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How many times, looking, for example, at the logos of Nike, Adidas or Apple, have we asked ourselves just one question: “Well, couldn’t we have drawn such a simple logo ourselves?” If yes, then let's move on reading. If not, we still move on. How many times have we read the news that some famous design studio redesigned the next big corporate logo for a check with an obscene number of zeros, and in the end just made the font thinner or simply reduced the distance between some details?

And so, every time we read such news, we come across dozens, if not hundreds of comments that the designers simply scammed their clients for money, but actually nothing in the logo has changed. In fact, as is often the case, things are not so clear cut.

Firstly, the famous swoosh was most likely a manifestation of spontaneous genius insight (for which, however, they paid only 35 bucks), and the original version of the Apple logo was complex, artsy and as old-school as possible. Secondly, any change in the logo in a large company is preceded by a long and thorough marketing analysis. Yes, sometimes it turns out a complete fail, as was the case with the 2012 Summer Olympics logo, but more often than not, the idea of saving on logo design doesn't justify itself at all.

Do you want proof? Voila! As many as 47 examples collected by Bored Panda, when the designer just drew something, the marketing manager was either absent or did not think at all, and the boss approved the logo without looking. And the result is what we have - this incredible selection of logos from around the world, on the one hand, beautiful and stylish - but completely inappropriate, you just have to look at it from a different angle. So please feel free to think different, as Steve Jobs once urged us, scroll this selection to the very end, and just enjoy these absolute masterpieces of human short-sightedness.

#1

This Catholic School Logo

This Catholic School Logo

u/Jaggyjags Report

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    #2

    Now That's Just A Bad Logo. Period

    Now That's Just A Bad Logo. Period

    u/ZuesAndHisBeard Report

    𝓠𝓾𝓪𝓬𝓴
    Community Member
    2 years ago Created by potrace 1.15, written by Peter Selinger 2001-2017

    *that moment when you sneeze too hard and try to play it cool

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    #3

    The Logo For This Spicy Apple Jelly

    The Logo For This Spicy Apple Jelly

    u/KyleColby Report

    Paulo Freitas
    Community Member
    2 years ago Created by potrace 1.15, written by Peter Selinger 2001-2017

    Its a " double entendre " and its hilarious lol, you can see it as half an Apple lol, of a fire spitting a*s, thats actually Smart.

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    #4

    This Medical Centre’s Logo Is A Flat Line

    This Medical Centre’s Logo Is A Flat Line

    u/izyzacov Report

    ---
    Community Member
    2 years ago Created by potrace 1.15, written by Peter Selinger 2001-2017

    Maybe it's in arabic and they actually revive people

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    #5

    Unfortunate Door/Logo Placement On This Plane

    Unfortunate Door/Logo Placement On This Plane

    u/nthensome Report

    ArodTheHorrible
    Community Member
    2 years ago Created by potrace 1.15, written by Peter Selinger 2001-2017

    I don't think that is new to the hotel industry

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    #6

    My Son Who Just Started To Read, “Hell Baby. Hell Baby. Hell Baby!!!”

    My Son Who Just Started To Read, “Hell Baby. Hell Baby. Hell Baby!!!”

    u/Hopeful_Relative_494 Report

    DP 2(DP The Magical Unicorn)
    Community Member
    2 years ago Created by potrace 1.15, written by Peter Selinger 2001-2017

    Hello? Is this John Constantine? Yea. So I got a Hell Baby? We might need to perform an exorcism..

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    #7

    Girls' Water Polo Team Logo

    Girls' Water Polo Team Logo

    u/Bacicot Report

    JoJoB
    Community Member
    2 years ago Created by potrace 1.15, written by Peter Selinger 2001-2017

    I didn't see it at first. Now I can't un-see it.

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    #8

    Whoever Designed This Logo Made A Terrible Mistake

    Whoever Designed This Logo Made A Terrible Mistake

    u/j1002s Report

    AJJ
    Community Member
    2 years ago Created by potrace 1.15, written by Peter Selinger 2001-2017

    Maybe the J could have been a saxophone instead

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    #9

    A "Cheerleading" Logo In A Town Close To Me

    A "Cheerleading" Logo In A Town Close To Me

    u/Pmray23 Report

    Steve Robert
    Community Member
    2 years ago Created by potrace 1.15, written by Peter Selinger 2001-2017

    Never let a14 year old boy design your logo

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    #10

    Designer: Can You Describe The Logo You'd Like? Client: It Should Have A Leaky Pipe. But Instead Of Fixing It, Our Plumber Just Puts His Finger In There. And Btw, It Should Still Leak After He Does That

    Designer: Can You Describe The Logo You'd Like? Client: It Should Have A Leaky Pipe. But Instead Of Fixing It, Our Plumber Just Puts His Finger In There. And Btw, It Should Still Leak After He Does That

    u/nickrosener Report

    #11

    This Restaurant’s Logo That Looks Like A Health Grade

    This Restaurant’s Logo That Looks Like A Health Grade

    u/drobinow Report

    #12

    Design Of The Bottle And Logo Looks Way To Close To A Sunny D Like Drink. If A Kid Couldn't Read This Would Go Bad

    Design Of The Bottle And Logo Looks Way To Close To A Sunny D Like Drink. If A Kid Couldn't Read This Would Go Bad

    u/TheElegiast Report

    Serenity Now!
    Community Member
    2 years ago Created by potrace 1.15, written by Peter Selinger 2001-2017

    Oh, don't worry. I'll keep it in the garage, not the refrigerator.

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    #13

    This Yogurt Using Biohazards Symbol As Its Logo

    This Yogurt Using Biohazards Symbol As Its Logo

    u/ShermanLiu Report

    Jake B
    Community Member
    2 years ago Created by potrace 1.15, written by Peter Selinger 2001-2017

    We will sell no yogurt before it’s time is up.

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    #14

    Was Stuck Behind This Unfortunate Logo Today

    Was Stuck Behind This Unfortunate Logo Today

    u/Jackarewb Report

    #15

    This Company's Logo Looks Like Somebody Got Pulled Into A Lathe

    This Company's Logo Looks Like Somebody Got Pulled Into A Lathe

    u/Marc815 Report

    Serenity Now!
    Community Member
    2 years ago Created by potrace 1.15, written by Peter Selinger 2001-2017

    This is the logo that should probably have red paint on it.

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    #16

    The Flip Zone Has A Rule Of "No Backflips" When There Is Literally A Guy Backflipping In The Logo

    The Flip Zone Has A Rule Of "No Backflips" When There Is Literally A Guy Backflipping In The Logo

    u/Xx_BaconPlays_xX Report

    Dodo
    Community Member
    2 years ago Created by potrace 1.15, written by Peter Selinger 2001-2017

    Maybe you're supposed to look at the logo the other way, so it's a front flip.

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    #17

    I Love Drinking Kids Too!

    I Love Drinking Kids Too!

    u/RosenRanAway Report

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    #18

    It Really Feels Like The Packers Logo Could Have Replaced A Different Letter Here…

    It Really Feels Like The Packers Logo Could Have Replaced A Different Letter Here…

    u/J_Mart29 Report

    #19

    A Clothing Tag With Unfortunate Logo Design

    A Clothing Tag With Unfortunate Logo Design

    u/Samheim Report

    Eugene G
    Community Member
    2 years ago Created by potrace 1.15, written by Peter Selinger 2001-2017

    When you need the "I" to look like an "a". The Jizz Addicts should learn from this.

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    #20

    Prizes On Offer At The Clinic

    Prizes On Offer At The Clinic

    u/BaronVonStretchmark Report

    Garth
    Community Member
    2 years ago Created by potrace 1.15, written by Peter Selinger 2001-2017

    Wonder what 2nd prize is... Terminal Flatulence ?

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    #21

    The Tim H*e Use - Supposed To Read 'The Time House'

    The Tim H*e Use - Supposed To Read 'The Time House'

    u/Big_ElMo Report

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    #22

    We’re Going To Contact Them With A New Logo Hopefully

    We’re Going To Contact Them With A New Logo Hopefully

    u/lefuturtle Report

    #23

    This Logo Of A Company In My City

    This Logo Of A Company In My City

    u/Fulla_good_stuff Report

    Cassi Lyris
    Community Member
    2 years ago Created by potrace 1.15, written by Peter Selinger 2001-2017

    Come on now, he can't help that he has a vestigial limb. 🤣

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    #24

    Ride On Spac Eship

    Ride On Spac Eship

    u/pruaga Report

    DP 2(DP The Magical Unicorn)
    Community Member
    2 years ago (edited) Created by potrace 1.15, written by Peter Selinger 2001-2017

    🎶 We’re going on a trip in our favorite Spac Eship! Zooming through the sky! Lil Einsteins!

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    #25

    This Sign In The Office Building Where I'm Attending Training

    This Sign In The Office Building Where I'm Attending Training

    u/Autiosaaren_lautturi Report

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    #26

    Just Another Restaraunt Logo That Was Edgy And Cool In Someone's Head. Spotted Near My Gym, Midtown Manhattan

    Just Another Restaraunt Logo That Was Edgy And Cool In Someone's Head. Spotted Near My Gym, Midtown Manhattan

    u/m13131313 Report

    #27

    This Logo For "Old Town North"

    This Logo For "Old Town North"

    u/KittyLikesTuna Report

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    #28

    Welcome To Devil’s… Alvoole? Elvccle? (Advocate). I Like The Idea, But The Execution Is Not The Best

    Welcome To Devil’s… Alvoole? Elvccle? (Advocate). I Like The Idea, But The Execution Is Not The Best

    u/mantiseses Report

    #29

    This Pub Is Supposed To Be Called “Bunch Of Grapes” And I Saw This Unreadable Logo And Asked My Mate “How Far Is The Pub Then?”

    This Pub Is Supposed To Be Called “Bunch Of Grapes” And I Saw This Unreadable Logo And Asked My Mate “How Far Is The Pub Then?”

    u/isaac-jones Report

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    #30

    Jingleheimer Junction, Cartridges For Kids Logo

    Jingleheimer Junction, Cartridges For Kids Logo

    u/maldehyde Report

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    #32

    They Didn't Think Their Logo Design Through Too Well

    They Didn't Think Their Logo Design Through Too Well

    u/cthulhuscock Report

    #33

    3lje Or Blue?

    3lje Or Blue?

    u/FedUpFrog Report

    fair_weather_rose
    Community Member
    2 years ago Created by potrace 1.15, written by Peter Selinger 2001-2017

    I could maybe see bue, but how do you get blue from this?

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    #34

    The Actual Logo Of A School Near Me

    The Actual Logo Of A School Near Me

    u/MagL33To Report

    ArodTheHorrible
    Community Member
    2 years ago Created by potrace 1.15, written by Peter Selinger 2001-2017

    What is happening out of frame that has her so surprised?

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    #35

    The Second Line Of This Logo Did Not Age Well

    The Second Line Of This Logo Did Not Age Well

    u/HellaGayAli Report

    Honey Bee
    Community Member
    2 years ago Created by potrace 1.15, written by Peter Selinger 2001-2017

    Ohhhh k. Didn't realize it was anything bad til I read the comments 🙄

    rs_adahl1971
    Community Member
    2 years ago Created by potrace 1.15, written by Peter Selinger 2001-2017

    My brain didn't even go to anything racist until everyone started making a fuss about it. I know and you know that was not this places intentions.

    Aaron Baker
    Community Member
    2 years ago Created by potrace 1.15, written by Peter Selinger 2001-2017

    Of course we know it's not their intention, but it still doesn't sound right if you separate that second part from the first. It's well known, in English, what the phrase "N word" refers to, so putting it on a separate line like that makes it hard to miss (if you say the whole name at once, it sounds fine of course.)

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    Hannah M
    Community Member
    2 years ago Created by potrace 1.15, written by Peter Selinger 2001-2017

    I used to work for NumberWorks’nWords. It always annoyed me because it's short for 'and' so it really should have two apostrophes 'n' but it only has one, which is really bad given half of their thing is English tutoring. But they also have an ad that says something about getting your child on the right track, but it literally has the outline of a child standing on a track with a train coming up behind......

    Do i have to?
    Community Member
    2 years ago (edited) Created by potrace 1.15, written by Peter Selinger 2001-2017

    Maybe they were advertising to the people who don't like their children?

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    Cassi Lyris
    Community Member
    2 years ago Created by potrace 1.15, written by Peter Selinger 2001-2017

    Well number works should definitely stop that. 🤣

    dmg-113
    Community Member
    2 years ago (edited) Created by potrace 1.15, written by Peter Selinger 2001-2017

    It's probably missing because , and besides, . Wait! Is 'n a word? I think not.

    censorshipsucks
    Community Member
    2 years ago Created by potrace 1.15, written by Peter Selinger 2001-2017

    in afrikaans in south africa, yes, it means "an".

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    v
    Community Member
    2 years ago Created by potrace 1.15, written by Peter Selinger 2001-2017

    It aged perfectly fine unless the person reading it is the type of person that reads racism into every possible opportunity.

    Darian Starfrog
    Community Member
    2 years ago Created by potrace 1.15, written by Peter Selinger 2001-2017

    Nwords? Nickel, Nana, Nonsense, Negro, Nice, Noodle.. it goes on.. so... that it? What they mean?

    Ahni Alger
    Community Member
    2 years ago Created by potrace 1.15, written by Peter Selinger 2001-2017

    I actual thought the second line they were talking about was "Tuition Confidence Results" and I couldn't figure out why that didn't age well. Then, I looked at the comments and got a clue.

    Jon wayne
    Community Member
    2 years ago Created by potrace 1.15, written by Peter Selinger 2001-2017

    And this is supposed to be educational?

    Silvermidnight
    Community Member
    2 years ago (edited) Created by potrace 1.15, written by Peter Selinger 2001-2017

    I will punch the glass. How dare they . . .

    Emma Kilcup
    Community Member
    2 years ago Created by potrace 1.15, written by Peter Selinger 2001-2017

    I definitely think it was an accident. I usually have a good eye for these things and I didn't notice it. I'm sure the designers didn't notice it either.

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    Tess Shellenbarger
    Community Member
    1 year ago Created by potrace 1.15, written by Peter Selinger 2001-2017

    It's all about your perception. If you saw negative or bad then you need to address your issues.

    Ambry Petersen
    Community Member
    1 year ago (edited) Created by potrace 1.15, written by Peter Selinger 2001-2017

    N is meant to be short for and.

    LegalYesterday
    Community Member
    2 years ago Created by potrace 1.15, written by Peter Selinger 2001-2017

    I thought it said "Free basement" at the top

    Carrie Beck
    Community Member
    2 years ago Created by potrace 1.15, written by Peter Selinger 2001-2017

    Wow! I am truly mystified by this post. It took me a long time to actually see what everyone is raving about. The utter pettiness expressed in these comments is shockingly shameful. This ad has no hidden agenda for racism and it’s completely laughable to consider. No intelligent person would distort the interpretation of this ads intent. Granted, this “typo” should have been eliminated during the editing process. However, this is definitely ( as the saying goes) making a mountain out of a molehill!

    Bardo
    Community Member
    2 years ago Created by potrace 1.15, written by Peter Selinger 2001-2017

    This looks like the school to go to

    Not PC
    Community Member
    2 years ago Created by potrace 1.15, written by Peter Selinger 2001-2017

    My personal (not asked for) opinion is that these should be things someone would easily see/comprehend. A bit of a stretch here.

    MiTmite9
    Community Member
    2 years ago Created by potrace 1.15, written by Peter Selinger 2001-2017

    I don't get this. Someone please explain.

    MiTmite9
    Community Member
    2 years ago Created by potrace 1.15, written by Peter Selinger 2001-2017

    Okay. Never mind. 'N" word. I get it now.

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    Hannah
    Community Member
    2 years ago Created by potrace 1.15, written by Peter Selinger 2001-2017

    Am I dumb? I don't see the problem with this one.

    John Palacio
    Community Member
    2 years ago

    This comment has been deleted.

    Grace Noyes
    Community Member
    2 years ago Created by potrace 1.15, written by Peter Selinger 2001-2017

    I get what the main problem is, but I'm also puzzling over how "tuition" fits in with "confidence" and "results."

    Carlos
    Community Member
    2 years ago Created by potrace 1.15, written by Peter Selinger 2001-2017

    It took me a while to get this one. the apostrophe saves it though

    thelazypanda
    Community Member
    2 years ago Created by potrace 1.15, written by Peter Selinger 2001-2017

    Sorry About this im trying to cover a racist comment

    Emma Kilcup
    Community Member
    2 years ago Created by potrace 1.15, written by Peter Selinger 2001-2017

    You don't need to "try to cover a racist comment", if it's downvoted, it hides itself and you are otherwise giving yourself undeserved upvotes.

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    #36

    Found At The Austin Airport - It's Texas Like!

    Found At The Austin Airport - It's Texas Like!

    u/Sophie_e_m Report

    Jake B
    Community Member
    2 years ago Created by potrace 1.15, written by Peter Selinger 2001-2017

    Don’t worry. They probably stole this from Portland OR too. Remember when they stole keep Portland weird?

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    #37

    Chonoo Zendle Noodle Bar

    Chonoo Zendle Noodle Bar

    u/Kchind Report

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    #38

    There Is An Extra "R", Normal Name Is Chuck Burger

    There Is An Extra "R", Normal Name Is Chuck Burger

    u/quusky Report

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    #40

    Saw This At My Local Heb. It's Supposed To Say "Frescura" (Freshness)

    Saw This At My Local Heb. It's Supposed To Say "Frescura" (Freshness)

    u/setfna Report

    #41

    Ole Let Y, No Matter How I Read This I Will Always Have Questions

    Ole Let Y, No Matter How I Read This I Will Always Have Questions

    u/Tall_Technician_6834 Report

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    #42

    Such A Unique And Original Logo Design

    Such A Unique And Original Logo Design

    u/yetiospaghettio Report

    DP 2(DP The Magical Unicorn)
    Community Member
    2 years ago Created by potrace 1.15, written by Peter Selinger 2001-2017

    HMMM..that B looks familiar! Where have I seen it before!? The M looks original but that B…HMMM…HMMmMmmMmMmm

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    #43

    The Logo On My Jacket's Tag... How Am I Supposed To Read This?

    The Logo On My Jacket's Tag... How Am I Supposed To Read This?

    u/leverine36 Report

    #44

    Magicd Nuts For Sale

    Magicd Nuts For Sale

    u/FineCuisine Report