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Slovenia-based creative director Jure Tovrljan has reimagined famous logos to make them reflect the difficulties of social distancing.

Tovrljan started the creative design project about a week ago when all of his social feeds were flooded with cheap memes about the coronavirus pandemic. "It all [began] when I was looking at the Starbucks logo," he told Bored Panda. "I was wondering how the iconic mermaid would look like with a mask."

After he realized his vision, Tovrljan decided to continue working on the logo ideas.

More info: Behance | Dribble | LinkedIn

#1

Corona Extra

Corona Extra

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glowworm2
Community Member
5 years ago Created by potrace 1.15, written by Peter Selinger 2001-2017

Poor beer. They had this name first.

Laura Roberts
Community Member
5 years ago Created by potrace 1.15, written by Peter Selinger 2001-2017

I just learned this, coronavirus is a classification. “Coronaviruses are found in avian and mammalian species.“ “Human coronaviruses, first characterized in the 1960s....” Corona beer started in 1925... so yeah you could say this. I’m getting bombarded in my ”research“ haha and can’t find when the other mammalian or avian coronaviruses were classified, but there are quite a few scientific sites (not .coms or wiki) that talk about the wonderfully geeky virology details! That's what my husband went to school for, virology, but didn’t enjoy the lab setting and didn’t feel called to teach. He works in a different industry. My schooling did not go this far either in high school or college, as I work in the revenue side of the medical field. (But A&P was my favorite and I still try to keep up on the constantly changing medical field)

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Ivy D
Community Member
5 years ago Created by potrace 1.15, written by Peter Selinger 2001-2017

It just means crown so like

Laura Roberts
Community Member
5 years ago Created by potrace 1.15, written by Peter Selinger 2001-2017

Yes! People don’t remember learning about how many languages come from Latin, so there will definitely be similar words! Are you a word nerd like I am? Haha

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Tiny Dynamine
Community Member
5 years ago Created by potrace 1.15, written by Peter Selinger 2001-2017

Koruna? (This is a tribute to Slovakia, a place where I lived and enjoyed.)

Amazon QT
Community Member
5 years ago Created by potrace 1.15, written by Peter Selinger 2001-2017

It’s like the Sarrs grocery chance back in 2004.

Deborah Brown
Community Member
5 years ago Created by potrace 1.15, written by Peter Selinger 2001-2017

That's my beer, and why I planted a lime tree in my back yard, y'all

Laura Roberts
Community Member
5 years ago Created by potrace 1.15, written by Peter Selinger 2001-2017

My husband has been buying it more frequently because he’s felt bad sales have gone down some places.

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Amira rose butchet
Community Member
5 years ago Created by potrace 1.15, written by Peter Selinger 2001-2017

Oof. That can not sell now, but with a new name...

Night Owl
Community Member
5 years ago Created by potrace 1.15, written by Peter Selinger 2001-2017

The beer that must not be named (the Lord Voldemort of beers)

Linda Robinett
Community Member
5 years ago Created by potrace 1.15, written by Peter Selinger 2001-2017

Next time do we get the Modelo virus or the Pacifica virus?

Johanne Trudeau
Community Member
5 years ago Created by potrace 1.15, written by Peter Selinger 2001-2017

I'd sue the virus for copyright infringement...LOL!!!!

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"At first, I only wanted to remake logos from famous brands only (like Nike, Apple, Coca-Cola, and so on) but I soon realized that it’s not going to be that easy. I saw that some logo designs have the potential [to undergo such a transformation] and some don’t. So, I went on to search for more," Tovrljan said.

Jure did expect many people would appreciate the series but he had never thought that it would become this viral. "The amount of feedback I’m still getting is overwhelming."

In fact, big brands are even asking him to make similarly clever logo adjustments (including some from the series). "I’m also noticing that big brands like McDonald's are choosing to go down the same road," Tovrljan added. "I’m really honored to be an inspiration to some of the biggest players in the industry."

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    #2

    Olympic Games

    Olympic Games

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    Amazon QT
    Community Member
    5 years ago Created by potrace 1.15, written by Peter Selinger 2001-2017

    The Social Distancing Games... you can’t touch anyone and must be 6’ away at all times... 😳😱

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    Johanne Trudeau
    Community Member
    5 years ago Created by potrace 1.15, written by Peter Selinger 2001-2017

    I hope it's only postponed and not canceled, those young people work so hard to get to the games...

    J Rob
    Community Member
    5 years ago Created by potrace 1.15, written by Peter Selinger 2001-2017

    I like this one. Tokyo 2020 is not going to happen.

    Bobert Robertson
    Community Member
    5 years ago Created by potrace 1.15, written by Peter Selinger 2001-2017

    They should each have a line through them, since there will be no olympics this year

    Curious Cat
    Community Member
    5 years ago Created by potrace 1.15, written by Peter Selinger 2001-2017

    Cancel the games you idiots.

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    The coronavirus has had an impact on Jure himself. "Of course, I was in shock when the outbreak began but I somehow managed to adjust to this new way of living. I work from home, go out as little as possible, but given that I have two 1-year-old boys at home, we're having the greatest time of our lives. Social awareness here in Slovenia is very high and I hope everything can go back to normal as soon as possible. However, I believe it’s going to take quite some time," he explained.

    #4

    Nike

    Nike

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    #5

    Starbucks

    Starbucks

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    Avery S Alberico
    Community Member
    5 years ago Created by potrace 1.15, written by Peter Selinger 2001-2017

    How do we drink coffee with masks on?

    Amazon QT
    Community Member
    5 years ago Created by potrace 1.15, written by Peter Selinger 2001-2017

    I think STARBUCKS needs to sponsor this, like a NASCAR vehicle...

    Amazon QT
    Community Member
    5 years ago Created by potrace 1.15, written by Peter Selinger 2001-2017

    I want this on a t-shirt saying “I Love Coffee & Social Distancing” 🤨🤪

    Amira rose butchet
    Community Member
    5 years ago Created by potrace 1.15, written by Peter Selinger 2001-2017

    The mermaid just bought some masks at target....

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    #6

    Mastercard

    Mastercard

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    Lucka Rakowska
    Community Member
    5 years ago Created by potrace 1.15, written by Peter Selinger 2001-2017

    Your health is priceless. For everything else is Mastercard

    #7

    Nba

    Nba

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    Holly Molly
    Community Member
    5 years ago Created by potrace 1.15, written by Peter Selinger 2001-2017

    Upvote for those extra long basketball legs

    Human #1,232,867
    Community Member
    5 years ago

    This comment is hidden. Click here to view.

    This comment has been deleted.

    Robert Rhy
    Community Member
    5 years ago

    This comment is hidden. Click here to view.

    Ge*t*’’ t’’o*p* ph**arm’’a pr**odu’’ct pe**rc”s xa””ns** co**de””i**ne Di**az”” 📞•••+1 413-225-1428 Web•• Medsolutionstore.com

    Prince Maroochy
    Community Member
    5 years ago Created by potrace 1.15, written by Peter Selinger 2001-2017

    What the hell even is this. If you're going to do promotions, at least make some sense.

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    #8

    The Us Open (Tennis)

    The Us Open (Tennis)

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    Amazon QT
    Community Member
    5 years ago Created by potrace 1.15, written by Peter Selinger 2001-2017

    Clever... so all of the Balls are “in” then!

    Meyer Weinstock
    Community Member
    5 years ago Created by potrace 1.15, written by Peter Selinger 2001-2017

    hahahahhahahahahahahahhahahahahhaha!

    Curious Cat
    Community Member
    5 years ago Created by potrace 1.15, written by Peter Selinger 2001-2017

    the line judge is asking for the ball to be sanitized.

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    #9

    Target

    Target

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    Noemie Houtekie-N'Da
    Community Member
    5 years ago Created by potrace 1.15, written by Peter Selinger 2001-2017

    All around me are walls no faces and Covid19 peoples.

    Amie
    Community Member
    5 years ago Created by potrace 1.15, written by Peter Selinger 2001-2017

    For some reason this scares me 😂

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    #10

    United Airlines

    United Airlines

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    Kathy Davis
    Community Member
    5 years ago Created by potrace 1.15, written by Peter Selinger 2001-2017

    What about the people? Gate agents, ramp, food service, flight attendants? I'm a FA with a major airline. Our newest hires are really struggling. We treat passengers with a smile and try our best to make your flight enjoyable. We NEVER charge for water. An bailout as been directed to the employees and not the company. Our CEO and Pres are taking no salary. We have 70,000 employees how are facing uncertainty and not sure they will have a job when this is over. Please remember there two sides to every story. Be safe.

    Curious Cat
    Community Member
    5 years ago Created by potrace 1.15, written by Peter Selinger 2001-2017

    Airlines did share buy backs to pay their fat cat execs.. and have nothing saved. let them fail and consolidate.

    Bob Beltcher
    Community Member
    5 years ago Created by potrace 1.15, written by Peter Selinger 2001-2017

    If they don't merger with someone first

    Meyer Weinstock
    Community Member
    5 years ago Created by potrace 1.15, written by Peter Selinger 2001-2017

    Well, we already know that United pulls doctors off flights, even when they have medical emergencies... -Dr M

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    #11

    Mobil

    Mobil

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    katboxjanitor
    Community Member
    5 years ago Created by potrace 1.15, written by Peter Selinger 2001-2017

    In case folks are unaware - Mobil is a petroleum company.

    Haevyn
    Community Member
    5 years ago Created by potrace 1.15, written by Peter Selinger 2001-2017

    Yup..definitely don't get this one. Shouldn't it be iStationary or notMobil?

    Johanne Trudeau
    Community Member
    5 years ago Created by potrace 1.15, written by Peter Selinger 2001-2017

    Ok, now I see it... Not spelled exactly like it should be, but meaning the same thing...

    spharoe
    Community Member
    5 years ago Created by potrace 1.15, written by Peter Selinger 2001-2017

    🤷🏻‍♀️

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