A dab of mascara, a hint of blush, and you’re ready to roll with that homemade makeup look. Most often, it’s stunning as it is, but in the world of makeup, god is in the details. And one Russian make-up artist Julia Ismailova is showing what a day and night difference a little subtlety can make.

From adding a touch of bronzer on the cheeks for a sun-kissed look to simply smudging bold eyeliner to make eyes look bigger, Julia’s transformations are all about little details that go a long way. In a series of Instagram posts, she has put side-by-side pictures of makeup done by her and the girls themselves, and the result is truly surprising. Check out the looks down below and let us know which ones you like better!

More info: Instagram |  Facebook

#1

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Ivana
Community Member
4 months ago

I was never really into the heavy cat eye look unless you have that hipster style with tattoos and short bangs.

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#2

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Zoe's Mom
Community Member
4 months ago

Again, the after is so much softer looking.

Lisa loves cats
Community Member
4 months ago

Yes, the lighter eyeliner just tones down the whole look.

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Thinairgal
Community Member
4 months ago

These transformations are as much about the hairstyles as the makeup

alwaysMispelled
Community Member
4 months ago

And their facial expressions!

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Danieletc
Community Member
4 months ago

It's mostly in the hint of a smile.

C. Mayo
Community Member
4 months ago

What gets me about this one is how the pro makeup actually changes the shape of her face. In the first shot, her face seems a bit too long and too wide, especially around the eyes, but in the second shot, her features appear more condensed, eyes closer together and her face seems shorter from lips to eyebrows. What a difference!

Liesa Yopp
Community Member
4 months ago

Or, as I suspect, some of these are photo-shopped more than make up. Jawlines don't change from make up alone, even with super heavy contouring.

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Annabeth Chase
Community Member
4 months ago

Omg, did you know that blue eyes and natural red hair is literally the rarest combination in humans?

Liesa Yopp
Community Member
4 months ago

I'm all for the comparisons but be realistic with them. If they wanted a TRUE comparison on make up that's all they should have changed. Giving her an updated partially curled hairstyle contributes to the whole looking better and takes away from the eye going to what we're supposed to be focusing on. It's misleading.

Aballi
Community Member
4 months ago

I like the way she does it!

Casey McAlister
Community Member
4 months ago

I prefer her way.

Sterling Malory Archer
Community Member
4 months ago

No amount of makeup can cover the misery in her soul

Panda Kicki
Community Member
4 months ago

The hair seems to be done as well.

Spikey Bunny
Community Member
4 months ago

She really only changes the part in their hair and it instantly adds more volume.

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Sophie Henkelüdeke
Community Member
4 months ago

I actually like the left version more.

Sarah Nunns
Community Member
3 months ago

A definite improvement here.

Josephina Minutolo
Community Member
4 months ago

Eyebrows are much better

sharron lynn parsons
Community Member
4 months ago

Much better, some practice, try on days off, experiment a little !!!

Denis Brown
Community Member
4 months ago

One on the right.

Ralph Burton
Community Member
4 months ago

right

Myxomatosis
Community Member
4 months ago

SO MUCH BETTER !!

Judy Rofe
Community Member
4 months ago

The intense blue in her eyes is brought out by a more natural look.

Susanne Cardoza
Community Member
4 months ago

Right side

TheLawToday
Community Member
4 months ago

Two different lenses are used to also alter her looks. Slightly longer focal lengths (on the Rt.) have less distortion, while closer focal lengths (Left), warp the bone structure. Anybody making money from this style claim is committing criminal fraud.

shemeowsalot
Community Member
4 months ago

okay the differences on the right: eye liner (no cat eye, just a slight line on the eyelid near lashes), less concealer around the inner corners, brow gel, lip gloss, better foundation coverage, peachy blush and hair partition!

Aneese
Community Member
4 months ago

Right side again ( no cat eye) Knock down gorgeous. Left side with cat eye: Harsh, unapproachable, “mean girl”. But if that is the look you were striving for, you nailed it!

Ann O'Riley
Community Member
4 months ago

Right.

Martha Higgins
Community Member
4 months ago

So much better, she's now a real beauty!

MaryAnne Bobrow
Community Member
4 months ago

Pix on right.

Carol Gelfand
Community Member
4 months ago

2

Emma M
Community Member
4 months ago (edited)

It’s also in the hairstyle, as well as the smile. A smile goes a long way. She does look better on the right, however

Laura Zaini
Community Member
4 months ago

it lools like her facial features are sort of...elevated, don't know how to explain

Amanda Martin
Community Member
4 months ago

The winged look doesn't work for her eye shape. Definitely better in the second picture.

Anne Smith
Community Member
4 months ago

Of all the 30 people posted here - Her makeover is the best. She looks totally beautiful in the after photo.

Anne Smith
Community Member
4 months ago

She looks BEAUTIFUL in the 'after photo'. She is a beautiful person.

Mona Khadra
Community Member
4 months ago

Her before is better. They made her look plain and older. Especially with the hair.

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#3

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Zoe's Mom
Community Member
4 months ago

Looks much younger in the after.

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Bored Panda reached out to Julia Ismailova, Moscow-based professional makeup artist and the founder of the beauty studio Makeup Cultura.

She told us that the idea of recreating women’s makeup came naturally after she realized that most of her clients who came to Julia’s individualized makeup classes would wear heavy makeup. “It didn’t complement these girls at all,” she said.

Julia then took a picture of her client before the lesson while she was wearing her go-to homemade makeup and compared it with the "after" look that was done under Julia’s guidance. After posting the picture on Instagram, “I received outstanding feedback from my audience—they loved it!”

#4

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Leo H
Community Member
4 months ago

This has to be a woman thing...but as a dude i see very lil difference...to me the left is just as attractive as the right

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#5

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Little Dino
Community Member
4 months ago

she has really pretty eyes!

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#6

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Tamas Kerekes
Community Member
4 months ago

realy good ... minus 5 years ... lighter better

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The makeup artist said that usually, “Women see the tiniest flaws on their faces, but do not realize how beautiful and unique they truly are.”

That’s why so many of them use makeup to hide and cover up their flaws, but “this is so wrong,” Julia said. But makeup is an opportunity to "let yourself shine and show the world what’s unique about your appearance.”

Julia never does the transformations according to her personal tastes. “The result of all my clients’ transformations is our joint effort and creativity,” and she calls it “a co-creation.” As a result, she never tries to break habits, but rather “corrects them.”

#7

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beja flor
Community Member
4 months ago

I like both, she did a real nice eye-shadow on the left

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#8

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Thinairgal
Community Member
4 months ago

Hey, Panda!

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#9

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Cathelijne van Weelden
Community Member
4 months ago

The freckles are gone 😭

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Chances are, there are a few more face creams and lipsticks right there in your bathroom cabinet than there used to be, like two years ago. But it’s not just you. In fact, the beauty industry has been among the fastest-growing in the past 5 years and it’s nowhere near ready to stop.

As of 2019, the global beauty industry was valued for $532 billion with the US being the world’s largest beauty market. Meanwhile, the cosmetic products market keeps growing in an upright direction. Zion Market Research has shown that it will reach a whopping $863 billion in 2024.

Forbes reports that the beauty consumer, aka you and me, is also changing alongside the booming market. We now “define beauty” and demand an “inclusive and authentic image” to which we can relate. In the past, beauty adverts used to communicate aspirational ideas and unattainable standards, but these days, more than ever, brands celebrate real and natural beauty.

#10

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Katrin P.
Community Member
4 months ago

And the eyebrows on the right are much better, not this blocked Instagram tutorial shit.

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#11

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DEAN THORNE
Community Member
4 months ago

I like the before pic better, the makeup pic makes her look like a real doll.

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#12

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Angelina St
Community Member
4 months ago

Look younger and fresh (just come back from holiday) in the right

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#13

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SirPatTheCat
Community Member
4 months ago

No way!!! She completely changed her vibe!! She was rocking the dark lipstick cat eye look and she made her face look so plain which completely throws off her look and takes away from it!! I live for punk style how dare you dampen it down like that!!

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#14

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Tabitha L
Community Member
4 months ago

Gorgeous. Love her hairstyle! Stunning eyes. She is very attractive in both pictures.

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#15

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valérie B-971
Community Member
4 months ago

Her eyes are much define Prefer the right

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#16

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Anne Smith
Community Member
4 months ago

Before is better. Don't obliterate her personality. Don't cover up her beautiful skin. Don't make her blush and lips TOO PINK !!

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#17

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Tabitha L
Community Member
4 months ago

Beautiful woman!! Wow.

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#18

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Dorothy Parker
Community Member
4 months ago

Hair pulled away, lower neckline, fiece expression.

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#19

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Dorothy Parker
Community Member
4 months ago

Eyebrows made a nice change, good new lip color.

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#20

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Sori
Community Member
4 months ago

They soften her natural skin tone at her chin, it looks like she holds her face strangely to not draw attention? I like that she almost smiles on the right

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#21

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Nora
Community Member
4 months ago

Nicer skintone in the redo, but I think both have too much undereye makeup

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#22

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Anne Smith
Community Member
4 months ago

BEFORE is better. Just take away the green eye-shadow and she's all set. AFTER PHOTO - you made her TOO PINK !!! You've got an obsession with PINK FACES !!

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#23

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alwaysMispelled
Community Member
4 months ago

Anyone else notice that they pulled up her shirt?

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#24

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Sinkvenice
Community Member
4 months ago

This looks like she just tucked the hair behind her ears.

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#25

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Shelley McCrea
Community Member
4 months ago

Beautiful women!

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#26

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Tamas Kerekes
Community Member
4 months ago

first better

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#27

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Synth Alabama
Community Member
4 months ago

They contoured her nose like crazy. It changed the whole shape

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#28

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JessG
Community Member
4 months ago

Looks pretty similar to me, just the lighting is a bit different

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#29

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JessG
Community Member
4 months ago

Wtf?

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Note: this post originally had 37 images. It’s been shortened to the top 29 images based on user votes.