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Recently, TikToker That Other Hannah stumbled across a clothing line she thought was so ridiculous, she just had to roast it. So, the woman released a series of entertaining videos where she criticized the outfits.

"You know all those videos where we've been calling out [companies] for their absolutely ugly, out-of-touch collections for plus-size people?" That Other Hannah asked her followers. "Well, now it's time to add another brand to the list that needs to be brought to justice."

And that brand is Fashion Nova.

More info: TikTok

The fun little series has about a million views on TikTok

@that_other_hannah_

Fashion Nova, please explain yourselves. ##plussize ##fashionnova ##spring

♬ Mii Music but It Makes You Uncomfortable - lukeitslukas

#1

These Pants Are A Crime Against Humanity And You Cannot Convince Me Otherwise. Ugh

These Pants Are A Crime Against Humanity And You Cannot Convince Me Otherwise. Ugh

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Max
Community Member
3 years ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

I was like 'ok not my taste but nothing worse than what people wore in the 2000s' and then I got to the ankles.

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#2

If You're A New Mother Bringing Your Baby To The Club, This Could Be A Great Option For You

If You're A New Mother Bringing Your Baby To The Club, This Could Be A Great Option For You

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#3

For When You Wanna Look Like You Trekked Through Knee-High Crap To Get To Brunch

For When You Wanna Look Like You Trekked Through Knee-High Crap To Get To Brunch

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Hannah covers a lot of different topics on her page including self-love, eating disorder recovery, and ending the negative stigmas that are often associated with being fat. Plus, she is also the creator of Plus Size Mystery Box. So cool!

She told Bored Panda she still can't believe that her little TikTok blew up the way it did. "I made the video because one day I was scrolling through a Fashion Nova marketing e-mail while showing my boyfriend how weird and ugly some of the items were. He said my commentary was pretty funny and suggested I make it into a TikTok," Hannah explained the origins of her Internet fame. "I had seen some other plus-size retailers getting roasted on my FYP recently, so I decided to go for it. I never expected it to get as much attention as it did."

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#4

If You'd Like To Pay 35 Dollars For A Pair Of Shorts That Look Like They've Been Through A Wood Chipper, Fashion Nova Has You Covered... But Also Not Really

If You'd Like To Pay 35 Dollars For A Pair Of Shorts That Look Like They've Been Through A Wood Chipper, Fashion Nova Has You Covered... But Also Not Really

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#5

I Know This Is Supposed To Say Queen, But You Cannot Tell Me It Doesn't Look Like It Says Queez

I Know This Is Supposed To Say Queen, But You Cannot Tell Me It Doesn't Look Like It Says Queez

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As a plus-size woman, Hannah often feels frustrated with the clothing choices offered to her. "Although my video was about clothing being sold by Fashion Nova, my frustration is with fast fashion (especially in plus sizes) overall," she said. "Of course, I acknowledge I am not an authority on fashion and the comments I made were solely based on my personal taste. The goal was to point out the bizarre and lazy decision-making with the items they are offering. For instance, the upside-down prints, bizarre color schemes, and charging $35+ for items that are barely a scrap of fabric."

And she's definitely onto something—the pandemic has taken a real toll on the American plus-size clothing industry. VOGUE Business reported that Ascena Retail, which owns leading US plus-size clothing retailer Lane Bryant (sizes 12-28), filed for bankruptcy in July, and more than 150 Lane Bryant stores were scheduled to close.

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Lane Bryant, along with Ascena's other brands, was sold to Premium Apparel, an affiliate of Sycamore Partners. If we were to take a broader look across the fashion market, we'd see that higher manufacturing costs of plus-size apparel are frightening some investors.

#6

The Crossover That Nobody Asked For Between A Potato Sack And A Fishing Net. Also, Legitimately How Are You Supposed To Wear This Without It Slipping And Exposing Everything?

The Crossover That Nobody Asked For Between A Potato Sack And A Fishing Net. Also, Legitimately How Are You Supposed To Wear This Without It Slipping And Exposing Everything?

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Shelli Aderman
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3 years ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

How would you wear a bra with it? My boobs would DEF. be exposed if I didn’t! 🤣

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But that might be a missed opportunity. Market research by NPD suggests that plus-size in the US alone is growing at nearly twice the rate of the whole apparel market. A growth rate of 4 percent is likely for the $24 billion US market. Globally, the plus-sized market is valued at about $178 billion, with projected 4.3 percent annual growth through to 2028, Acute Market Research noted.

To put things into perspective, NPD estimates 70 percent of women in the US wear a size 14 (EU 44, UK 18) or larger. In the UK, the average woman’s clothes size is 18. However, less than 20 percent of apparel is made in those sizes. Plus-sized consumers have faced limited design options as well as inferior quality.

Whether Fashion Nova is part of the problem or the solution, it's up to you.

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#7

This Credit Card Jumpsuit Is What I Would Wear If My Sugar Daddy Was Late On My Allowance And I Wanted To Like, Lowkey Drop Some Hints

This Credit Card Jumpsuit Is What I Would Wear If My Sugar Daddy Was Late On My Allowance And I Wanted To Like, Lowkey Drop Some Hints

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Clare McDuff
Community Member
3 years ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

Finally, I can go straight from brunch with the gals to my bobsledding class.

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#8

If You've Ever Wanted To Wear A Mesh Bodysuit Covered In License Plates That Are Upside Down... I Have Great News For You

If You've Ever Wanted To Wear A Mesh Bodysuit Covered In License Plates That Are Upside Down... I Have Great News For You

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#9

If You Can't Even Make The Model Look Good In It, There's No Hope For Me

If You Can't Even Make The Model Look Good In It, There's No Hope For Me

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Jess-a-men
Community Member
3 years ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

This looks like a superhero costume, but, like, for the random background hero without a name who doesn't ever do anything.

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"Plus size women are consistently left out of fashion trends and shopping can be daunting," Hannah said. "I often end up paying $70 or more for a single article of clothing at a typical plus size retailer. Your choices are extremely limited. The only affordable and trendy places you can shop are usually fast fashion, which is bad for the environment and also supports unethical labor practices."

"Your other more sustainable options are wildly expensive and often extremely matronly and unflattering. Not to mention that many brands don't even bother to hire plus-size models to actually display the clothes on their website. It's incredibly demoralizing and frustrating to try to find clothing as a plus-size woman."

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Hannah highlighted that being able to express yourself through your personal style is important to everyone—it builds confidence and self-esteem. "We all deserve to be able to find clothing in our size, our style, and our price range without having to literally beg brands to include us," she said.

#10

As A Plus-Size Person And A Jewish Person, I Feel Like I Can Confidently Say "Let My People Go

As A Plus-Size Person And A Jewish Person, I Feel Like I Can Confidently Say "Let My People Go

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#11

So This One Is For The Plus And The Normal Sizes, But I Could Only Find The Straight-Size Model, But... This Looks Like A Bed Skirt To Me

So This One Is For The Plus And The Normal Sizes, But I Could Only Find The Straight-Size Model, But... This Looks Like A Bed Skirt To Me

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Douglas Turner
Community Member
3 years ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

She was rockin' that dust ruffle, let me tell you. Wait, that wasn't supposed to sound dirty, I swear.

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#12

Can We Just Take A Moment To Acknowledge How Completely Over It This Model Is?

Can We Just Take A Moment To Acknowledge How Completely Over It This Model Is?

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#14

I Actually Think That This Outfit Could Have Been Something, But This Font Is Worse Than Comic Sans

I Actually Think That This Outfit Could Have Been Something, But This Font Is Worse Than Comic Sans

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#15

Hennything Is Possible

Hennything Is Possible

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Alexandra Davis
Community Member
3 years ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

Hennything? Is this some new slang word I need to tentatively look up on urban dictionary?

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#16

If This Were Advertised As Loungewear, It Would Be One Thing, But My Girl Has A Matching Purse And Some High Heels? Like, Where Are You Going Wearing This, Baby?

If This Were Advertised As Loungewear, It Would Be One Thing, But My Girl Has A Matching Purse And Some High Heels? Like, Where Are You Going Wearing This, Baby?

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Truth Monster
Community Member
3 years ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

She looks like what I imagine a fashion line for PeptoBismol would look like.

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#17

Ah, The Classic Household Saying... "Good Girl With A Hood Playlist"

Ah, The Classic Household Saying... "Good Girl With A Hood Playlist"

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#18

For Those Days When You're Feeling Nostalgic About When Your Mom Used To Pick Your Clothes Out For You In 4th Grade

For Those Days When You're Feeling Nostalgic About When Your Mom Used To Pick Your Clothes Out For You In 4th Grade

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#19

If Bleach-Dyed T-Shirts With Cringey Sayings On Them Are What's In Fashion, Then Fashion Is More Dead Than Prince Philip

If Bleach-Dyed T-Shirts With Cringey Sayings On Them Are What's In Fashion, Then Fashion Is More Dead Than Prince Philip

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