What do you look for when you’re choosing a product? Let’s say the product is something essential but banal, for example, a toothbrush. Do you want it to work how it’s supposed to and be comfortable to use? Obviously. Do you want it to be a color you like? Sure. Admittedly not relevant to how it works, but you do see it several times a day, after all. Do you want it to make you feel like a real man or a woman?

Probably not what most of us think of while we’re brushing our teeth every morning, but apparently, advertisers say yes. Here are some products that we don’t think anyone asked for gendered versions of, as found by people on Twitter.

#1

Unnecessarily-Gendered-Products-Thread

themouseyouknow Report

Kaisu
Community Member
12 months ago

If you want to make pink binoculars for people who like pink, that's fine! But gendering binoculars is so unnecessary and stupid

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#2

Unnecessarily-Gendered-Products-Thread

fomae2 Report

Sonja
Community Member
12 months ago

well, the women's one is usually narrower, but has more space in the...breast area. at least the mine one has.

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#3

Unnecessarily-Gendered-Products-Thread

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Hermione Granger
Community Member
12 months ago

The concept is good, but it should still be a family game. No need to make it just for girls.

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Nobody is saying that selling things in a variety of designs is bad—people have different likes and dislikes and we would be bored if everything only came in brown. But is it any wonder why so many girls end up resenting pink and floral patterns when that’s the one look that advertisements and toy packaging tell them they should be choosing, while boys are encouraged to play with toys in red, green, black, and pretty much every other color?

For adults, who have had their whole lives to get to know their own preferences, it seems shallow and infantilizing. And when design comes at the expense of functionality, like pink glue or more fragile razors, it goes from uncomfortable to insulting.

#4

Unnecessarily-Gendered-Products-Thread

themouseyouknow Report

Miłka Chromińska
Community Member
12 months ago

Finally a product for me, I've had enough of using men's shampoo, apricots have delicate hair you know. We need specially formulated shampoos :D

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#5

Unnecessarily-Gendered-Products-Thread

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Sonja
Community Member
12 months ago

well, sometimes it is better to sort is this way. it is because of herbs inside. better than call it "tea-against-menstruation-pain", or "tea-for-those-who-has-prostate-gland-troubles". this is a better version, i think

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#6

Unnecessarily-Gendered-Products-Thread

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Falcon
Community Member
12 months ago

I wonder if it's a play on words. Hand and Man. Still makes little sense tho unless it actually explodes...

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Then there’s the opposite phenomenon, when marketers think things should be designated “for men” because apparently it’s not manly in the first place to use soap, eat bread, or have a cup of tea (chili in tea... I didn't know there was something effeminate about drinking things that taste good and don’t hurt.)

#7

Unnecessarily-Gendered-Products-Thread

themouseyouknow Report

Ed Souza
Community Member
12 months ago

I can only imagine the outrage if they made this for women... still funny, I would buy this one as a gag gift.

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#8

Unnecessarily-Gendered-Products-Thread

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Lingon
Community Member
12 months ago

Hen eggs and rooster eggs?

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#9

Unnecessarily-Gendered-Products-Thread

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Wietse Pot
Community Member
12 months ago

Goes great with men spread

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To be fair, some products are gendered because of average shape and size measurements or nutritional requirements based on sex. Even in those cases, though, what do we get out of labeling them “for men” or “for women” before said sizing or nutritional benefits? That just confuses and embarrasses people whose needs fall outside of those averages, because our proportions and chemistry vary a lot even within the biological categories of male and female. Further polarizing products by putting nuts and bolts or flowers and glitter on the package adds another uncomfortable layer by conflating our personalities and likes with those physical parameters.

#10

Unnecessarily-Gendered-Products-Thread

themouseyouknow Report

I’m Foxxy and I know it 😉
Community Member
12 months ago (edited)

This one doesn’t specifically say any gender. There is nothing wrong with having a choice of pink plane or blue plane. Some people (whether girl or boy like pink and others like blue).

Kaisu
Community Member
12 months ago

Exactly! I don't think making different coloured products is wrong at all and there's nothing wrong with this one. The problem arises only when you assign blue for boys and pink for girls, which this product doesn't do

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Dutch Vee
Community Member
12 months ago

The pink one looks safer... I'd rather crash in a burst of hearts.

white widow
Community Member
11 months ago

Hahahahahahahaha thank you sir!

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Dorian Turner
Community Member
12 months ago

It’s a Mansplain!!!!

Mohammad Abbas
Community Member
2 months ago

Okay, that was a good pun.

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Tarryn Louise
Community Member
11 months ago

I am not offended by this.

Jo Bebe
Community Member
11 months ago

Thank gods by the time I’m old everything will either be white or green lol

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Peter Bear
Community Member
12 months ago

This isn't gendered, it's just colored. If either of them said openly 'plane for girls' or 'plane for boys', that would be gendering. This isn't. It's a simple choice of colors.

Jo Choto
Community Member
12 months ago

Why does the pink one have to have hearts all over it?

Jay Loren
Community Member
12 months ago

why not?? Who cares!

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Andrew Gibb
Community Member
12 months ago

I'd be more worried about the child cutting his fingers off or losing an eye on these 'quality' products

mermaidgirl960
Community Member
11 months ago

At least the pink one is bigger lol

Christopher Mayer
Community Member
11 months ago

The 'female' jet reminds me of Totally Spies airplane for some reason

Alex Call
Community Member
11 months ago

This one's fine.

PurpleLightSaber
Community Member
12 months ago

I think having 2 different colours of plane is probably for if there’s a girl somewhere out there who like pink and planes. That’s what I got from that.

Super Hero Fan Girl
Community Member
12 months ago

Aerobus of love

Linda Robinett
Community Member
12 months ago

I think it is great that there is an assumption that little girls would like a plane. Frankly, I would prefer a fighter jet but that is me.

Evripidou Maria
Community Member
12 months ago

as a girl who grew up with toy planes and cars, I;d definitely go for the "boy" version

ej wey
Community Member
12 months ago

Tail section of the plane is to small on the pink on to be a womans. Get it that means big..... Just a joke

Lieke Vw
Community Member
12 months ago

I'm actually glad there is that pink plane too! No need to have all boys play with blue planes, nor to make planes just for boys (girls can play with any kind of color plane too!)

Dobeedobeedo
Community Member
12 months ago

Austin Powers would be proud

A Water Bottle
Community Member
12 months ago

Some people just enjoy the colors. But the people who came up with this were probably thinking about “gender specific” colors.

Matthew Hignite
Community Member
12 months ago

I'm a guy I love pink and blue

Christel Nellemann
Community Member
12 months ago

Well, my partners 9 year old would die, if he was given something pink. Girls are horrible and useless And ridiculous in his mind, and he would loose all selfworth, if anyone would think him girlish, pink equals girl to him. Pretty sad in my opinion.

Chris Sprucefield
Community Member
12 months ago

Never mind the many male AND female airbus professional role model pilots.....

Marilyn Holt
Community Member
12 months ago

I still see signs and sections in stores that say Girls' Toys and Boys' Toys. We don't seemed to have progressed very well in this area.

Kjorn
Community Member
12 months ago

at least it's not written boy or girl. so who cares? my girl prefer pink, purple or yellow colors

louis porter
Community Member
11 months ago

Just be lucky there's a plane for girls at all.

Jay Loren
Community Member
12 months ago

Where does it say the pink is specifically for girls and the blue is specifically for boys? This is quite the stretch

Karen Klinck
Community Member
12 months ago

About late 19 th century. Boys have traditionally had blue because blue was the color of protection. (Nobody cared to protect the girls.) Dates back to BC, BTW. Someone (???) decided that girls should have a color all their own. Lo, girls got pink, which has no meaning. Great marketing...

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Theory Buchannon
Community Member
12 months ago

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JUST DIFFERENT COLORS!!!!!!!!!!!!!!!!!

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#11

Unnecessarily-Gendered-Products-Thread

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Niito
Community Member
12 months ago

Is this a real toy? Is it played as the usual one?

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#12

Unnecessarily-Gendered-Products-Thread

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visvalin Vamadevan
Community Member
12 months ago

Lass wipes

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The American Marketing Association has observed that younger consumers are beginning to scoff at advertising that leans on gender, and recommends that brands focus on advertising “what a product is for rather than whom it is for.”

They say that brands could learn more about their consumer base’s habits and do better business by removing gendered marketing that could sway consumers away from products not traditionally associated with their gender, and embracing marketing that presents their products in a positive light for any consumer.

#13

Unnecessarily-Gendered-Products-Thread

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sunshine_20
Community Member
12 months ago (edited)

Honestly, this isn't gendered, this is just two different types of products, with different characters/design.

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#14

Unnecessarily-Gendered-Products-Thread

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troufaki13
Community Member
12 months ago

These are just different colors, not gender-oriented. Am I not seeing something?

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#15

Unnecessarily-Gendered-Products-Thread

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Terd Fergison
Community Member
12 months ago (edited)

The bible is one of the most misogynistic books on the planet. It states that a women who has a female child is twice as unclean as a woman that has a male child. It says that if a woman is raped and they are found, the rapist must pay the father some shekels and they must be married. I don't know many women that want to marry their rapist. Just a sickening, disgusting anti-woman book. Evil garbage filth.

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#16

Unnecessarily-Gendered-Products-Thread

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Johane Moller
Community Member
12 months ago

This isn't really gendered it's colored. Only if you assign blue to boys and pink to girls can you say it's really gendered. As it doesn't say 'for boys' or 'for girls' on the packaging. I would've probably liked this as a child.

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#17

Unnecessarily-Gendered-Products-Thread

Dinosaurs_tho Report

Andrew Gibb
Community Member
12 months ago

Some women have beard's too

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#18

Unnecessarily-Gendered-Products-Thread

jakeoftales Report

Kaisu
Community Member
12 months ago

Now this kind of gendering of products is problematic. Just making a blue and pink product isn't gendering, but this is just really icky and not the way boys and girls should be taught to think about themselves.

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#19

Unnecessarily-Gendered-Products-Thread

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Theory Buchannon
Community Member
12 months ago

I'm also a shoe

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#20

Unnecessarily-Gendered-Products-Thread

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Dirk Daring
Community Member
12 months ago

Point made on this one, but at least they didn't add the pink tax.

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#21

Unnecessarily-Gendered-Products-Thread

radicalta Report

Thiago Meira
Community Member
12 months ago

Not gendered. Just seriously pink

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#22

Unnecessarily-Gendered-Products-Thread

HavenRacewayJP Report

troufaki13
Community Member
12 months ago

Stunning, nonetheless!

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#23

Unnecessarily-Gendered-Products-Thread

akielon Report

Hermione Granger
Community Member
12 months ago

There are no words....

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#24

Unnecessarily-Gendered-Products-Thread

CrimsonG_Shep Report

visvalin Vamadevan
Community Member
12 months ago

So what’s women size?

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#25

Unnecessarily-Gendered-Products-Thread

icecoldreddie Report

I’m Foxxy and I know it 😉
Community Member
12 months ago

Cards against humanity brought out the “for her” set as a jab at the “pink tax”. Maybe have a read up on it.

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#26

Unnecessarily-Gendered-Products-Thread

RuinTaughtMe Report

Kaisu
Community Member
12 months ago

Again, I don't really think this is gendered...? Some kids like to play with the rockets and planes while others like to play with the astronauts. I think it's really cool that there's a female astronaut doll and nowhere does it say that it's for girls or that the other one is for boys

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#27

Unnecessarily-Gendered-Products-Thread

gurneemd Report

Ninja Kitty
Community Member
12 months ago

NO FAIR~! I WANT ONE WITH BURGER KING ON THE GIRLS SIDE!!! >:{

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#28

Unnecessarily-Gendered-Products-Thread

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Rhea Hambum
Community Member
12 months ago

Fucks sake

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#29

Unnecessarily-Gendered-Products-Thread

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Craptavaganza
Community Member
12 months ago

The bible already is just for boys/men.

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#30

Unnecessarily-Gendered-Products-Thread

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Dirk Daring
Community Member
12 months ago

Every person who has never found their name printed on a souvenir is really ticked at Eetu right now.

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Note: this post originally had 46 images. It’s been shortened to the top 30 images based on user votes.