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Japanese Designers Create Nameless Paints To Change The Way Kids Learn Colors
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Art, Product Design6 years ago

Japanese Designers Create Nameless Paints To Change The Way Kids Learn Colors

Ima Moteki, a design duo in Japan, has just created a set of Nameless Paints that aim to completely change the way children learn and think about color. Instead of using color names, each white tube of paint is labelled with an “equation” showing which primary colors, and in what proportions, were used to make the color inside.

The “Nameless Paint” designers, Yusuke Imai and Ayami Moteki, believe that color labels are problematic. “By not assigning names to the colors we want to expand the definition of what a color can be, and the various shades they can create by mixing them,” said Imai.

In addition to rejecting labels, the paints also teach color theory. The equations on the paint tubes help children understand some of the basic concepts behind color theory and how to mix and create new colors.

More info: kokuyo.co.jp (h/t: spoontamago)

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Anastasya
Community Member
6 years ago

I like that there are just four basic colours !

SummergumLahti
Community Member
6 years ago

3 and they're primary colors...

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VîzdoagăLiviu-Theodor
Community Member
6 years ago

And they could be used no matter what language you speak (unless you are colorblind, or have poor or no eyesight ).

MacyWong-Thompson
Community Member
6 years ago

It is called creative learning - luv it!

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Anastasya
Community Member
6 years ago

I like that there are just four basic colours !

SummergumLahti
Community Member
6 years ago

3 and they're primary colors...

Load More Replies...
VîzdoagăLiviu-Theodor
Community Member
6 years ago

And they could be used no matter what language you speak (unless you are colorblind, or have poor or no eyesight ).

MacyWong-Thompson
Community Member
6 years ago

It is called creative learning - luv it!

Load More Comments
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