The Librairie Mollat in France is attracting quite a lot of attention to their Instagram page after employees started noticing how closely their store's books resembled their customers and themselves.
Their cheeky photos show how book covers fit unusually well into the frames of everyday life, especially when they mirror the people holding them. It's a classic example of clever French wit, and Mollat's 21.2k followers are hooked on it. Mollat was the first independent bookstore in France, opening its doors in 1896 in Bordeaux, a legacy its current employees are only helping to bolster.
Have a peak at some of the funniest - and eeriest - juxtapositions below.
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I'd swear it's the actual man looking through a piece of glass. As if he's trying to fool the viewers!
This picture is even better if you've read the book. "The Bear Went Over the Mountain" is hilarious.
I think I would leave if that was the first thing I saw when entering the library!
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I want to know whether their faces look remotely similar underneath or not =*(
I love this! It's totally inspired me to go through all my books and see what I can come up with. Thank you!
IMG_201703...569bf6.jpg
I want to know whether their faces look remotely similar underneath or not =*(
I love this! It's totally inspired me to go through all my books and see what I can come up with. Thank you!