I'm a professional pet photographer, and I've been volunteering my photography services to the Idaho Humane Society for over a decade to raise money and help pets get adopted.
My services initially began with them using my stock photography for billboards and magazine articles. It then progressed to doing photoshoots for articles in their Paw Prints publication and taking photos at See Spot Splash and See Spot Walk (yearly events for dogs and their owners).
Recently, they built a new facility, all with donations from the public, which allowed me to utilize space to take studio-like photos of the dogs up for adoption, out of their cages. These photos are more likely to get shared more, which results in dogs being adopted much faster into forever homes.