Bored Panda works better on our iPhone app
Continue in app Continue in browser
BoredPanda Add Post

The Bored Panda iOS app is live! Fight boredom with iPhones and iPads here.

We Recreated The Controversial Zara Ad To Clear Some Things Up
641points
User submission
7.1K
242K
Advertising5 years ago

We Recreated The Controversial Zara Ad To Clear Some Things Up

In a recent ad, Zara tells women to love their curves. Hurray for that. Unfortunately, the retailer has put this remark next to a photo of two skinny models, who are very pretty and lovely, but not curvy. There is nothing wrong with the models, but in our opinion, the marketers give the wrong message by labeling them as curvy.

So we recreated the ad not only to show Zara our behinds but also to remind them there are plenty of curvy models out there. A lot of young girls are struggling with their body image and they should be shown different types of bodies. Not just skinny ones.

More info: twitter.com

242Kviews

Share on Facebook
Popular on Bored Panda
Hey pandas, what do you think?
Anna Brandigi
Community Member
5 years ago

What curves??? They have the body of an 11-year-old!

Arty
Community Member
5 years ago

that's why there is a controversy

Load More Replies...
Daria B
Community Member
5 years ago

Well said. These girls are great, but NOT curvy. It's dangerous to label them as curvy because if these elegant narrow-ish bodies are considered curvy, that means litterally skinny girls with their feminine curves a bit pointed out will feel fat and might be shamed for it too. While the non-skinny, but still healthy girls and women will "be obese" or "pigs". Let's be real and precise, please. For the sake of our personal and society's overall mental and physical health.

Sorina MN
Community Member
5 years ago

how do i delete the comments ._.

Load More Replies...
Maria Lazaridou
Community Member
5 years ago

Teenagers around the world with healthy figures are going to see the ad and think "well if they are curvy, then i must be fat" and then hello eating disorders.

Mina Hunter
Community Member
5 years ago

Curvy refers to a body type with a markedly narrower waist than bust and hips and a well-toned butt and not someone who is overweight. Or at least that is what it used to mean. You can be very slim and still curvy.

Load More Replies...
Load More Comments
Anna Brandigi
Community Member
5 years ago

What curves??? They have the body of an 11-year-old!

Arty
Community Member
5 years ago

that's why there is a controversy

Load More Replies...
Daria B
Community Member
5 years ago

Well said. These girls are great, but NOT curvy. It's dangerous to label them as curvy because if these elegant narrow-ish bodies are considered curvy, that means litterally skinny girls with their feminine curves a bit pointed out will feel fat and might be shamed for it too. While the non-skinny, but still healthy girls and women will "be obese" or "pigs". Let's be real and precise, please. For the sake of our personal and society's overall mental and physical health.

Sorina MN
Community Member
5 years ago

how do i delete the comments ._.

Load More Replies...
Maria Lazaridou
Community Member
5 years ago

Teenagers around the world with healthy figures are going to see the ad and think "well if they are curvy, then i must be fat" and then hello eating disorders.

Mina Hunter
Community Member
5 years ago

Curvy refers to a body type with a markedly narrower waist than bust and hips and a well-toned butt and not someone who is overweight. Or at least that is what it used to mean. You can be very slim and still curvy.

Load More Replies...
Load More Comments
Popular on Bored Panda
Popular on Bored Panda
User Submissions
Also on Bored Panda
Also on Bored Panda