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Red 40 dye was banned in the u.s, so companies used blue instead

I discovered that in a youtube video, they did a really good job at explaining the blue raspberry colour. It's a video from "Food theory" channel called "Blue raspberry is a complete lie". Dramatic a bit and lots of effect but the explainations are clear 😊

I smoked menthol cigarettes for quite some time (6 years clean, yeah!), so I associate menthol with green as that was the colour of the packs :-)

I am from the USA. Yes, blue as 'raspberry' is stupid. More so here because my area is one of the main raspberry growing areas so real ones are all around us (spoiler - not blue) . I always just figured it was for ease of ID for marketing purposes. Red was already used for cherry and strawberry. Green is lime or similar. Blue was an available color that wasn't red or green.

In Australia we sometimes have blue raspberry, blueberry and also blue heaven, which is basically vanilla I think

Already have red for cherry and strawberry so they used blue to make it stand out

I read something once that the guy that invented blue raspberry did it because there weren't any blue fruit flavored candies, most were some shade of red. Just wanted his product to stand out

It makes no less sense than blue being menthol. Mint is green.

No, no one can explain.. they just decided that blue was a knockoff synthetic raspberry for some reason and everyone went with it edit: actually never mind, after reading other comments it seems like there is a reason, so I'm off to educate myself

It's actually red dye number 2 which was banned because studies showed it could cause cancer (not 40 which is still in products and known to cause reactions in subset of the population). There were other shades of red/pink for stawberry or cherry but with the ban of red dye 2 candy manufacturers did not have an appropriate red shade for their raspberry flavors. ICEE (a type of slush)drinks were becoming popular around the time and they needed a new color for their new drink to distinguish it from their original red cherry flavor drink. They chose blue. At the same time Otterpops (a popsicle)also became widely available and popular and one of the flavors was blue. With the banning of the red dye and the popularization of of those other products in blue manufacturers began using the blue dye for raspberry flavored things.

It's the US................say no more

kids don't like menthol but they love blue, especially if it turns their tongues blue

Menthol is light mint green here, and then blue raspberry either came about due to marketing "yet another" red flavor as blue or some company ran out of red and just said f it, blue, depending on who you ask.

It started back in 1492… messing stuff up since. But I’m 54 so I remember blue becoming a flavor and it was very exciting to young me.

NO!

Americans don't have to explain themselves. When will the rest of the world understand, we march to the erratic beat of a different drummer.

They don't understand the difference between grapes, blackberry, blueberry, and the colour blue

For me this type of blue is anise.

Sure thing. Other places exist, and they have other flavours and colours. There, you're all caught up.