According to Wikipedia, product packaging is the science, art and technology of enclosing or protecting products for distribution, storage, sale, and use.[1].

However, we are so used to the common everyday packaging designs, that we don’t even notice all the hard work put in creating them. I bet that even the simplest milk package standing in your fridge took many hours or even days to get its final product design shape.

Strangely enough, because most people judge a product by its packaging, the creative packaging can cost even more than the product itself. In the end, almost any mediocre product packed in a fancy package with the clever design would win against the best product in a lame package.

Here are 25 creative packaging design examples that would definitely make you want to buy these products. Which one of these cool designs is your favorite?

Caffeinated Energy Drink

Kitchen Sponge

Nike Stadium Shoe Box

Advertising Agency: Publicis, Singapore

Six Feet Under DVD Box

Fruit Juice Packaging

Designed by Naoto Fukasawa

Milk Carton

Designed by Julien De Repentigny & Gabriel Lefebvre

Anti-Theft Lunch Bags

Spooning The Yogurt

Designed by Cho Hye-seung

Tea Hangers

Designed by Soon Mo Kang

Expiry Date Milk Cartons

Designed by: Ko Yang

Flower Pills

Designed by Moon Sun-Hee

Coconut Water

Royal Tea Bags

Company: Donkey Products

Juice Queen Condoms

16. Fresh Label

This food label changes its color by reacting to ammonia given off by food when it is becoming spoiled.

Concept by To-Genkyo

Anti-Smoking Pack

Designed by R.J. Reynolds

Nouvelle Peau Cream

CD Bakery

Designed by York/Sheridan

Spark Laundry Detergent

Colorful and White Laundry Detergent

Help Remedies

Designed by ChappsMalina, Little Fury & Help Remedies

(No) More Sex

Designed by Robert Daniel Nagy & Mads Jakob Poulsen.

Rellana Wool

Advertising Agency: Ogilvy & Mather, Germany

Creative Product Packaging Designs (PART II)

Creative Product Packaging (PART II)

Creative Product Packaging Designs (PART III)