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Today the global beauty industry is worth $532 billion and our demand for things to improve our looks feels like it has never been bigger. But the wish to look our best is as old as history itself, and people in the past were just as eager to go great lengths to fit beauty standards of the time. And trust me, they were heckin’ weird. Like weird squared.

The TikToker Zachary Margolis has collected some of the most eyebrow-raising, obscure, over-the-top and plain dangerous historical beauty trends that he shared in a series of viral videos for his “Offbeat History” account.

From Romans whitening their teeth with urine to 18th-century women sculpting their enormous wigs with lard, it makes you wonder whether today’s beauty favorites like the ‘no makeup’ makeup look, laminated brows, and brightly colored hair will look just as freaky in hundreds of years.

@offbeathistory

Obscure Beauty Trends 💄Do not try these at home. #makeuproutine #beautytips #learn

♬ Blue Blood - Heinz Kiessling & Various Artists
#1

14 "Obscure Beauty Trends" Throughout History That Sound So Bizarre Now In the 19th century many women ate deadly arsenic wafers to whiten and even out their complexions. Some of the side effect include cancer, baldness, epilepsy. In 1902 you could actually buy arsenic wafers from Sears.

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#2

14 "Obscure Beauty Trends" Throughout History That Sound So Bizarre Now In the mid-1920's, a bronze, suntanned complexion became popular after Coco Chanel fell asleep on her yacht on the French Riviera. The suntan became a status symbol for a person who could afford sunny vacations, especially for those privileged enough to travel during the winter.

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Sofia Di Tutti
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2 years ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

Before withe skin was considered "noble" because poor were forced to work outside and got tanned...

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#3

14 "Obscure Beauty Trends" Throughout History That Sound So Bizarre Now In the middle ages the forehead was considered the most beautiful part of the woman's face. Many women removed their eyelashes to accentuate their foreheads. They also plucked their hairlines and eyebrows to achieve a long and oval face.

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#4

14 "Obscure Beauty Trends" Throughout History That Sound So Bizarre Now To white their teeth, Romans would rinse their mouth with urine. Specifically urine shipped in from Portugal.

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Otter
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2 years ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

Well-aged urine that hadn't been refrigerated during transport, because refrigeration didn't exist! Tasty!

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Michael Sanders
Community Member
2 years ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

I want to know how many regional pees they went through before they landed on Portugal having the best

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Jo Choto
Community Member
2 years ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

The idea that somebody decreed the Portuguese had the BEST piss.

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pebs
Community Member
2 years ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

In reality it was not a custom of the Roman citizens of Italy or of other subjugated territories, but it was typical of the citizens of Spain, as is well known from the poem 39 of Catullus, who made fun of Egnatius for this habit.

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Incitatus
Community Member
2 years ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

Thanks, I got on here to say that. The Romans used to make fun of the Spaniards for doing this.

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Bill
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2 years ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

Because the rain in Spain falls mainly on the plain and probably drains into Portugal?

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Keigo Tamaki
Community Member
2 years ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

I only rinse my mouth with the most fanciest of urine from Portugal!

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Fiona C
Community Member
2 years ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

Urine was used in textiles in many places too. Apparently the urine of ginger people was particularly sought after.

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Aunt Messy
Community Member
2 years ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

Urine is used when fulling wool because uric acid and ammonia cause the fibers to expand and make the fabric denser, warmer, and more water resistant. The fabric would be beaten by stomping on it in a trough (with bare feet) or beaten like it was a butter in a churn. After it was washed, the quality of the fabric was much better than when it was first woven. ...///... You can achieve something similar by washing wool fabric (this works particularly well with knitted fabrics) in a hot washer followed by a hot dryer. I do this when I'm making coats. It's the process used to make boiled wool.

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Mary Ross
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2 years ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

Urine was also used to whiten togas. So a well-off roman wearing white would always have a faint aroma of pee wafting off them Heaven!

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A.J Milne
Community Member
2 years ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

tHAT would be my job if I lived in that time, I would live in portugal

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Esma Gerits
Community Member
2 years ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

Hmmmm I dunno, I always find the Spanish pee better, tbh.....

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Alegiro
Community Member
2 years ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

In Africa they keep using cow urine to wash hair (or to light the hair color), to wash "clothes", to light their skin and so on.... So look, there is a 2500/2000 yo vs a "modern" way to use urine. Why not posting anything about that Africans?? It may be """racism"""? 😬

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Daniele Ribolla
Community Member
2 years ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

Portuguese LOL thinking Romans drinking their urine...! paid and shipped too!!! >|-D

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Mumchkin
Community Member
2 years ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

I think they tested this on some TV show. I think they took chemicals that were a close match to urine and used teeth from a dentists office to see the results. I could be wrong though.

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tmw
Community Member
2 years ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

those romans, always up to something crazy. using a communal sponge to wipe their butts. lead pipes in the water system. lead sauce to make your food more tasty.

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Let’s All Just Try And Be Decent
Community Member
2 years ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

I mean. Someone clearly set this up as a moneymaking scam. Claiming it was this amazing mysterious elixir you could only get if you paid him to transport it all to you from Portugal. No doubt he put something in it to make it look or smell different or have slightly different texture. Or claimed it had been "purified" If they genuinely knew what it was, they literally would have used their own. Also let's not forget that urea is still used in a huge amount of beauty products today.

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Allen Lavine
Community Member
2 years ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

Fun fact people use to make fun of them for that so they stop brushing all together and started having bad teeth that's where the rumor started that they have bad teeth

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An Co
Community Member
2 years ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

I want to know why portugal. Did they have some kind of myth about the Portuguese? Or was it a con job and they did not know it was urine?

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Alex K
Community Member
2 years ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

i bet the guy who had the idea burst out laughing as soon as he turned the corner

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Chodz
Community Member
2 years ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

In Belgium we bleach them with Portuguese tears since they lost to us in the Euro 2020.

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Losferatu
Community Member
2 years ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

I'm Portuguese. I'm wondering what's so special about my pee?

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ElenaK
Community Member
2 years ago (edited) DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

Try it! maybe you will get a shiny smile!Then let us know if it works.

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#5

14 "Obscure Beauty Trends" Throughout History That Sound So Bizarre Now In the 18th century, before invention of hairspray, women would use lard to sculpt their wigs. Yes, lard. One of the downsides is that the wig would become a literal rat's nest. Sometimes rats would live in the wig for weeks. Women had to sleep with cages around their heads to keep the rats away.

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Otter
Community Member
2 years ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

And at least some people whitened the wigs with flour, which meant they were basically wearing a pancake on their heads instead of hair. You bet the bugs loved it!

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#6

14 "Obscure Beauty Trends" Throughout History That Sound So Bizarre Now In pre-revolution France, accentuated veins were all the rage. Some people would color their veins with blue pencil to make them pop. Others would use leaches to make their veins more noticeable.

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#7

14 "Obscure Beauty Trends" Throughout History That Sound So Bizarre Now During the Japanese Edo period, blackened teeth were popular amongst aristocrats and married women. Blackened teeth were considered a sign of beauty and the practice helped preserve teeth into old age. In 1870, this practice was banned by the Japanese government. Blackening teeth wasn't just popular in Japan, and some people still practice this today.

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#8

14 "Obscure Beauty Trends" Throughout History That Sound So Bizarre Now In 1936, Isabella Gilbert invented the Dimple-Maker. The machine consisted of a spring that fit around the face and two tiny knobs that pressed into the cheeks. I don't know what Isabella was thinning but the machine didn't work.

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Softsquatch
Community Member
2 years ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

can totally imagine this being sold on wish today, and people buying it

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#9

14 "Obscure Beauty Trends" Throughout History That Sound So Bizarre Now In ancient Rome many women would moisturize with the sweat of gladiators. Whiles of sweat were sold as souvenirs outside the fights. The sweat was thought to be an aphrodisiac.

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#10

14 "Obscure Beauty Trends" Throughout History That Sound So Bizarre Now In the 1800s, eyelash transplants were all the rage. A specialist would sow the hair directly into the eyelid with a needle.

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#11

14 "Obscure Beauty Trends" Throughout History That Sound So Bizarre Now In ancient Greece the uni-brow was considered the sign of purity and intelligence. It was ideal to have eyebrows that melded together in the middle. Some women would darken their eyebrows with powder, while others would wear fake eyebrows made from goat's hair.

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#12

14 "Obscure Beauty Trends" Throughout History That Sound So Bizarre Now In the 1400s, Italian women wanted to have thin lips that were barely there. The paintings at the time didn't highlight or emphasize the lips in any way.

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Jo Choto
Community Member
2 years ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

There has to be a century somewhere where I would have been considered attractive!

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#13

14 "Obscure Beauty Trends" Throughout History That Sound So Bizarre Now Shortly after the invention of the x-ray machine, people used the machine to treat acne, eczema and for hair removal. Some of the side effects included atrophy, ulcerations, and cancer.

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#14

14 "Obscure Beauty Trends" Throughout History That Sound So Bizarre Now In the 1920s the portable hair dryer came on to the market. This was a more convenient alternative to the bulky hair dryers of the time. The device was very dangerous though and would cause burns, electrocutions, and death.

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M O'Connell
Community Member
2 years ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

If anyone is wondering why, appliances of the time did not have a chassis ground connection (no third pin), nor did they have polarized plugs (there was a 50/50 chance of the metal chassis being live at mains voltage depending on how you plugged it in). This hadn't previously been a problem because 'regular people' hadn't been using electrical appliances much prior to the 1920s.

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