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This Pessimistic Advertising Campaign Will Make You Think About The Way We Live
I created a fake ad campaign mixing the codes of advertising and the clichés of the pessimistic end-of-the-world annunciators with a good dose of black humor. Ironic, offbeat, and striking, this series of fake, funny posters make us challenge our certainties and forces us to look with honesty at our way of life and consuming habits.
In a world ruled by unbridled capitalism, and invaded by pervasive print ads, greenwashing and climate skeptics, this project also questions our passivity facing the major crisis threatening our planet and our dystopian life.
These clever ads can also be summarized in a few words: We’re screwed anyway, so why not?
More info: parseerror.ufunk.net | behance.net
This post may include affiliate links.
#1
Final score:
21points
Tena Haramustek 8 years ago
This photo was shot in Croatia in city of Zagreb! I'm so thrilled to see it here.
RELATED:
#2
Final score:
18points
#3
Final score:
17points
#4
Final score:
17points
Wil Vanderheijden 8 years ago
Since this is in France: French cars don't need air-con. If it's too hot they won't start.
#7
Final score:
15points
Wil Vanderheijden 8 years ago
Even your neighbour doesn't care about your new car. Especially if it's French. That'll be a rustbucket in one year.
#11
Final score:
9points
#13
Final score:
7points
#15
Final score:
5points
#16
Final score:
5points
#17
Final score:
5points
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What do you think ?
Monika Soffronow 8 years ago
That's OK, it just didn't rhyme with your sense of humour. I found a few of them really very laugh out loud good, and if shock therapy is what it takes to make some people stop and think about the consequences of unbridled consumerism, so be it. With the path the nincompoop presently occupying the highest office of the USA has opted for, "opening up" National Parks, nonsense beliefs about "clean coal" etc, etc, etc. Now THAT is repetitious and boring for you - and scary as hell, because the consequences to come are absofuckinlutely terrifying!
Load More Replies... Wil Vanderheijden 8 years ago
Whatever the "artist" claims his motivation or message is, I think he has a more sinistre agenda here. Picture #3 looks to be at a metro station where his pessimistic messages could push a depressed person to jump. This is not art, nor is it a statement. It's just testing if he can drive someone to commit suidide and get away with it.
Starlight 8 years ago
Stop mocking climate change! Climate change is a real problem! Things like this really p**s me off, the world has given you life and this is how you treat it? Honestly please stop pretending climate change isn't real or isn't something you need to worry about, because climate change is an alarmingly real issue that needs to be addressed
Ben Smith 8 years ago
What you mean is the human component of climate change needs to be addressed. The earth has gone through countless cycles of warming and cooling that humans have had nothing to do with.
Load More Replies... Monika Soffronow 8 years ago
That's OK, it just didn't rhyme with your sense of humour. I found a few of them really very laugh out loud good, and if shock therapy is what it takes to make some people stop and think about the consequences of unbridled consumerism, so be it. With the path the nincompoop presently occupying the highest office of the USA has opted for, "opening up" National Parks, nonsense beliefs about "clean coal" etc, etc, etc. Now THAT is repetitious and boring for you - and scary as hell, because the consequences to come are absofuckinlutely terrifying!
Load More Replies... Wil Vanderheijden 8 years ago
Whatever the "artist" claims his motivation or message is, I think he has a more sinistre agenda here. Picture #3 looks to be at a metro station where his pessimistic messages could push a depressed person to jump. This is not art, nor is it a statement. It's just testing if he can drive someone to commit suidide and get away with it.
Starlight 8 years ago
Stop mocking climate change! Climate change is a real problem! Things like this really p**s me off, the world has given you life and this is how you treat it? Honestly please stop pretending climate change isn't real or isn't something you need to worry about, because climate change is an alarmingly real issue that needs to be addressed
Ben Smith 8 years ago
What you mean is the human component of climate change needs to be addressed. The earth has gone through countless cycles of warming and cooling that humans have had nothing to do with.
Load More Replies...
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