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Artist Shows How To Repackage Junk Food So That Hipsters Would Buy It
You'll never find a box of Cap'n Crunch or a pack of Slim Jims in a hipster's house. Why? Well, aside from the fact that neither are organic, the colors of the packaging would simply clash too much with all of the other artfully designed products in their food cupboard.
But what would such products look like if they too had the hipster makeover? Well take a look at the pictures below to see for yourself. They were created by Dan Meth, a US artist who's reimagined some of America's most famous snacks as fancy pantsy gourmet food. From Twinkies and Nerds to Fruit by the Foot and Cinnamon Graham Dunkaroos, these rebranded snacks wouldn't look out of place in even the most gentrified household. Which one do you like the most? Let us know in the comments below!
More info: Dan Meth
This post may include affiliate links.
#1
Slim Jim
Amanda Panda 8 years ago
I think the packaging on the left probably keeps them fresher, however packaging on right is fancy af
dBay 8 years ago
A Slim Jim exists outside of our concept of time/space so freshness does not apply
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Jason Tippitt 8 years ago
The Delta blues stylings of Slim James are best experienced on the original 78s.
Miklós Nagy 8 years ago
Moral of the story: the more tree you killed for the package the better ir sells.
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#2
Twinkies
Diana Lazar 8 years ago
Same product only 10 times more expensive.Do people think they will eat the cardboard as we'll?!
#3
Fruit By The Foot
Arty 8 years ago
if you try to "hipsterise" something but putting French on it, at least translate correctly...
Stijn Vlasselaer 8 years ago
The metric system is very hip. Or casual depending where u live
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Guillaume Peraldi 8 years ago
So you could translate it in French : Fruit au mètre or Ruban de fruit. A french guy.
Ana Dipo 8 years ago
not even, we would say: Fruit au mètre because Fruit par le mètre doesn't mean anything as well. But you are right it's Le mètre.
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#4
Cap’n Crunch
Tony Formica 8 years ago
Hands off the Captain's Berries even if they are blue...
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Robin H. Sherrod 8 years ago
I just realized the big difference in your packaging. Years ago (1953?) when "cold" cereal, packaged bread, individual snacks and such were first manufactured, it threw the new parents back into a childhood where these things never existed, and so therefore, the manufacturers had no problem selling them. When the novelty wore off, the packaging became predominantly aimed at the kids; bright colors, cartoonish characters, prizes in the boxes, sugar (no, REALLY, sugar) on the flakes, etc. After about ten years or so, that novelty wore off, and ran right smack into the nutritionists, who said that sugar was no good, and cartoon characters confused the kids into thinking that cereal was supposed to be FUN! Well we ALL know now that to eat a bowl of cereal, you have to check the contents first.....wheat? (Nah...celiac), corn? (Nah...GMO's) honey (Nah...bees are dying), dates? (Are we still in communication with their country?).....well, you get it. So parents, back to you.....
Stille20 8 years ago
You can't market a serial with a boring box. No one would ever see it. Not even the "hipsters"
#5
Nerds
Amanda Panda 8 years ago
Yes, but here is a VITAL question, in the packaging on the right, are they separated by color? Because the ingenious design of the one on the left is that you can open the sides to eat the colors individually, or if you like to live dangerously, you can mix them
Quim ヅ Jardí Ferrer 8 years ago
This is an obvious mistake, because they should have been renamed Geeks
Juan Carlos Soto 8 years ago
So the trick is to package everything like they were cuban cigars
#6
Four Loko
Susan Jennings 8 years ago
I designed that Slim Jim package ten years ago, for those same hipsters when they were kids!
#7
Dunkaroos
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What do you think ?
reclameshit2015 2016 8 years ago
You could also say that by having a more unique/special packaging people will take more time to actually properly taste and enjoy these snacks and thus increasing their value. What I would also find interesting is a post where we would repackage expensive food/drinks as junk food like caviar or old whiskey's in a basic can.
Bunnies are better!! 8 years ago
Soon everyone will be buying the fancier packaged versions and the hipsters will want the junky looking packaging, it's a cycle
.gas. 8 years ago
Hipsters will buy/do anything so long as no one else is. Once they find out there are more than 10 people interested in a topic, they lose interest. One way to give a hipster a heart attack is to mention that you've heard of the band/food/store they're talking about. They'll flip out!
Skunk Drunk 8 years ago
I once read a study where a bunch of researchers quizzed hipsters on completely nonexistent bands, and the hipsters all pretended to know about them...
Daria B 8 years ago
I think I saw something similar too, it was done at a big music festival, and the interviewer was pretending that this and that non-existent band was playing too.
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Gerry Shalam 8 years ago
Absolutely dead on with this. Nailed it. Only thing is, hipsters have mostly morphed into yupsters. They're the ones with all the cash, stupid enough to drop $20 on an "artisanal" Slim "James" or Captain Crunch box. They are EVERYWHERE in my city. I know plenty of them. Fools will gladly pay $14 for something that is $3 a couple doors down just... because. Idiots.
Notchimine Mette 8 years ago
So basically, just put it in a cigar box? Pretty. I love pretty boxes and have bought a few things just to get the packaging.
Meeuw Van Bork Millenaar 8 years ago
that, as far as I know it isn't necessary hipster to enjoy things in pretty packaging, but then again, things like healthy foods or enjoying old music also are hipster nowadays so yeah. its just like how you can buy for example a cheap version of alice in wonderland just for the story or buy one of those beautiful alice in wonderland books that are bound in leather and are way more expensive, it is the same but some just enjoy having it look more pleasing to the eye and there is nothing wrong with that
Load More Replies...
reclameshit2015 2016 8 years ago
You could also say that by having a more unique/special packaging people will take more time to actually properly taste and enjoy these snacks and thus increasing their value. What I would also find interesting is a post where we would repackage expensive food/drinks as junk food like caviar or old whiskey's in a basic can.
Bunnies are better!! 8 years ago
Soon everyone will be buying the fancier packaged versions and the hipsters will want the junky looking packaging, it's a cycle
.gas. 8 years ago
Hipsters will buy/do anything so long as no one else is. Once they find out there are more than 10 people interested in a topic, they lose interest. One way to give a hipster a heart attack is to mention that you've heard of the band/food/store they're talking about. They'll flip out!
Skunk Drunk 8 years ago
I once read a study where a bunch of researchers quizzed hipsters on completely nonexistent bands, and the hipsters all pretended to know about them...
Daria B 8 years ago
I think I saw something similar too, it was done at a big music festival, and the interviewer was pretending that this and that non-existent band was playing too.
Load More Replies... Gerry Shalam 8 years ago
Absolutely dead on with this. Nailed it. Only thing is, hipsters have mostly morphed into yupsters. They're the ones with all the cash, stupid enough to drop $20 on an "artisanal" Slim "James" or Captain Crunch box. They are EVERYWHERE in my city. I know plenty of them. Fools will gladly pay $14 for something that is $3 a couple doors down just... because. Idiots.
Notchimine Mette 8 years ago
So basically, just put it in a cigar box? Pretty. I love pretty boxes and have bought a few things just to get the packaging.
Meeuw Van Bork Millenaar 8 years ago
that, as far as I know it isn't necessary hipster to enjoy things in pretty packaging, but then again, things like healthy foods or enjoying old music also are hipster nowadays so yeah. its just like how you can buy for example a cheap version of alice in wonderland just for the story or buy one of those beautiful alice in wonderland books that are bound in leather and are way more expensive, it is the same but some just enjoy having it look more pleasing to the eye and there is nothing wrong with that
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