It’s no secret that life in the far east moves a lot faster than most of us could ever imagine, but you might be shocked to find out that this also applies to the modelling industry.

While some of us might take up to an hour trying to frame the perfect selfie, models for Chinese online shopping conglomerate Taobao perform an astounding 30 poses every minute, moving as quickly as the rapidly-snapping camera in front of them. New videos of the incredible process are burning up the Internet, with one from Shanghai Expat gaining over 2 million views. “Was that a photoshoot or a new dance craze,” one user commented.

Though the models reportedly adhere to a severely demanding schedule, the pay comes in at up to $1500 for a single day’s work. Check out the insane videos for yourself below!