50 Valentine’s Day Design Fails That Are So Bad, It’s Hard To Believe They Actually Happened (New Pics)

If you're a cynic when it comes to love and all the hearts and sweets make you nauseous, Valentine's Day may seem pointless to you. Even some coupled-up people view it as nothing but a capitalist scam. However, relationship experts say that February 14th can be pretty important for people in relationships.

We asked relationship coach Frances Kelleher whether Valentine's Day should be special for couples. She says that it doesn't necessarily have to be on February 14th. The most important thing is to celebrate your union, and Valentine's Day can be a good reminder to do that.

"We need to keep appreciating our partners and not take them for granted; otherwise, the love dies," the relationship coach explains. "It's as simple as that. You have to keep dating your partner, too. This keeps the emotional bond strong. The health of the emotional bond of the couple is what keeps the relationship alive."

Kelleher has some suggestions on what couples can do. "Have a date night minimum once a month and just reconnect and have fun. Do not talk about the children or the house bills, just have fun and celebrate your union often that way."

With Valentine's Day also comes what psychologists call 'performance anxiety.' No, not that one; settle down, boys. Relationship expert Becky Spelman told Business Insider that it's caused by the expectations that come with the day. "Because [couples] feel under so much pressure to be romantic, they also feel paralyzed and worried that whatever they do will not live up to the hype."

Dating coach Frances Kelleher tells Bored Panda that the definition of 'something special' is different for each couple. "Doing something special does not mean you have to spend lots of money on them or have to do something lavish."

"It could be making them breakfast in bed, washing their car, filling the dishwasher," Kelleher lists some possibilities. "These are all acts of love. It could be putting the children to bed a bit earlier so you have a date night at home watching a nice movie."