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“Didn’t Coldplay’s Frontman Cheat On Her?”: Gwyneth Paltrow Sides With Astronomer After Viral Drama
Gwyneth Paltrow speaking in a casual setting, addressing Coldplay frontman cheating rumors and viral astronomer drama.
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“Didn’t Coldplay’s Frontman Cheat On Her?”: Gwyneth Paltrow Sides With Astronomer After Viral Drama

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Astronomer, the company at the center of the Andy Byron–Kristin CabotColdplay Kiss Cam debacle, has decided to join the fray by hiring Gwyneth Paltrow as its “very temporary” spokesperson.

The 52-year-old Shakespeare in Love alum happens to be the ex-wife of Coldplay’s front man, Chris Martin.

And it was Chris Martin who speculated about the possibility of Byron and Cabot having an affair when the camera caught them ducking for cover and plastered them across the big screen, and soon after, social media on July 16.

Highlights
  • Gwyneth Paltrow delivered a tongue-in-cheek video for Astronomer, evading direct mention of the scandal.
  • The PR stunt follows a viral kiss cam moment where CEO Andy Byron and HR head Kristin Cabot ducked the lens.
  • It is the first publicized attempt at damage control since accepting Byron’s resignation.
RELATED:

    Gwyneth Paltrow was employed as Astronomer’s spokesperson

    Gwyneth Paltrow in white blouse with black bow, looking up near blooming flowers, related to Coldplay frontman drama.

    Image credits: gwynethpaltrow

    As can be seen on Astronomer’s X account, Paltrow, sitting with her fingers crossed on the desk in front of her, addresses the camera, saying: 

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    “Thank you for your interest in Astronomer. Hi, I’m Gwyneth Paltrow. I’ve been hired on a very temporary basis to speak on behalf of the 300-plus employees at Astronomer.

    Astronomer has gotten a lot of questions over the last few days,” she says.

    Gwyneth Paltrow sitting at a table, wearing a light blue shirt, discussing Coldplay frontman and astronomer drama.

    Image credits: astronomerio

    The first question she addressed was: “OMG! What the actual f…”

    “Yes,”  she answered sweetly, cutting off the inquiry before it touched on the odium. 

    She feigned ignorance and skirted the Coldplay event entirely

    “Astronomer is the best place to run Apache Airflow. Unifying the experience of running data, ML, and AI pipelines at scale,” Paltrow said.

    “We’ve been thrilled so many people have a newfound interest in data automation. As for the other questions we’ve received.”

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    “How is your social media team holding…” came the next question.

    “Yes!” she exclaimed enthusiastically. “There’s still room available at our Beyond Analytics event in September,” she said, skirting the Coldplay event in its entirety.

    Tweet by Josh Pate replying to astronomer about viral drama involving Coldplay frontman and Gwyneth Paltrow.

    Image credits: JoshPateCFB

    Tweet from John Boccio about missed opportunity with background music from Coldplay during viral drama discussion.

    Image credits: JohnBoccio

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    Screenshot of MrBeast replying to a tweet asking about being CEO, related to Coldplay frontman cheating viral drama.

    Image credits: MrBeast

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    “We will now be returning to what we do best, delivering game-changing results for our customers. Thank you for your interest in Astronomer,” she concluded, feigning ignorance about the reason for the public’s increased awareness of the brand.

    The publicity stunt follows ten days after the kiss cam scandal broke

    The tech company’s attempt to make fun of itself comes less than two weeks after Byron, then its CEO, and his underling Cabot, who headed up the company’s HR department, were caught on camera at the Coldplay concert. 

    Coldplay frontman and Gwyneth Paltrow seated at event table, sharing a moment amid viral drama discussion.

    Image credits: Larry Busacca/NBC/Getty

    As they were projected onto the big screen, the band’s lead singer, Chris Martin, called them out. 

    When they realized that the spotlight was on them, Cabot broke out from Byron’s embrace and spun around so that her back faced the camera while her employer dived out of view.

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    Going by their reaction, Martin speculated that the two were either “very shy of having an affair.”

    Couple embracing on stage during concert, reflecting Coldplay frontman viral drama and Gwyneth Paltrow support.

    Image credits: CollinRugg

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    “Sh*t!” he could later be heard exclaiming as the gravity of what had just happened dawned on him.

    Astronomer claimed that the apparent affair clashed with its principles

    The footage was captured by Grace Springer, a UK national who traveled from England to see her favorite band play in Massachusetts.

    Couple shown on a large screen at a concert, crowd watching during a viral Coldplay frontman and Gwyneth Paltrow drama.

    Image credits: CollinRugg

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    She uploaded the video to the Internet, and it went viral. This prompted a response from Astronomer, which claimed they were investigating the matter.

    Astronomer is committed to the values and culture that have guided us since our founding. Our leaders are expected to set the standard in both conduct and accountability.

    “The Board of Directors has initiated a formal investigation into this matter, and we will have additional details to share very shortly,” said a notice posted to its X handle on July 18.

    It claimed it was aware that the odium changed the public’s perception

    On July 19, the tech company announced that Byron had handed in his resignation.

    “Andy Byron has tendered his resignation, and the Board of Directors has accepted. The Board will begin a search for our next Chief Executive as Cofounder and Chief Product Officer Pete DeJoy continues to serve as interim CEO,” it wrote on its X account.

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    Coldplay frontman performing on piano and singing into a microphone during an outdoor rehearsal session.

    Image credits: coldplay

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    It also went as far as acknowledging that it anticipated a change in the public’s perception, saying:

    “Before this week, we were known as a pioneer in the DataOps space, helping data teams power everything from modern analytics to production AI.

    Gwyneth Paltrow posing indoors in a striped shirt and beige skirt amid plants and natural light, related to Coldplay frontman drama.

    Image credits: gwynethpaltrow

    “While awareness of our company may have changed overnight, our product and our work for our customers have not.”

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    Th internet is marveling at PR strategy

    Screenshot of a tweet by Dan Go commenting on viral drama involving Coldplay frontman and Gwyneth Paltrow.

    Image credits: FitFounder

    Image credits: vandarte34

    Screenshot of Ashlee Vance’s tweet replying to astronomerio, commenting on landing gigs, related to Coldplay frontman and viral drama.

    Image credits: ashleevance

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    Screenshot of a tweet by Turner Novak asking what band is playing at the conference, related to Coldplay frontman drama.

    Image credits: TurnerNovak

    Tweet by Robbie Hendricks praising viral Coldplay frontman cheating drama as a PR masterclass creating brand awareness.

    Image credits: roberthendricks

    Tweet by miss toes questioning the budget and sacrifices in product roadmap related to Gwyneth Paltrow and Coldplay frontman drama.

    Image credits: chickenuggetoes

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    Screenshot of a tweet discussing Gwyneth Paltrow siding with an astronomer amid Coldplay frontman cheating controversy.

    Image credits: mdtlion

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    Screenshot of a tweet discussing Coldplay’s lead singer and his ex-wife in a viral social media drama.

    Image credits: matt_vanswol

    Social media post by Robert Sterling referencing Coldplay singer's ex-wife amid viral drama with astronomer and Gwyneth Paltrow.

    Image credits: RobertMSterling

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    Screenshot of a Twitter reply discussing the Coldplay frontman cheating rumors in the context of viral drama.

    Image credits: rand_longevity

    Tweet screenshot showing Molly O’Shea replying to @astronomerio about Coldplay frontman Chris Martin’s ex wife in viral drama.

    Image credits: MollySOShea

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    Screenshot of a tweet by Michelle Rempel Garner responding to an astronomer about a viral Coldplay frontman cheating drama.

    Image credits: MichelleRempel

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    Screenshot of a tweet reacting to Coldplay frontman cheating rumors with a comment calling it a PR stunt.

    Image credits: WordsCocoon

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    Dave Malyon

    Dave Malyon

    Writer, Entertainment News Writer

    Read more »

    A writer with a journey spanning hard news, food, and culture, with bylines in The Epoch Times, NTD, Dented Armour, Tasting Table, and Mashed. At Bored Panda the focus has pivoted to entertainment, tracking celebrity newsmakers, Hollywood drama, and viral stories while vying to give more substance and less surface.

    Read less »
    Dave Malyon

    Dave Malyon

    Writer, Entertainment News Writer

    A writer with a journey spanning hard news, food, and culture, with bylines in The Epoch Times, NTD, Dented Armour, Tasting Table, and Mashed. At Bored Panda the focus has pivoted to entertainment, tracking celebrity newsmakers, Hollywood drama, and viral stories while vying to give more substance and less surface.

    What do you think ?
    LollyLaLu
    Community Member
    4 months ago Created by potrace 1.15, written by Peter Selinger 2001-2017

    Never cared for her, never will.

    Geoff Fraser
    Community Member
    4 months ago Created by potrace 1.15, written by Peter Selinger 2001-2017

    My how the rich love to show off! Even Miss Goop took the pay when she doesn't need it! Never liked either, classic rock rules!!!

    Load More Comments
    LollyLaLu
    Community Member
    4 months ago Created by potrace 1.15, written by Peter Selinger 2001-2017

    Never cared for her, never will.

    Geoff Fraser
    Community Member
    4 months ago Created by potrace 1.15, written by Peter Selinger 2001-2017

    My how the rich love to show off! Even Miss Goop took the pay when she doesn't need it! Never liked either, classic rock rules!!!

    Load More Comments
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