In a recent ad, Zara tells women to love their curves. Hurray for that. Unfortunately, the retailer has put this remark next to a photo of two skinny models, who are very pretty and lovely, but not curvy. There is nothing wrong with the models, but in our opinion, the marketers give the wrong message by labeling them as curvy.


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So we recreated the ad not only to show Zara our behinds but also to remind them there are plenty of curvy models out there. A lot of young girls are struggling with their body image and they should be shown different types of bodies. Not just skinny ones.

More info: twitter.com

twitter.com

We Recreated The Controversial Zara Ad To Clear Some Things Up

In a recent ad, Zara tells women to love their curves. Hurray for that. Unfortunately, the retailer has put this remark next to a photo of two skinny models, who are very pretty and lovely, but not curvy. There is nothing wrong with the models, but in our opinion, the marketers give the wrong message by labeling them as curvy.


Show Full Text

So we recreated the ad not only to show Zara our behinds but also to remind them there are plenty of curvy models out there. A lot of young girls are struggling with their body image and they should be shown different types of bodies. Not just skinny ones.

More info: twitter.com