9 Iconic Brand Logos Get Transformed Into Female Versions, And The Results Look Awesome
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This year’s women’s day was all about empowering women, and more companies than ever have come together to celebrate this day.
Creative Equals, an organization aiming to support talented women and promote diversity in creative industries, has decided to replace iconic company logos with female characters in order to highlight the issues of unbalanced branding in the media.
Their logo designs include companies like Pringles, Monopoly, DreamWorks, Schwarzkopf, and Bic. Creative Equals hope that this will bring out the issues of gender inequality because according to the organization’s founder and CEO Ali Hanan, 89.5 percent of creative design directors are male and it can affect a brand’s identity.
In an interview with Dezeen, Ali Hanan stated that they are not attacking any of these brands personally, but they wanted to show a variety of examples to get people celebrating International Women’s Day and thinking about the need for equal rights.
This is not the only creative idea for International Women’s Day this year, we were already surprised by Barbie’s collection of 17 new dolls that portray inspiring women from all around the world. Also, check out how these cosplayers portrayed Disney princesses pursuing their dream professions in this inspiring photo shoot!
Scroll down to see how these iconic male mascots would look like if they were females!
More info: Creative Equals (h/t designtaxi)
Miss Pringles
Miss Monopoly
Miss Schwarzkopf
Miss Dreamworks
Miss Bic
Miss Bafta
Miss Oscar
This year’s International Women’s Day also inspired other famous companies to change their logos to honor women:
McDonald’s
MTV
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Sorry I prefer them the way they are. This is just getting stupid and ridiculous
yeah... people would ask to change jesus on the cross soon... Changing Lincoln in his mémorial. it's getting stupid. being feminist is becoming extremist now.
This is not feminism. This IS extremely odd to me and I believe in feminism which is simply the idea that men and women should be equal (but yes...different). I do NOT think this is ok or normal. I do however, think it's really sweet when someone opens a door for me (and I do the same for anyone), I HATE the term "mansplaining", I believe you deserve higher pay if you're doing more work or a more demanding job (IF you are...). REAL feminism is about being fair. That's it. it's about not treating me as less than because you think I'm the weaker sex. I'm different than a man. I'm physically weaker than most men so if I work in a job that is physical I am not in an equal position. I know what's what. I am a feminist. Please do not think feminists are what Rush Limbaugh calls Feminazis. There are all different types of people in this world.
Whats extremist ?
Who's jesus and what's he got to do with anything?
Except for that Lincoln is a real person, and maybe Jesus too, these are logos, can be changed however they want, and really many of them doesn´t even differ more then the hair, how is this feminism at all? It´s logos getting a little bit of extra hair.
Yeah, it's a lot like vegans. Being real vegan, serious about this kind of stuff is great and healthy as far as researchers are concerned(although, it's not very natural if you ask me, to be fair. Prehistoric people ate whatever they found and collected out there and this included stuff other than plant only diet). However, people who strut around, bragging about being vegan(while secretly eating stuff vegans shouldn't eat) are maddening.
Yeah, it's almost like taking an Arab Jew and turning him into a ripped white guy. Or like taking the ancient Hebrew term for God, which has no gender, and making it a He
Thank you Gayle Bynum Cardosa, I can agree with your description. Pay and respect should be the same for all. I'm glad women and men are different. I don't want us to be undistinguished shable.
That is not what is being implied. I think these are neat - and doesn't Miss Pringles look so cute!
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stupid and over the top, and it is very annoying how this use it as a weapon
This comment is hidden. Click here to view.
Well said. Time to teach these prick teasing sluts a lesson.
The different perspective doesn't bother me, but honestly I never noticed an icon's gender. be them male or female. Oh, and the M in MTV or Mcdonalds never struck me as meaning "male" M is just an M.
Yeah, pretty sure they stand for Music and McDonald's, respectively...
It's just for fun. Settle down.
Thank you.
I agree....miss Bic??? How on earth can you even tell it's supposed to be a man??
if you dont have good to said , dont said nothing at all. women no need more hate preaching and gender hate is enough society attacking sex abuse victims just because a couple liars enough.
Calm down, they are not actually changing their logos. It's just a fun way of celebrating international women's day. Everything has gone back to the original for those whose world shatters when the slightest thing changes.
I think there only for nathional women day
I see the creeptastic dipshits are out in force. Show us on the doll where the pictures hurt you.
I couldn't agree more....
Yeah...
Totally agree!
Shit like this is killing the women first movement.
There isn't a women first movement. We just want equality, not priority.
This is starting to really get to me. Um...do the mental midgets that do these types of things realize that logos and this type of thing don't really have much of anything to do with "empowering" anybody? I mean I get that there might be a good intention but W TV instead of MTV? Isn't that just wusic tv? Or WcDonalds? Changing an M to a W doesn't mean anything. I'm a SMART feminist (NOT a bad word) and I'm also a liberal person who doesn't hate Republicans. I respect everyone and their beliefs. These little trite moves are just dumb and placate....who? Don't give me anything I don't earn. Don't patronize me. Just treat me fairly and we'll be good. The rest of this is for those who aren't intelligent.
Thank you for saying so eloquently what was bouncing around in my head.
I appreciate the people like you
Exactly my thoughts! What's the point of changing logos ? It's useless... I hope they stop doing this shit and actually try to stop sexism. These people just want to bring gender into every damn thing !
We have to also add the marketing component here. it's getting these corporations attention. the designer also making a name and getting paid. The main thrust of it all.
Oh....I see it's hypothetical anyway.
What does that even mean - MRA drone? I'm assuming you mean men's rights advocate. If that's what you mean then sure, OK. I'll go for that. I'm a men's rights advocate. I'm a women's rights advocate too. I'm not really especially trying to be "for" one and against the other because we should all be in this life together working for the greater good so if that's what you mean then yeah...yeah I am...I mean the "drone" part? Uh, no but whatever. Call me what you like. I don't really care. Some people like to be pissy and sounds like that gets to be you so knock yourself out.
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So you ARE an MRA drone in disguise. Good to know.
Actually I always thought that the Schwarzkopf silhouette is women with short hair :D
That's the ridiculousness of many of these. Just because Schwarzkopf, Dreamworks and Bic don't have long hair, then they must be men/boys?. What is that saying about the artists idea of what a woman should be?
Me too!
Same here :)
Nup. Because Schwarzkopf was actually a man. It's his name.
I was going to say isnt schwarzkopf already a girl?
Me too. :)
I've also always perceived the schwarzkopf as female
Me too! My mom has had that kind of haircut all my childhood :'D
Me too. I always thought it looked like an older lady with short hair...
Me too!
Sorry I prefer them the way they are. This is just getting stupid and ridiculous
yeah... people would ask to change jesus on the cross soon... Changing Lincoln in his mémorial. it's getting stupid. being feminist is becoming extremist now.
This is not feminism. This IS extremely odd to me and I believe in feminism which is simply the idea that men and women should be equal (but yes...different). I do NOT think this is ok or normal. I do however, think it's really sweet when someone opens a door for me (and I do the same for anyone), I HATE the term "mansplaining", I believe you deserve higher pay if you're doing more work or a more demanding job (IF you are...). REAL feminism is about being fair. That's it. it's about not treating me as less than because you think I'm the weaker sex. I'm different than a man. I'm physically weaker than most men so if I work in a job that is physical I am not in an equal position. I know what's what. I am a feminist. Please do not think feminists are what Rush Limbaugh calls Feminazis. There are all different types of people in this world.
Whats extremist ?
Who's jesus and what's he got to do with anything?
Except for that Lincoln is a real person, and maybe Jesus too, these are logos, can be changed however they want, and really many of them doesn´t even differ more then the hair, how is this feminism at all? It´s logos getting a little bit of extra hair.
Yeah, it's a lot like vegans. Being real vegan, serious about this kind of stuff is great and healthy as far as researchers are concerned(although, it's not very natural if you ask me, to be fair. Prehistoric people ate whatever they found and collected out there and this included stuff other than plant only diet). However, people who strut around, bragging about being vegan(while secretly eating stuff vegans shouldn't eat) are maddening.
Yeah, it's almost like taking an Arab Jew and turning him into a ripped white guy. Or like taking the ancient Hebrew term for God, which has no gender, and making it a He
Thank you Gayle Bynum Cardosa, I can agree with your description. Pay and respect should be the same for all. I'm glad women and men are different. I don't want us to be undistinguished shable.
That is not what is being implied. I think these are neat - and doesn't Miss Pringles look so cute!
This comment is hidden. Click here to view.
stupid and over the top, and it is very annoying how this use it as a weapon
This comment is hidden. Click here to view.
Well said. Time to teach these prick teasing sluts a lesson.
The different perspective doesn't bother me, but honestly I never noticed an icon's gender. be them male or female. Oh, and the M in MTV or Mcdonalds never struck me as meaning "male" M is just an M.
Yeah, pretty sure they stand for Music and McDonald's, respectively...
It's just for fun. Settle down.
Thank you.
I agree....miss Bic??? How on earth can you even tell it's supposed to be a man??
if you dont have good to said , dont said nothing at all. women no need more hate preaching and gender hate is enough society attacking sex abuse victims just because a couple liars enough.
Calm down, they are not actually changing their logos. It's just a fun way of celebrating international women's day. Everything has gone back to the original for those whose world shatters when the slightest thing changes.
I think there only for nathional women day
I see the creeptastic dipshits are out in force. Show us on the doll where the pictures hurt you.
I couldn't agree more....
Yeah...
Totally agree!
Shit like this is killing the women first movement.
There isn't a women first movement. We just want equality, not priority.
This is starting to really get to me. Um...do the mental midgets that do these types of things realize that logos and this type of thing don't really have much of anything to do with "empowering" anybody? I mean I get that there might be a good intention but W TV instead of MTV? Isn't that just wusic tv? Or WcDonalds? Changing an M to a W doesn't mean anything. I'm a SMART feminist (NOT a bad word) and I'm also a liberal person who doesn't hate Republicans. I respect everyone and their beliefs. These little trite moves are just dumb and placate....who? Don't give me anything I don't earn. Don't patronize me. Just treat me fairly and we'll be good. The rest of this is for those who aren't intelligent.
Thank you for saying so eloquently what was bouncing around in my head.
I appreciate the people like you
Exactly my thoughts! What's the point of changing logos ? It's useless... I hope they stop doing this shit and actually try to stop sexism. These people just want to bring gender into every damn thing !
We have to also add the marketing component here. it's getting these corporations attention. the designer also making a name and getting paid. The main thrust of it all.
Oh....I see it's hypothetical anyway.
What does that even mean - MRA drone? I'm assuming you mean men's rights advocate. If that's what you mean then sure, OK. I'll go for that. I'm a men's rights advocate. I'm a women's rights advocate too. I'm not really especially trying to be "for" one and against the other because we should all be in this life together working for the greater good so if that's what you mean then yeah...yeah I am...I mean the "drone" part? Uh, no but whatever. Call me what you like. I don't really care. Some people like to be pissy and sounds like that gets to be you so knock yourself out.
This comment is hidden. Click here to view.
So you ARE an MRA drone in disguise. Good to know.
Actually I always thought that the Schwarzkopf silhouette is women with short hair :D
That's the ridiculousness of many of these. Just because Schwarzkopf, Dreamworks and Bic don't have long hair, then they must be men/boys?. What is that saying about the artists idea of what a woman should be?
Me too!
Same here :)
Nup. Because Schwarzkopf was actually a man. It's his name.
I was going to say isnt schwarzkopf already a girl?
Me too. :)
I've also always perceived the schwarzkopf as female
Me too! My mom has had that kind of haircut all my childhood :'D
Me too. I always thought it looked like an older lady with short hair...
Me too!