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9 Iconic Brand Logos Get Transformed Into Female Versions, And The Results Look Awesome
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Product Design, Social Issues4 years ago

9 Iconic Brand Logos Get Transformed Into Female Versions, And The Results Look Awesome

This year’s women’s day was all about empowering women, and more companies than ever have come together to celebrate this day.

Creative Equals, an organization aiming to support talented women and promote diversity in creative industries, has decided to replace iconic company logos with female characters in order to highlight the issues of unbalanced branding in the media.

Their logo designs include companies like Pringles, Monopoly, DreamWorks, Schwarzkopf, and Bic. Creative Equals hope that this will bring out the issues of gender inequality because according to the organization’s founder and CEO Ali Hanan, 89.5 percent of creative design directors are male and it can affect a brand’s identity.

In an interview with Dezeen, Ali Hanan stated that they are not attacking any of these brands personally, but they wanted to show a variety of examples to get people celebrating International Women’s Day and thinking about the need for equal rights.

This is not the only creative idea for International Women’s Day this year, we were already surprised by Barbie’s collection of 17 new dolls that portray inspiring women from all around the world. Also, check out how these cosplayers portrayed Disney princesses pursuing their dream professions in this inspiring photo shoot!

Scroll down to see how these iconic male mascots would look like if they were females!

 

More info: Creative Equals  (h/t designtaxi)

Miss Pringles

Miss Monopoly

Miss Schwarzkopf

Miss Dreamworks

Miss Bic

Miss Bafta

Miss Oscar

This year’s International Women’s Day also inspired other famous companies to change their logos to honor women:

McDonald’s

MTV

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Libssuc
Community Member
4 years ago Created by potrace 1.15, written by Peter Selinger 2001-2017

Sorry I prefer them the way they are. This is just getting stupid and ridiculous

Kjorn
Community Member
4 years ago Created by potrace 1.15, written by Peter Selinger 2001-2017

yeah... people would ask to change jesus on the cross soon... Changing Lincoln in his mémorial. it's getting stupid. being feminist is becoming extremist now.

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Gayle Bynum Cardosa
Community Member
4 years ago Created by potrace 1.15, written by Peter Selinger 2001-2017

This is starting to really get to me. Um...do the mental midgets that do these types of things realize that logos and this type of thing don't really have much of anything to do with "empowering" anybody? I mean I get that there might be a good intention but W TV instead of MTV? Isn't that just wusic tv? Or WcDonalds? Changing an M to a W doesn't mean anything. I'm a SMART feminist (NOT a bad word) and I'm also a liberal person who doesn't hate Republicans. I respect everyone and their beliefs. These little trite moves are just dumb and placate....who? Don't give me anything I don't earn. Don't patronize me. Just treat me fairly and we'll be good. The rest of this is for those who aren't intelligent.

Crystal Hickman
Community Member
4 years ago Created by potrace 1.15, written by Peter Selinger 2001-2017

Thank you for saying so eloquently what was bouncing around in my head.

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Pavel Nekoranec
Community Member
4 years ago Created by potrace 1.15, written by Peter Selinger 2001-2017

Actually I always thought that the Schwarzkopf silhouette is women with short hair :D

RaroaRaroa
Community Member
4 years ago Created by potrace 1.15, written by Peter Selinger 2001-2017

That's the ridiculousness of many of these. Just because Schwarzkopf, Dreamworks and Bic don't have long hair, then they must be men/boys?. What is that saying about the artists idea of what a woman should be?

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Libssuc
Community Member
4 years ago Created by potrace 1.15, written by Peter Selinger 2001-2017

Sorry I prefer them the way they are. This is just getting stupid and ridiculous

Kjorn
Community Member
4 years ago Created by potrace 1.15, written by Peter Selinger 2001-2017

yeah... people would ask to change jesus on the cross soon... Changing Lincoln in his mémorial. it's getting stupid. being feminist is becoming extremist now.

Load More Replies...
Gayle Bynum Cardosa
Community Member
4 years ago Created by potrace 1.15, written by Peter Selinger 2001-2017

This is starting to really get to me. Um...do the mental midgets that do these types of things realize that logos and this type of thing don't really have much of anything to do with "empowering" anybody? I mean I get that there might be a good intention but W TV instead of MTV? Isn't that just wusic tv? Or WcDonalds? Changing an M to a W doesn't mean anything. I'm a SMART feminist (NOT a bad word) and I'm also a liberal person who doesn't hate Republicans. I respect everyone and their beliefs. These little trite moves are just dumb and placate....who? Don't give me anything I don't earn. Don't patronize me. Just treat me fairly and we'll be good. The rest of this is for those who aren't intelligent.

Crystal Hickman
Community Member
4 years ago Created by potrace 1.15, written by Peter Selinger 2001-2017

Thank you for saying so eloquently what was bouncing around in my head.

Load More Replies...
Pavel Nekoranec
Community Member
4 years ago Created by potrace 1.15, written by Peter Selinger 2001-2017

Actually I always thought that the Schwarzkopf silhouette is women with short hair :D

RaroaRaroa
Community Member
4 years ago Created by potrace 1.15, written by Peter Selinger 2001-2017

That's the ridiculousness of many of these. Just because Schwarzkopf, Dreamworks and Bic don't have long hair, then they must be men/boys?. What is that saying about the artists idea of what a woman should be?

Load More Replies...
Load More Comments
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