The Puffy World

Passionate about visual arts since my young age, I went very early in the creative field. I am now a graphic designer in Paris.

In my spare time, I nourish my passion for photography by inviting virtual knowledge to the pink wall to get their portrait shot.

I spent two years exploring and writing a paper about gender norms in cosmetics. I studied how the gap between masculinity and femininity is dug, how is orchestrated the stereotypes of feminine and masculine to push the society to targeted purchases.

I see portraiture as a way to explore forms of identity, self-expression and want to break the boundaries between the ideals of gender and beauty. I made this project the hammer that breaks the mirror of a distant perfection but only to reconstruct these filters on my own way, edit it according to my own codes. The word « Puffy » here can be understood as

« exaggeration ». The project refers to our generation, dominated by the importance of self-building image, and shaping perfect fictional lives. Why don’t we just embrace our differences, pride what we were born with and honor where we come from ?

More info: Instagram