When we're deciding what movie we want to go to, the official trailer influences the decision three times more than any other factor.
When we're deciding what movie we want to go to, the official trailer influences the decision three times more than any other factor.
Life is all about managing expectations - or managing the expectations of others. So when the marketers promise more than they deliver, we feel betrayed. How can we fight that? By revealing their lies to the public.
Life is all about managing expectations - or managing the expectations of others. So when the marketers promise more than they deliver, we feel betrayed. How can we fight that? By...
