Meriah Jae couldn’t be more proud of her sister for adopting a sheltered pit bull in serious need for some love. So she decided to express her feelings on Twitter, where Meriah stitched together a couple of cutest pics of her sister’s new pet with a powerful message: “adopt, don’t shop.”

And this message simply blew up online with over 133,000 retweets, 345,000 likes, and most importantly a ton of encouraging comments with kind words, tips and more stories like this.

Of course, let’s not discount the star of the whole show – the adorable pit bull named Charlie who’s finally enjoying his life with a loving owner, while also becoming a Twitter symbol for pet adoption. Nice going, Charlie!

More info: Twitter

This sheltered pit bull was in serious need for love

Straight away the joy of life came back to Charlie

And his before-and-after photos exploded on Twitter

Inspiring an incredible online thread of positivity…

Which got other people to share the stories of their furry friends: