Taylor Swift Mocked For $40 ‘Life Of A Showgirl’ Hairbrush After Fan’s Viral Post

A $40 The Life of a Showgirl hairbrush from Taylor Swift’s official merch line is going viral for all the wrong reasons, and fans can’t stop roasting it online. 

After a photo of the brush was shared on X, it quickly sparked jokes across Swiftie circles, with many calling out the product’s questionable build quality and price point. 

As per longtime fans of the Grammy Award-winning artist, however, this is not the first time something like this has happened.

Swifties are calling out Taylor’s team over the questionable quality of a $40 The Life of a Showgirl hairbrush

Taylor Swift in bejeweled outfit underwater for Life Of A Showgirl, linked to mocked $40 hairbrush viral fan post

Image credits: Taylor Swift/Instagram

The uproar began when X user @beginagaintv posted a photo of her $40 The Life of a Showgirl hairbrush, which arrived damaged. 

“My showgirl hairbrush came broken. Thanks UMG,” the X user wrote, showing photos of the damaged merchandise. The post took off, garnering over 1.9 million views on the social media platform.

Hand holding a teal hairbrush with The Life of a Showgirl text alongside a wooden hairbrush, Taylor Swift merchandise.

Image credits: @beginagaintv/X

Taylor Swift’s official website indicates that the $40 hair brush is made of a bamboo base and cellulose acetate. It is currently out of stock as of writing. 

The brush itself looks good with a pearlescent finish, but as could be seen in the viral X post, the brush’s bamboo base and cellulose acetate are only attached by a small glop of glue. This incited jokes in the X user’s comments section. 

Taylor Swift dressed as a showgirl in a feathered costume sitting in a vintage room, reflecting the life of a showgirl theme.

Image credits: Taylor Swift/Instagram

“Can’t believe Taylor approved this,” one person wrote. Another mocked, “You got scammed lmfaooo.” A third added, “You’ve now got yourself a paddle!!”

Others took a more critical tone, saying it reflected a pattern of poor quality in some of Taylor’s official products. “This is why you buy ONLY clothing merch lol,” one fan advised. 

my showgirl hairbrush came broken…

thanks umg pic.twitter.com/ljnECEDKMA

— rachel ♡ ❤️‍🔥 (@beginagaintv) October 12, 2025

“I can guarantee you the rhinestones off the tumbler will fall off after one use/wash, and the jewelry will turn that ugly rust color and your skin green. It’s not quality stuff or materials – cheap s**t.”

Calls for better oversight soon followed. “Her merch team needs to do some reevaluations,” one comment read. “Obviously, Taylor is too busy to quality check her merch, but she is responsible for assigning someone to. This is unacceptable. Or at least lower the price.”

Fans stated that this isn’t the first time Taylor’s merch has missed the mark

Taylor Swift in ornate outfit holding a jeweled hairbrush amid dark red background and feathered decor.

Image credits: Taylor Swift/Instagram

This isn’t the first time Swifties have raised concerns about merch quality. During the Eras Tour, Taylor’s team was forced to offer exchanges after fans complained that their shirts were fading after a single wash.

As reported by Rolling Stone, Taylor’s website at the time acknowledged that a “faint fade” could appear on some products due to the “ink curing process” and its “distressed, vintage look.” 

Interestingly enough, Taylor’s website promised replacements for anyone experiencing “a dramatic loss of pigment or ink bleeding on your product.”

Taylor Swift styled in red outfit sitting on vintage sofa, linked to viral post mocking $40 Life Of A Showgirl hairbrush.

Image credits: Taylor Swift/Instagram

One fan told Vulture that they had even been warned about Taylor’s merch quality at a booth in a Las Vegas show. “I was actually warned about it from the girls running the booth,” the fan stated.

The subpar quality of some of Taylor’s merch has led some longtime fans to approach the singer’s online store with caution. It is not uncommon for users in forums such as the r/SwiftieMerch subreddit to exchange information and tips on which merch to purchase and which to avoid.

Travis Kelce’s signature on Taylor’s new CDs recently added to the gripe of some Swifties

Showgirls in elaborate feather costumes preparing backstage with bright dressing room lights and mirrors behind them.

Image credits: Taylor Swift/Instagram

Interestingly enough, the viral $40 hairbrush fiasco is not the first miss in Taylor’s The Life of a Showgirl line of products. 

According to a BuzzFeed report, some fans recently discovered that their signed The Life of a Showgirl CDs featured the signatures of Taylor Swift and her fiancé, Travis Kelce.

While this was seen as a lighthearted and even heartfelt easter egg of sorts for some Swifties, others did not respond positively to the addition of the NFL Hall of Famer’s signature on their Taylor Swift merch. 

Taylor Swift in a glittering dress inside a vintage room, linked to the viral $40 life of a showgirl hairbrush discussion.

Image credits: Taylor Swift/Instagram

“Ppl don’t purchase signed things for a signature from the artist’s fiancé,” one fan wrote bluntly. 

Another said, “This is literally just sooo weird like.. that’s YOUR art — why would you think your fans would want your boyfriend’s signature??? It’s so presumptuous and odd.”

Taylor Swift posing in fishnet stockings and a dress, related to viral Life Of A Showgirl hairbrush controversy.

Image credits: Taylor Swift/Instagram

Others, however, pointed out that The Life of a Showgirl CDs that are signed with both Taylor Swift and Travis Kelce’s signatures would likely prove valuable. 

“Y’all are mad for getting a Hall of Fame tight end’s autograph? Give me your CD,” wrote one fan on X.

Netizens shared their thoughts on Taylor Swift’s $40 The Life of a Showgirl hairbrush fiasco on social media

Tweet criticizing Taylor Swift Life Of A Showgirl hairbrush, calling the $40 merch overpriced and comparing it to an $80 sweater.

Image credits: DaniSparksFly13

Screenshot of a viral Twitter post mocking the $40 Life Of A Showgirl hairbrush related to Taylor Swift merchandise.

Image credits: sl8rs

Screenshot of a fan's viral post mocking Taylor Swift’s $40 Life Of A Showgirl hairbrush as not worth purchasing.

Image credits: vulnerablexgirl

Screenshot of a tweet showing a fan expressing disappointment about Taylor Swift’s $40 Life Of A Showgirl hairbrush merch.

Image credits: Mstyiyd23

Screenshot of a Twitter reply mocking the quality of Taylor Swift’s $40 Life Of A Showgirl hairbrush after a viral post.

Image credits: 36chamberrs

Fan criticizes Taylor Swift $40 Life Of A Showgirl hairbrush for low quality and durability in viral social media post.

Image credits: okalyse_xo

Screenshot of a viral fan post mocking the $40 Life Of A Showgirl hairbrush for poor quality and high price.

Image credits: wildcherrygee

Screenshot of a viral Twitter post mocking Taylor Swift's $40 Life Of A Showgirl hairbrush purchase.

Image credits: beesdotorg

Screenshot of a tweet mocking Taylor Swift’s $40 Life Of A Showgirl hairbrush for using minimal glue on the product.

Image credits: recklesslymb

Screenshot of a viral tweet mocking Taylor Swift's $40 Life Of A Showgirl hairbrush with a critical fan comment.

Image credits: arianaqueefde

Screenshot of a viral tweet mocking Taylor Swift’s $40 Life Of A Showgirl hairbrush purchase by a fan.

Image credits: tscososom

Screenshot of a viral tweet mocking Taylor Swift’s $40 Life Of A Showgirl hairbrush as an overpriced glued-on piece.

Image credits: checkittwiceoh

Fan tweet mocking Taylor Swift's $40 Life Of A Showgirl hairbrush for pricey merchandise and viral reaction.

Image credits: ae__cx

Screenshot of a viral fan post mocking Taylor Swift’s $40 Life Of A Showgirl hairbrush merch purchase.

Image credits: ithinkheknown

Tweet by user Bahubali replying to beginagaintv with text about a paddle, related to Taylor Swift mocked $40 Life Of A Showgirl hairbrush.

Image credits: Bahubalii_India

Screenshot of a viral fan post mocking Taylor Swift’s $40 Life Of A Showgirl hairbrush with a surprised emoji reply.

Image credits: TweetsStolen

Screenshot of Twitter reply by Eva reacting to viral post about Taylor Swift $40 Life Of A Showgirl hairbrush criticism.

Image credits: evie_thevoyager

Fan reacting to Taylor Swift Life Of A Showgirl hairbrush priced at 40 dollars in a viral social media post.

Image credits: sadboiOG

Screenshot of a Twitter post mocking Taylor Swift’s $40 Life Of A Showgirl hairbrush as a thin plastic or resin piece.

Image credits: Rachswiftie97

Tweet criticising Taylor Swift Life Of A Showgirl hairbrush for high price and poor quality from fan’s viral post.

Image credits: Nichole_Kneip

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