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Taylor Swift And Travis Kelce Keep Giving Fans Something To Talk About — Here’s The Latest Scoop
Pop sensation Taylor Swift and NFL tight end for the Kansas City Chiefs, Travis Kelce, have been deemed America’s sweethearts since the onset of their relationship in September 2023. Given that the duo reigns dominance in their respective fields, fans have been incredibly invested in their romance from the get-go.
After a string of heartbreaking and lackluster relationships, the “Love Story” singer’s budding romance with Kelce is nothing short of scenes from a rom-com. The NFL star has gained widespread support from Swifties for his raging green fags and unapologetic praise for his girlfriend.
Highlights
- Taylor Swift and Travis Kelce's romance began in September 2023, captivating fans instantly.
- Their relationship boosted NFL viewership, bringing significant publicity value exceeding $1 billion.
- Kelce sparked engagement rumors by gifting Swift a bracelet with his number at her concert.
- Kelce experienced a rise in popularity, with jersey sales up 400% and Instagram followers expanding.
- Despite engagement buzz, as of February 2025, the couple hasn't officially announced any plans.
The couple’s relationship has been wildly public, with them being spotted rooting for each other on multiple occasions. Be it Kelce jamming to Tay Tay’s tunes at her Era’s Tour concert or the pop sensation embodying her inner WAG as she cheered her man at the Super Bowl clad in the team colors from top to toe.
The hype around their relationship and the nature of their professions have naturally sparked immense curiosity among fans about whether they’d be endgame. This article will touch upon Travis Kelce and Taylor Swift’s relationship timeline and give you the latest scoop on the media’s favorite couple.
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A Brief Timeline of Travis Kelce and Taylor Swift’s Whirlwind Romance
It All Started With a Friendship Bracelet
Image credits: Gotham/GC Images/Getty Images
Despite being an NFL legend, Travis Kelce took inspiration from basketball and decided to shoot his shot way back in July 2023. He recalled how he made the first move on Swift during an episode of his New Heights podcast, which he co-hosts with his brother, former Philadelphia Eagles center Jason Kelce.
The Kansas City Chiefs tight end shared that he had written his number on a bracelet but failed to deliver it to Swift after attending one of her Eras Tour concerts. Soon enough, the internet was buzzing with rumors that the duo had been seeing each other on the down low.
An insider told Entertainment Weekly that Kelce had been interested in Taylor for a while. Amid the chaos of wild speculation and rumors, Kelce addressed his dynamic with Swift at the time during an appearance on The Pat McAfee Show, stating how he threw the ball in her court and tried to woo her with a swoon-worthy line: “I’ve seen you rock the stage in Arrowhead. You might have to come to see me rock the stage in Arrowhead and see which one’s a little more lit.”
Travis Kelce Soft-Launches Their Relationship
Swift attended her first game in Kansas City, Missouri, at Arrowhead Stadium, seated next to her rumored boo’s mother, Donna Kelce, on September 24, 2023. Eventually, Travis Kelce soft-launched his relationship with the pop sensation in the September 27, 2023, episode of the New Heights podcast.
After several date and game appearances, the “Wildest Dreams” singer made her official debut on Mama Kelce’s Instagram feed in October 2023. The following weeks were a frenzy of fans and media outlets obsessed with the duo’s relationship status.
View this post on Instagram
Kelce discussed his dynamic with Swift multiple times during interviews and on his podcast. His secure and reassuring behavior about public perception that she “put him on the map” just intensified fan obsession with the duo’s relationship.
Image credits: Gareth Cattermole/TAS24/Getty Images
On November 11, 2023, during the Eras Tour concert at Buenos Aires Estadio Monumental, Argentina, Swift gave a subtle shoutout to her NFL boo by altering the lyrics of her hit song “Karma,” singing, “Karma is the guy on the Chiefs coming straight home to me.” Naturally, the crowd went wild, and the internet was abuzz with the couple’s post-concert PDA.
Subsequently, Travis Kelce’s parents publicly supported the duo, with Donna Kelce even attending an Eras Tour concert film in Florida. Travis Kelce and Taylor Swift further solidified their relationship in the following weeks, and the tight end shared that he’d even met his girlfriend’s dad during an episode of his podcast.
Travis Kelce and Taylor Swift Publicly Address Their Relationship
The Kansas City Chiefs tight end opened up about his relationship without qualms for the first time during his 2024 interview with WSJ. The sportsman opened up about how he’d never dated anyone with “that kind of aura about them” while describing Taylor Swift.
He was previously in a long-term relationship with Special Forces Season 3 winner Kayla Nicole. Kelce shared that he’s aware of Swift’s scrutiny and public criticism and lauded her for not letting any negativity get to her.
In November 2023, the “Karma” singer spoke about her relationship for the first time during her Time’s 2023 Person of the Year cover story interview. After addressing their relationship publicly, the world was the oyster for the lovebirds.
Image credits: Jamie Squire/Getty Images
The following months included post-match PDA at NFL games, Eras Tour appearances, fashionable date night outings, and multiple subtle wardrobe tributes to each other. Their relationship was like a slow-burn romance that grew adorable by the minute, with fans eating up any opportunity to stir up conversations about them.
The Romance That Reshaped Pop Culture and Sports
Speaking of public attention, Swifties, in particular, were very invested in getting on board with Tay Tay’s new romance. The effects of their relationship transcended mere relationship buzz online into making a significant impact on NFL viewership. In a short time frame, Swift’s relationship with Kelce directly affected the brand value of the NFL.
Image credits: Ezra Shaw/Getty Images
According to GB News, from September 2023 through the AFC Championship game on January 28, 2024, Swift generated $366,753,290 in total equivalent brand value for the NFL. In fact, this number underwent a significant spike more recently, as the popstar brought an additional $634,304,163 through January 27, 2025 — a day after the AFC title game.
Since making their relationship public, the NFL has faced a significant increase in viewership from a demographic that previously didn’t tune into the sport. NBC reported that Taylor Swift has brought in over $1 billion in publicity for the coveted football organization.
The Taylor Swift Bowl delivers 🏈
Data from Roku TVs shows Chiefs-Bears saw a 63% increase in female viewers age 18-49 over Chiefs-Jags last week 📈
📺 10.2M adults reached was 61% increase
🏡 Household reach grew from 2.8M to 4.4M pic.twitter.com/1c6TDe1Gf7
— David Rumsey (@_DavidRumsey) September 25, 2023
During a Sunday Night Football matchup in October 2023, viewership among girls aged 12-17, women aged 18-24, and 35+ faced monumental jumps, increasing the viewership by 2 million. This number has been exponentially increasing since the onset of their relationship.
ESPN reported in September 2023 that Travis Kelce’s jersey sales had increased by almost 400%. The athlete even experienced a rapid rise in Instagram follower count, going from 2.7 million to the current number of 6.7 million.
Image credits: @taylorswift
Who would’ve thought a love story would bring together households to watch the Super Bowl?
Taylor Swift Faces Fan Backlash
Having the eyes of millions of fans on one’s relationship does come with its own list of downsides. WAGs have been privy to backlash directly or indirectly for their significant other’s losses on the field for ages.
Swift mentioned in her Time interview that despite all the attention her attendance at the games garnered, she was just there to cheer on her man at the end of the day. She also remarked on how the typical football-watching demographic may not be enthused by her appearance at games stating, “I have no awareness of if I’m being shown too much and pissing off a few dads, Brads, and Chads.”
Image credits: RJ Sangosti/MediaNews Group/The Denver Post/Getty Images
The pop star is no stranger to public backlash and criticism, so she’s used to dealing with fan negativity. But things were taken a step too far during Super Bowl LIX when Taylor Swift was mercilessly booed by Philadelphia Eagles fans.
The “Bad Blood” singer was momentarily stunned, and her reaction even became a trending meme online. Unfortunately, the Kansas City Chiefs suffered a devastating Super Bowl loss that night, losing 22-40. The repercussions of the loss seem to have affected Swift as well, who saw a follower dip of 144,200 on Instagram (per Daily Mail UK).
Image credits: Michael Reaves/Getty Images
Kansas City Chiefs Coach Andy Reid weighed in on the situation while speaking with NBC’s Mike Florio and Chris Simms. He noted how Taylor Swift was a good sport, and the crowd heckling was just a part of the deal that every WAG faces more often than once.
Travis Kelce’s Career and Retirement Speculation
After the Kansas City Chiefs’ loss at Super Bowl LIX, rumors were making rounds far and wide that Kelce was considering hanging up his cleats and retiring from the NFL.
On the February 12, 2025, episode of the New Heights podcast, he discussed the possibility of retirement. Having played with the Kansas City Chiefs for over a decade, Kelce shared how his body has undergone significant “wear and tear.”
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While Kelce refused to comment on whether he plans to retire, Kansas City Chiefs General Manager Brett Veach hinted that the tight end, who still has one year left in his contract, will likely play for another season (per Front Office Sports).
Fans buzz online has been suggesting that Kelce would definitely play his 13th Season — which is widely known to be the pop star’s favorite number. Kelce has yet to confirm what his NFL future looks like officially.
Taylor Swift and Travis Kelce’s Engagement Speculation Reaches New Heights
While Travis Kelce’s future in the NFL remains in the air, fans are seated at the edge of their seats, hoping to hear news of wedding bells between America’s sweethearts. Swift wrapped up her record-shattering Eras Tour in December, and Kelce completed his 12th NFL season.
The couple’s long-awaited relaxation period has fans speculating whether Kelce will propose. Although, an insider, told People that the duo wants to spend quality time together during their downtime.
Image credits: Aeon/GC Images/Getty Images
The palpable excitement is at an all-time high at this moment, and media outlets are eager to pick up any hints of a possible engagement. In mid-January 2025, InStyle reported that the “Karma” singer was seen flaunting a new diamond infinity ring while out for dinner with her parents in New York City, which sparked engagement speculation.
The couple, too, likes to keep fans on their toes about their relationship status. According to People, during the Super Bowl Halftime, Kelce was asked point blank by a reporter if he had plans of proposing, which he didn’t grace with an answer but cheekily responded,” Wouldn’t you like to know.”
At the end of January 2025, Taylor Swift’s game-day attire at two Kansas City Chiefs games, where she wore gloves, had tongues wagging about a possible engagement (per PageSix). Speculation online suggested that the pop star was wearing the accessory to hide her rumored engagement ring.
Image credits: Brooke Sutton/Getty Images
There are plenty of rumors surrounding their engagement, but a source close to the NFL tight end put the speculation to rest for the time being. The source exclusively revealed to The US Sun on February 18, 2025, that Travis Kelce is constantly amused by the rumors despite their lack of truth.
Moreover, they clarified that popping the question right after the Super Bowl was never in the cards. The duo wants to spend their downtime relaxing and recuperating with each other.
The source also made a definitive statement on the couple’s engagement status remarking, “And no, Travis hasn’t asked her hand yet. It will come, but it hasn’t happened yet.”
Whether the “it couple” is ready to take the relationship to the next level or not, their families are already enthused about their future.
Image credits: TheStewartofNY/GC Images/Getty Images
A source exclusively told PageSix that the Kelce parents adore Swift and think she’s the right fit for their son. They can’t wait to welcome the “Style” singer into their family.
FAQ
Did Travis Kelce get engaged to Taylor Swift?
As of February 2025, there is no news of an engagement between Travis Kelce and Taylor Swift.
What did Travis Kelce say to Taylor Swift on the field?
In a viral clip on X, the pop star joined her beau on the field, gushing over his victory after the Kansas City Chiefs beat the Buffalo Bills on January 26, 2025. Kelce embraced his boo and replied, “Wait for two weeks. New Orleans, Louisiana, baby!”
Where are Taylor Swift and Travis Kelce now?
While it’s hard to determine where the couple is right now, what we know for certain is that they’re enjoying their downtime together. This could vary from a lavish vacation to the comfort of their homes — the location hardly matters as it’s all being in each other’s company.
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