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Jeep’s Clever Ad Campaign Works Just As Well Upside Down

Leo Burnett, a prestigious international ad agency, created a brilliant 3-image optical illusion ad campaign for Jeep in France with a motto “See whatever you want to see” that merited a gold award for press at Cannes Lions. At first, the...

Leo Burnett, a prestigious international ad agency, created a brilliant 3-image optical illusion ad campaign for Jeep in France with a motto “See whatever you want to see” that merited a...