RELATED:

    Southwest Airlines implemented its revised plus-size seating policy yesterday

    Southwest Airlines airplane flying with clouds in the background amid backlash over new plus size passenger seating rules.

    Image credits: Acroterion/Wikimedia

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    The changes in Southwest’s seating plans were announced in August 2025, a few months after the airline successfully dropped its free baggage perk. 

    Until May 2025, Southwest allowed its passengers to check two bags for free; however, under its revised directive, it charges $35 for the first bag and $45 if a customer has a second one. 

    Passengers boarding a Southwest airplane amid backlash over new seating rules affecting plus size travelers.

    Image credits: Roberta Sant’Anna/Unsplash (Not the actual photo)

    The airline, notably, continues to allow two free bags to loyal customers with A-List Preferred status and to passengers who pay the most premium fee. 

    While Southwest’s new plus-sized seating policy states that fliers with a requirement for a second seat will now have to book it in advance, as opposed to previously requesting it at the airport, the carrier still promises to refund the cost for the second seat upon request. 

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    Image credits: KONSTANTIN SHISHKIN/Adobe Stock (Not the actual photo)

    Those requesting refunds, though, must do so within 90 days of travel, and the refund will only be entertained if the flight took off with at least one empty seat in the same fare class. 

    Also worth noting is that passengers who require two seats will be rebooked on a subsequent flight if an additional seat is unavailable on their original flight.

    Chris Perry, a spokesperson for Southwest, said that the new rule allows the airline to “provide a quality experience for all customers.”

    Screenshot of a social media post expressing heartbreak over Southwest’s new seating rules impacting plus size passengers.

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    Comment by Hungry Haley criticizing new airline seating rules, calling for bigger seats for plus size passengers on Southwest.

    Jason Vaughn, an Orlando-based travel agent who shares tips for plus-size people on his website Fat Travel Tested, however, opposed the notion, saying, “I think it’s going to make the flying experience worse for everybody.” 

    In his further criticism of Southwest, long seen as a haven for plus-sized fliers, he questioned whether the airline still understands its core customers. 

    His sentiment was echoed by Tigress Osborn, executive director of the National Association to Advance Fat Acceptance.

    “Southwest was the only beacon of hope for many fat people who otherwise wouldn’t have been flying,” she told The New York Times. “And now that beacon has gone out.”

    The airline’s plus-size passengers appear ready to switch carriers amid the change

    Southwest Airlines check-in counter with signage amid backlash over new plus size passenger seating rules.

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    Image credits: NewsWest 9/YouTube

    “I’m debating going Frontier,” wrote a Reddit user, while a second added, “I’m physically so sickened and heartbroken about this change. This is such a big loss to the plus-size community as well as our allies.”

    “Southwest can go kick rocks. Between the new bag fees and the charges for an extra seat, I might as well fly a much comfier airline for the same price!” a third commented. 

    “It made flying so much less stressful over the last few years, but now it’s all going away. I’m with you on switching airlines,” wrote a fourth.

    Plus size passenger seated on an airplane, highlighting concerns over new Southwest Airlines seating rules and passenger comfort.

    Image credits: plussizeparkhoppers/TikTok

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    The paid extra-seat protocol has been rolled out alongside another major change for the airline: the elimination of its open seating policy, which allowed passengers to pick any seat on the plane. Southwest had maintained this policy since its inception in 1966. 

    The changes have been attributed to pressure from activist investors to increase profit margins

    @plussizeparkhoppers 🙋‍♀️ Have you ever flown Southwest Airlines? Let us know in the comments! We are plus size women who range in sizes from 2x-5x. We have previously used the Southwest Customer of Size policy, but now that it is changing, we are rethinking our travel plans for the future. #southwest#plussize#airlines#plussizetravel#travel♬ Promotion – PositiveMedia

    Southwest Airlines has long been under pressure to modernize its decades-old low-cost policies. 

    Analysts and investors, including hedge fund Elliott Investment Management, which holds a 9.9 percent stake in Southwest, expressed concerns two years ago that the airline was rigidly committed to an outdated playbook.

    Screenshot of a social media comment criticizing Southwest Airlines' new seating rules for plus size passengers.

    Comment from a passenger discussing paying for economy plus or business class for comfort amid backlash on Southwest seating rules for plus size passengers.

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    Elliott also launched a campaign to oust CEO Robert Jordan and other top executives at the time.

    In response, the airline ruled out any leadership change and said it was drafting a “significant transformation” of its business to improve financial performance.

    That very transformation has manifested in the form of the open seating plan ending, and plus-sized customers being asked to pay for an additional seat, with restricted refund options.

    Southwest Airlines airplane parked on runway amid backlash over new seating rules for plus size passengers.

    Image credits: Southwest Airlines

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    “That should’ve been a requirement. It’s just rude for people to be spilling into your seat and making you uncomfortable,” wrote a netizen in favor of Southwest’s latter policy change, while another said that anyone who finds an issue with the new plus-size seating rule is the “problem.”

    Southwest recorded 47 consecutive profitable years before the pandemic but has faced challenges sustaining profitability since. 

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    “Omg if this isn’t a wake up call idk what is,” a Southwest supporter wrote

    Comment from a user discussing the need for more airplane space benefiting plus size and disabled passengers amid new Southwest seating rules backlash.

    Comment on social media criticizing Southwest Airlines new seating rules and plus size passenger backlash.

    Comment from a passenger about paying for two Southwest seats and backlash over new seating rules for plus size travelers.

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    User49 commenting on backlash against Southwest over new plus size passenger seating rules with 1320 likes shown.

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    User comment criticizing Southwest Airlines' new seating rules amid backlash from plus size passengers.

    Comment criticizing Southwest’s new seating rules, highlighting airline seats being too cramped for plus size passengers.

    Social media comment criticizing Southwest Airlines over new seating rules for plus size passengers and customer refunds.

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    Comment criticizing Southwest Airlines over new seating rules, highlighting backlash from plus size passengers.

    Comment from a plus size passenger expressing opinion on paying for two seats amid Southwest’s new seating rules backlash.

    Social media comment on Southwest Airlines backlash over new seating rules affecting plus size passengers.

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    Comment on social media showing backlash against Southwest Airlines over new plus size seating rules, with 720 likes.

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    Comment from user 73popeye expressing frustration about luggage fees and seating rules related to plus size passengers on Southwest Airlines.

    User comment on social media criticizing Southwest Airlines seating rules amid backlash from plus size passengers.

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    Instagram comment criticizing Southwest Airlines new seating rules by a user with dyed hair, expressing frustration about seat space.

    Comment from a user thanking Southwest Airlines on a social media post about new seating rules affecting plus size passengers.

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    Comment criticizes "customer of size" definition, reflecting backlash from plus size passengers over new Southwest seating rules.

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    Poll Question

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    seema.sinha

    seema.sinha

    Writer, News Writer

    Read more »

    News writer with over two years of professional experience covering celebrity news, film and television developments, and viral phenomena. My expertise lies in source verification and storytelling that focuses on the why behind the moment. Skilled in social media monitoring and SEO optimization, I produce timely, engaging content that resonates with readers while maintaining editorial integrity.

    Read less »
    seema.sinha

    seema.sinha

    Writer, News Writer

    News writer with over two years of professional experience covering celebrity news, film and television developments, and viral phenomena. My expertise lies in source verification and storytelling that focuses on the why behind the moment. Skilled in social media monitoring and SEO optimization, I produce timely, engaging content that resonates with readers while maintaining editorial integrity.

    What do you think ?
    George Costanza
    Community Member
    12 hours ago Created by potrace 1.15, written by Peter Selinger 2001-2017

    Being obese enough to need two airline seats is not "plus-sized". It's morbidly obese.

    Undercover
    Community Member
    11 hours ago Created by potrace 1.15, written by Peter Selinger 2001-2017

    Yes! I'm fat myself, but weren't speaking of overweight people, but morbidly obese persons. But tbh, Airlines are villains that try to cram as much human flesh on their planes as it's possible. My partner is tall (not super tall, abt 8 feet 2) and there's no way he can fly without manspreading to the max.

    Load More Replies...
    Rob D
    Community Member
    12 hours ago Created by potrace 1.15, written by Peter Selinger 2001-2017

    Good. It's ridiculous to sit next to someone spilling into your seat.

    JSL
    Community Member
    11 hours ago Created by potrace 1.15, written by Peter Selinger 2001-2017

    Frankly, that should have been the policy ALL the time. A passenger should be paying for EVERY seat they're going to occupy, whether its weight related or service animal related or whatever. Yes, the seats should be bigger and there should be more room between the seat and the back of the seat in front of me. But...that's not going to happen. And there IS a weight limit on planes (passengers, crew, luggage, plane itself, anything else).

    Load More Comments
    George Costanza
    Community Member
    12 hours ago Created by potrace 1.15, written by Peter Selinger 2001-2017

    Being obese enough to need two airline seats is not "plus-sized". It's morbidly obese.

    Undercover
    Community Member
    11 hours ago Created by potrace 1.15, written by Peter Selinger 2001-2017

    Yes! I'm fat myself, but weren't speaking of overweight people, but morbidly obese persons. But tbh, Airlines are villains that try to cram as much human flesh on their planes as it's possible. My partner is tall (not super tall, abt 8 feet 2) and there's no way he can fly without manspreading to the max.

    Load More Replies...
    Rob D
    Community Member
    12 hours ago Created by potrace 1.15, written by Peter Selinger 2001-2017

    Good. It's ridiculous to sit next to someone spilling into your seat.

    JSL
    Community Member
    11 hours ago Created by potrace 1.15, written by Peter Selinger 2001-2017

    Frankly, that should have been the policy ALL the time. A passenger should be paying for EVERY seat they're going to occupy, whether its weight related or service animal related or whatever. Yes, the seats should be bigger and there should be more room between the seat and the back of the seat in front of me. But...that's not going to happen. And there IS a weight limit on planes (passengers, crew, luggage, plane itself, anything else).

    Load More Comments
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