Takhini Hot Springs, a natural hot spring located near Whitehorse in north-western Canada, is the location of a fun and bizarre annual tradition called the hair freezing contest.

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Every February, the hot springs’ management invites bathers to come and style their hair by wetting it and styling it as it freezes. Even in winter, the water remains a balmy 36-42 C (96-107 F), while the optimal February temperature for styling frozen hair is around -30 C (-22 F). The winner of the contest gets a $150 cash prize!

More info: takhinihotsprings.com | Facebook | Twitter (h/t: mashable)

The winning group’s photos:

Other honorable mentions: