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I went out on a mission to produce fake adverts so that people questioned the nature of advertising. What I discovered was that there is a demographic of people that will believe absolutely anything if it's presented right.

I try not to spend more than 45 minutes on each design. I print them out at large format printers and paste them up in the day wearing a hi-vis jacket. Some people call up and want to be part of the joke and others are verbally aggressive, which I like as I see it as IRL trolling.

The voicemails can be found on my Instagram 

More info: Instagram

#1

Do You Drive A 4x4, Jeep Or Range Rover In The City?

Do You Drive A 4x4, Jeep Or Range Rover In The City?

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#2

This Was A Billboard On A Housing Development Site, They Were Knocking Down A 100-Year-Old Church Which You Can See In The Background

This Was A Billboard On A Housing Development Site, They Were Knocking Down A 100-Year-Old Church Which You Can See In The Background

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#3

Nuts Feel Pain!

Nuts Feel Pain!

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#4

Voodoo Classes For Kids

Voodoo Classes For Kids

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#5

This Building Has Been Nominated For The Biggest Waste Of Public Space Award 2019

This Building Has Been Nominated For The Biggest Waste Of Public Space Award 2019

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