The More You Connect, The Less You Connect

Shiyang he, a designer in advertising agency Ogilvy’s Beijing office, has created a series of ads for the Shenyang Center For Psychological Research, which highlight the detrimental effects smartphones can have on human relationships.

The three ads show typical home-life situations, with an oversized smartphone in the middle blocking any conversation between the two people in the image.

Shiyang is not the only one worried about increasing levels of smartphone addiction. In fact, bored pandas are too. Last year, one of our readers submitted a series of photos called The Death Of Conversation, in which he created a photo-gallery depicting smartphone users glued to their devices.

We also created a series of cartoons about how smartphones have altered our lives, not necessarily for the better.

The caption at the bottom of the image reads “The More You Connect, The Less You Connect” – do you agree?

More info: Behance

anti-smartphone-ads-shiyang-he-beijing-china-4

anti-smartphone-ads-shiyang-he-beijing-china-7

anti-smartphone-ads-shiyang-he-beijing-china-8

Images credits: Oglivy (for the Center For Psychological Research, Shenyang)

92Kviews

This lazy panda forgot to write something about itself.

Read less »

This lazy panda forgot to write something about itself.

Read less »

What do you think ?

POST

LetíciaTeles 9 years ago

it's so true, and yet has few "likes"

9points

MarikaStanway 9 years ago

People don't like it because that would be admitting it to themselves, that this actually happens in their lives.

7points

Load More Replies...

ChristianZehetner 9 years ago

Because the people who would 'like' this post aren't 'connected' ; )

2points

StirlingMorris 9 years ago

This isn't a statement about us; this is insight into future generations. As a parent and part of a generation that grew up before mobile technologies, I don't 'Like' things that are tragically accurate, but I do share them across the social media universe.

0points