This Company Is Fixing Roads All Around The USA And The Reason Behind It Is So Satisfying
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Potholes are the worst part of everyone’s commute. They are not only bad for your car, they can ruin your dinner too. Imagine hitting a pothole with your fresh takeaway pizza on a passenger seat. Sounds awful, right? Fortunately, there’s a popular pizza chain which knows the horrible feeling of a pizza box flipping over while driving on a bumpy road. To prevent this from happening Domino’s pizza launched a campaign ‘Paving For Pizza’. They help to pave roads in towns across the USA, so everyone could drive home with their pizzas safe. The best part – you don’t have to be a pizza-lover to benefit from this effort, because it helps everyone.
Check out the results of this amazing campaign below and tell us what you think in the comments!
More info: pavingforpizza.com
Potholes are the worst part of everyone’s commute
They are not only bad for your car, they can ruin your dinner too
Imagine hitting a pothole with your fresh takeaway pizza on a passenger seat
Fortunately, there’s a popular pizza chain which knows the horrible feeling of a pizza box flipping over while driving on a bumpy road
Domino’s tested out what happens to pizza on different road conditions. Mild road:
Moderate road condition:
Critical road condition:
Catastrophic road condition:
To prevent this from happening Domino’s pizza launched a campaign ‘Paving for Pizza’
They help to pave roads in towns across the USA, so everyone could drive home with their pizzas safe
The best part – you don’t have to be a pizza-lover to benefit from this effort, because it helps everyone
Here’s how people reacted
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And this is how we become a community. I'd like to think this is more than a pr stunt. They could have just given money to fix holes, like other companies donate money to causes, but no. They slapped thier name on it. Part pr stunt I'm sure, but at least the community knows they are deff helping out somewhere. People like to see visual improvements. And when a pizza chain gets it done faster than your tax paid city, well that says something, and leaves some real good feels.
Call me a pessimist but give money to fix holes and it will vanish into a different kind of black hole only to appear in someone's 'bonus' package. But i agree with you, we are bombarded with advertising in every other facet of our lives - at least this has a positive outcome.
Exactly! I never dig it when I hear on the new " Corporation donates -insert stupid amount of money- to -insert cause-". Where does the money really go? I usually dont see the improvements. If your gonna tell me your gonna put your money where your mouth is, dont be shy, I want to see it!
advertising and pr stunts done right. respect.
Agree. There's probably a genius at their marketing department. :)
Really like this company even more now! I live in suburban area that has a somewhat rough reputation, even though it's not all that way. They are the only pizza place that will deliver and they absolutely have the nicest drivers. One even took back the wrong pop I ordered one time and brought what I wanted instead. And to go to a convenience store to get some. (Yes, I tipped her very well.) I make sure to always tip the drivers as much as I can afford, they are doing a real service for me and I appreciate it. I also make sure the company gets good reviews.
And this is how we become a community. I'd like to think this is more than a pr stunt. They could have just given money to fix holes, like other companies donate money to causes, but no. They slapped thier name on it. Part pr stunt I'm sure, but at least the community knows they are deff helping out somewhere. People like to see visual improvements. And when a pizza chain gets it done faster than your tax paid city, well that says something, and leaves some real good feels.
Call me a pessimist but give money to fix holes and it will vanish into a different kind of black hole only to appear in someone's 'bonus' package. But i agree with you, we are bombarded with advertising in every other facet of our lives - at least this has a positive outcome.
Exactly! I never dig it when I hear on the new " Corporation donates -insert stupid amount of money- to -insert cause-". Where does the money really go? I usually dont see the improvements. If your gonna tell me your gonna put your money where your mouth is, dont be shy, I want to see it!
advertising and pr stunts done right. respect.
Agree. There's probably a genius at their marketing department. :)
Really like this company even more now! I live in suburban area that has a somewhat rough reputation, even though it's not all that way. They are the only pizza place that will deliver and they absolutely have the nicest drivers. One even took back the wrong pop I ordered one time and brought what I wanted instead. And to go to a convenience store to get some. (Yes, I tipped her very well.) I make sure to always tip the drivers as much as I can afford, they are doing a real service for me and I appreciate it. I also make sure the company gets good reviews.