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Have you ever stopped and noticed the product you bought a while ago being smaller now than it was before? Well, perhaps you weren’t dreaming when you thought that. With recent inflation that has touched most countries all around the world, companies now more than ever are trying to hike up the prices for their products, and some of them are smaller than before, be it a roll of toilet paper or even a pack of gummy bears.

A popular subreddit called “Shrinkflation” has consumers posting and discussing all the ways the manufacturers are trying to trick our eyes into thinking that the product is still the same, whether it may be the size, formula, or even subtle changes in the packaging quality.

If you’d love to see more products that were “shrunken” in size, make sure to check out our previous post on Bored Panda by clicking here.

#1

Hellofresh 10 Oz Meat Package

Hellofresh 10 Oz Meat Package

Ricoli Report

Nowadays, as inflation reached a 40-year high in a lot of countries across the globe, many are struggling to make ends meet. Meanwhile, companies are continuing to scam everyday people, making life more difficult while most of us are counting our pennies.

#2

I Really Hate These Tactics To Deceive

I Really Hate These Tactics To Deceive

Mitche420 Report

#3

Dove Soap Shrinks Again!

Dove Soap Shrinks Again!

rosedread0 Report

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a fruity dream of delusion
Community Member
1 year ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

idk why, but since i was a kid i’ve always love the way these look.. when i was 7 i would beg my mom to just let have a soap to myself to stare at 😭😭

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Shrinkflation is a strategy often used by businesses to subtly lower a product's size or weight in order to make savings without raising the overall price. There’s also an uncommon kind of shrinkflation when a business substitutes less expensive ingredients or increases the amount of water while reducing the amount of other ingredients in their products.

#4

The Big Mac Pickle Is Thicker Than The Big Mac Patty!

The Big Mac Pickle Is Thicker Than The Big Mac Patty!

PradoMV96 Report

#5

Wtf, Crayola??? I Spent $9 On A Set Of Colored Pencils With A Good Variety Of Colors, Only To Find Out The Pencils Aren't Full Size. Nowhere Does The Packaging Indicate They're Colored Golf Pencils

Wtf, Crayola??? I Spent $9 On A Set Of Colored Pencils With A Good Variety Of Colors, Only To Find Out The Pencils Aren't Full Size. Nowhere Does The Packaging Indicate They're Colored Golf Pencils

SnuggleMeister Report

With that being said, a lot of concerned people online tend to think that companies should be striving to become more clear about being transparent given their practices, especially price increases as well as explaining why they are happening in the first place.

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#6

Gatorade Using Same Size Bottle With Bigger Indent

Gatorade Using Same Size Bottle With Bigger Indent

realslizzard Report

#7

I Noticed The Cans Were Shaped Differently — Taller But Narrower — Then Found Some Older Chunky Cans Hidden In The Back

I Noticed The Cans Were Shaped Differently — Taller But Narrower — Then Found Some Older Chunky Cans Hidden In The Back

stoneandritualco Report

Still, in some countries, like Brazil, companies cannot get away with reducing the product’s size or quantity without them having to state that on their labels for the next 6 months.

While some countries have laws to protect their consumer rights to a great extent, do you think other countries should be following that example in times like these as well?

#8

School Meals In 2022

School Meals In 2022

thomascr9695 Report

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Shyla Bouche
Community Member
1 year ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

Well, there's that parenting thread where the kid wanted chicken with no meat.

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#10

They Are Coming For Our Shop Towels, Same Price As Before

They Are Coming For Our Shop Towels, Same Price As Before

Samuellert Report

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Mihai Mara
Community Member
1 year ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

This is like when you cut an avocado and the seed is as big as the moon, leaving you with a teaspoon of actual fruit.

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#11

They're Starting To Get More Creative

They're Starting To Get More Creative

21111000011112 Report

#12

Thought This Group Was A Joke… I’m Sorry

Thought This Group Was A Joke… I’m Sorry

imadeatshirt Report

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#13

Chobani Raised Their Prices And Then Cut The Amount Of Toppings By 2/3rds On The Flips. Won't Be Buying These Anymore

Chobani Raised Their Prices And Then Cut The Amount Of Toppings By 2/3rds On The Flips. Won't Be Buying These Anymore

Interplanetary_Craft Report

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thurayyat
Community Member
1 year ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

The toppings are not worth it anyway. Buy plain yoghurt and add your own toppings.

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#14

Yeah, Nobody Is Gonna Notice The One Missing Chocolate Bar. First Time Posting On Here, So Sorry If Something Similar Has Been Posted Before

Yeah, Nobody Is Gonna Notice The One Missing Chocolate Bar. First Time Posting On Here, So Sorry If Something Similar Has Been Posted Before

jjenkins_41 Report

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Timmy Pillinger
Community Member
1 year ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

This will cause fights. 12 is evenly divisible up to four children. 11 is prime...

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#15

Jack In The Box Taco. 4 Tacos All Like This

Jack In The Box Taco. 4 Tacos All Like This

ferhanmm Report

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Shyla Bouche
Community Member
1 year ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

That's not a taco-- that's blueprints for a taco, complete with a sample of each ingredient.

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#16

“500g Ain't 500g These Days“

“500g Ain't 500g These Days“

Odd-Constant-4026 Report

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Mihai Mara
Community Member
1 year ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

I read somewhere that there is a +- allowed difference. Not sure if 5% or 10%. And some producers, to increase profit, use it to their advantage.

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#17

20 Fewer Tabs And Also 20% Price Increase

20 Fewer Tabs And Also 20% Price Increase

CarryOnComputing Report

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connor_griswold avatar
CG
Community Member
1 year ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

Noticed that with my Tide Pods as well. My old pack was somewhere around 100 pods, but the new pack has somewhere around 88. And the box is the same size as the old one.

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#20

Coke Machine vs. Product Dispensed

Coke Machine vs. Product Dispensed

Difficult_Dot_8981 Report

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Rob Chapman
Community Member
1 year ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

This is a case of the owner of the vending machine stocking it with the smaller bottle, not an issue of Coke actually shrinking the product. The 20 oz bottles are normally sold individually, while the 16.9 oz bottles are the ones usually sold in a 6 pack.

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#21

Big Mac Has Now More Pickle Than Meat On The Top Bun

Big Mac Has Now More Pickle Than Meat On The Top Bun

thedondraco Report

#22

Either The Dish Grew Or Dr. Oetker Is Shrinking Their Frozen Pizzas, They Used To Fit Perfectly

Either The Dish Grew Or Dr. Oetker Is Shrinking Their Frozen Pizzas, They Used To Fit Perfectly

Bosse19 Report

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#23

Figured Out What "Improved" Means

Figured Out What "Improved" Means

Creative-Web-9274 Report

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Brenda Spagnola-Wilson
Community Member
1 year ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

I make croutons when our bread gets stale. Cut into cubes, toss lightly with EVOO and any seasonings you like. Bake at 350 for 10 to 20 minutes stirring once or twice. Cool and store in air tight container or ziplock bags. You can even freeze them as long as they are completely dry first

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#24

Haven’t Been To Chipotle In Awhile. What The Actual F*&# Happened To Their Burrito Sizes? They Used To Be Footballs

Haven’t Been To Chipotle In Awhile. What The Actual F*&# Happened To Their Burrito Sizes? They Used To Be Footballs

ineedsometacos Report

#25

Hellofresh. Only Weighed Because I Saw Another Post A Few Days Ago Like This

Hellofresh. Only Weighed Because I Saw Another Post A Few Days Ago Like This

Emadyville Report

#26

Old Stock (64oz) On Sale To Make Room For New Stock (48oz) - Both $7.99

Old Stock (64oz) On Sale To Make Room For New Stock (48oz) - Both $7.99

DefenderOfSquirrels Report

#28

Colgate Total Same Price New Size

Colgate Total Same Price New Size

notfromantarctica Report

#29

The Bastards Got Me. 14 Oz Ice Cream In The Same 1 Pint Package. Yes That's An Air Gap To Try And Hide It

The Bastards Got Me. 14 Oz Ice Cream In The Same 1 Pint Package. Yes That's An Air Gap To Try And Hide It

Kerhole Report

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ola_n avatar
Headless Roach
Community Member
1 year ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

Cut in half and then weigh to make sure it's even. That's how we split icecream with my husband, leaving nothing to chance. 🙃

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#31

Oh You Were Hoping For 10? Sorry

Oh You Were Hoping For 10? Sorry

Zehrodyl Report

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ola_n avatar
Headless Roach
Community Member
1 year ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

That's a bit ridiculous. Since they redesigned packaging anyway, could have made it into 3x3 rows instead.

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#32

Aveeno: Oh Hey We Have A Brand New Look! Be Distracted By The Slightly Reformatted Bottle And Ooh New Oats! Yup That's It, Nothing Else To See Here!

Aveeno: Oh Hey We Have A Brand New Look! Be Distracted By The Slightly Reformatted Bottle And Ooh New Oats! Yup That's It, Nothing Else To See Here!

BrooklynLivesMatter Report

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#34

Campbell's Soup New Taller (But Smaller) Cans

Campbell's Soup New Taller (But Smaller) Cans

Hmnidh Report

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Steve
Community Member
1 year ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

Since the packaging is by far most of the cost I the product cost might actually have gone up (due to the higher can). Stupid.

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#36

Is It Just Me Or Are Digiorno Half The Size It Use To Be?

Is It Just Me Or Are Digiorno Half The Size It Use To Be?

boobsmackerr Report

#37

I've Been Lied Too. I Payed $2 For A 20 Oz Water Bottle Not For A 16.9oz

I've Been Lied Too. I Payed $2 For A 20 Oz Water Bottle Not For A 16.9oz

Knife_Box7 Report

#38

I’ve Been Using The Same Toothbrush For Over A Decade. Glad They Decided To Save Maybe A Fraction Of A Penny With The Design. Still Almost $7…

I’ve Been Using The Same Toothbrush For Over A Decade. Glad They Decided To Save Maybe A Fraction Of A Penny With The Design. Still Almost $7…

ejusdemgeneris Report

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Jacey Lea
Community Member
1 year ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

You must not brush your teeth much if a toothbrush lasts 10 years 🤣

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#39

A 12ct Box Of Ortega Taco Shells Are Now Almost An Ounce Lighter (About The Weight Of Two Shells) For The Same Price (I Paid $2.29). The New Shells Are Laughably Smaller. And Now A Single Serving Is 3 Shells Instead Of 2. Just Sell Me A 10ct Instead. They're Not Far Off From The Mini-Size Now

A 12ct Box Of Ortega Taco Shells Are Now Almost An Ounce Lighter (About The Weight Of Two Shells) For The Same Price (I Paid $2.29). The New Shells Are Laughably Smaller. And Now A Single Serving Is 3 Shells Instead Of 2. Just Sell Me A 10ct Instead. They're Not Far Off From The Mini-Size Now

AlternateNoah Report

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waddles
Community Member
1 year ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

this isn’t even laughably small anymore it’s who-hurt-the-maker-so-badly small

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#41

On The Left, Purchased Last Month 11.3oz For $4.98. On The Right, Purchased Yesterday 9.6oz For $5.32. And The Lid Doesn’t Fit Properly On The New Can, It Won’t Stay On

On The Left, Purchased Last Month 11.3oz For $4.98. On The Right, Purchased Yesterday 9.6oz For $5.32. And The Lid Doesn’t Fit Properly On The New Can, It Won’t Stay On

BennySmudge Report

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#43

I Want My 1.6oz Back

I Want My 1.6oz Back

elise_oisen_ Report

#44

Well Now They’ve Gone Too Far. [keebler Rainbow Chips Deluxe - Should Have 3 M&m’s Per Cookie]

Well Now They’ve Gone Too Far. [keebler Rainbow Chips Deluxe - Should Have 3 M&m’s Per Cookie]

RebeccaDeMornay Report

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Lakota Wolf
Community Member
1 year ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

Are they somehow guaranteed to be three M&Ms per cookie? Does the packaging say so? I looked at screenshots of the packaging and I don't see any guarantees of three M&Ms per cookie. The photo of the cookie on the pack has three M&Ms, but product pics on packaging are usually Photoshopped anyway. I'm not trying to say that they're not a gyp, but I don't know where OP is getting "they're supposed to have three M&Ms per cookie" from.

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#45

Not The Santitas Chips!!!

Not The Santitas Chips!!!

prk0ur Report

#47

Almond Breeze Shorting The Weight. I Reported It To My Weight And Measures Agency

Almond Breeze Shorting The Weight. I Reported It To My Weight And Measures Agency

La_Lanterne_Rouge Report

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mihaimara avatar
Mihai Mara
Community Member
1 year ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

Volume is not measured like that. Use a volume meter, usually a recipient with volume markings on it.

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#48

Ichiban Flavour Packs Have Gotten Smaller. Found An Old Pack In My Spice Drawer, Old Has Much More Spice Than New

Ichiban Flavour Packs Have Gotten Smaller. Found An Old Pack In My Spice Drawer, Old Has Much More Spice Than New

Bloo-Ink Report

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Amused panda
Community Member
1 year ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

Just because the little sachets are smaller doesn't automatically mean the product is less, they might have been able to fit the same amount of product in a smaller sachet by wasting less space. (I can't actually see anything on those little sachets to indicate the contents have been reduced.)

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#49

Ordered A Bec. 7 Bucks. I Actually Laughed When I Opened It

Ordered A Bec. 7 Bucks. I Actually Laughed When I Opened It

lem0ngr4bs Report

#50

Ihop’s Full Stack Of Pancakes. Not Even Half The Plate Anymore

Ihop’s Full Stack Of Pancakes. Not Even Half The Plate Anymore

stinkbugsaregross Report

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tinu o
Community Member
1 year ago (edited) DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

I feel like this should be the standard portion per person (with lower pricing of course), it just looks unappetizing in this picture lol

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Note: this post originally had 88 images. It’s been shortened to the top 50 images based on user votes.