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It all started three years ago. A woman walked into colorist Jack Martin's California salon and told him that she had been dyeing her hair from gray to brown with at-home box color every 3-4 weeks for years. But she didn't want to worry about her hair color that often; she's retired, enjoying the great outdoors, and wanted to save as much time as possible.

Jack Martin accepted the challenge, and they immediately started bouncing ideas. Eventually, the two of them decided to dye her hair silver, which would give her natural gray hue slightly more polish, which would allow the woman to visit salons less. When everything was said and done, she loved the results. Martin did too. In fact, he was so pleased with his work that he posted the transformation on Instagram. And people noticed. The picture went viral, bringing Martin clients with similar requests.

More info: jackmartinsalon.comInstagram | Facebook

"My clients with natural gray hair come two or three times a year, instead of every few weeks," Martin told Allure. The freedom that comes with such a stunning look really is appealing, not to mention the empowering emotions that come with owning your natural gray hair.Martin usually does these transformations over one ten-hour-long session.

As he explained on Instagram, the process starts with using a color extractor to remove any remaining artificial color. Then, while preserving the gray roots, Martin bleaches the rest of the head to prep hair for the new silver color.

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TheKnightOwl
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3 years ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

It's grey/white, yet makes her look younger than the before pic.

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Next comes the crucial part. Martin bases the new color on the hair's natural gray pattern. He even asks clients to come in with three to four inches of their roots grown out, so he can analyze the natural coloring of their hair. He then re-creates the pattern on the entire hairdo.

"Some clients have salt and pepper mostly in the front and the back is darker, so I match that and add some dark to it," Martin said. And just like that, about ten hours later, clients leave his salon enjoying the blend of their natural hue.

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Miss Cris
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3 years ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

Is her hair natural on the right picture? It seems coloured white and black

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Pat
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3 years ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

She looks gorgeous grey. Grey matches her skin tone better and she looks younger.

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Gr8Gramma2-4
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3 years ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

The hair always looks so much healthier. Gives them the cut to match up with their faces

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Crystal Martin
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3 years ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

Too young for what, embracing her natural grey hair? She looks fabulous.

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Donald Holder
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3 years ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

I like this shade of grey. Beautiful. Matches her light skin tone.

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Al Christensen
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3 years ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

All these women who had been fighting looking old actually look younger with silver hair.

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Bridgette Blumenthal
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3 years ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

Always look better all gray, than to see the roots of obviously dyed hair. Lovely.

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Susan Callihan
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3 years ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

My hairdresser convinced me to go natural 10 years ago. It's the best thing I've ever done to my hair.

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Brynn Bigelow
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3 years ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

They're all beautiful but does he have to bleach the hair out to get the gray in?

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Ahmadullah Amarkhil
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3 years ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

Why no men decided to do the same, I wonder? I am going to do this when I have more gray hair. This is amazing.

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