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We Designed Honest Labels For Well-Known Foods Marketed As “Healthy” Options

We Designed Honest Labels For Well-Known Foods Marketed As “Healthy” Options

Food labeling is a minefield. Bright colors and straplines such as “no added fat” and “high in protein” really draw people in. Marketing campaigns designed to add familiarity to brand name products, means we’re more than comfortable to just grab and...

Food labeling is a minefield. Bright colors and straplines such as “no added fat” and “high in protein” really draw people in. Marketing campaigns designed to add familiarity to brand name...

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