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How many times, looking, for example, at the logos of Nike, Adidas or Apple, have we asked ourselves just one question: “Well, couldn’t we have drawn such a simple logo ourselves?” If yes, then let's move on reading. If not, we still move on. How many times have we read the news that some famous design studio redesigned the next big corporate logo for a check with an obscene number of zeros, and in the end just made the font thinner or simply reduced the distance between some details?

And so, every time we read such news, we come across dozens, if not hundreds of comments that the designers simply scammed their clients for money, but actually nothing in the logo has changed. In fact, as is often the case, things are not so clear cut.

Firstly, the famous swoosh was most likely a manifestation of spontaneous genius insight (for which, however, they paid only 35 bucks), and the original version of the Apple logo was complex, artsy and as old-school as possible. Secondly, any change in the logo in a large company is preceded by a long and thorough marketing analysis. Yes, sometimes it turns out a complete fail, as was the case with the 2012 Summer Olympics logo, but more often than not, the idea of saving on logo design doesn't justify itself at all.

Do you want proof? Voila! As many as 47 examples collected by Bored Panda, when the designer just drew something, the marketing manager was either absent or did not think at all, and the boss approved the logo without looking. And the result is what we have - this incredible selection of logos from around the world, on the one hand, beautiful and stylish - but completely inappropriate, you just have to look at it from a different angle. So please feel free to think different, as Steve Jobs once urged us, scroll this selection to the very end, and just enjoy these absolute masterpieces of human short-sightedness.

#2

Now That's Just A Bad Logo. Period

Now That's Just A Bad Logo. Period

u/ZuesAndHisBeard Report

#3

The Logo For This Spicy Apple Jelly

The Logo For This Spicy Apple Jelly

u/KyleColby Report

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Paulo Freitas
Community Member
1 year ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

Its a " double entendre " and its hilarious lol, you can see it as half an Apple lol, of a fire spitting a*s, thats actually Smart.

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#4

This Medical Centre’s Logo Is A Flat Line

This Medical Centre’s Logo Is A Flat Line

u/izyzacov Report

#5

Unfortunate Door/Logo Placement On This Plane

Unfortunate Door/Logo Placement On This Plane

u/nthensome Report

#6

My Son Who Just Started To Read, “Hell Baby. Hell Baby. Hell Baby!!!”

My Son Who Just Started To Read, “Hell Baby. Hell Baby. Hell Baby!!!”

u/Hopeful_Relative_494 Report

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msnol219 avatar
DP 2(DP The Magical Unicorn)
Community Member
1 year ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

Hello? Is this John Constantine? Yea. So I got a Hell Baby? We might need to perform an exorcism..

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#7

Girls' Water Polo Team Logo

Girls' Water Polo Team Logo

u/Bacicot Report

#8

Whoever Designed This Logo Made A Terrible Mistake

Whoever Designed This Logo Made A Terrible Mistake

u/j1002s Report

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#9

A "Cheerleading" Logo In A Town Close To Me

A "Cheerleading" Logo In A Town Close To Me

u/Pmray23 Report

#10

Designer: Can You Describe The Logo You'd Like? Client: It Should Have A Leaky Pipe. But Instead Of Fixing It, Our Plumber Just Puts His Finger In There. And Btw, It Should Still Leak After He Does That

Designer: Can You Describe The Logo You'd Like? Client: It Should Have A Leaky Pipe. But Instead Of Fixing It, Our Plumber Just Puts His Finger In There. And Btw, It Should Still Leak After He Does That

u/nickrosener Report

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#11

This Restaurant’s Logo That Looks Like A Health Grade

This Restaurant’s Logo That Looks Like A Health Grade

u/drobinow Report

#12

Design Of The Bottle And Logo Looks Way To Close To A Sunny D Like Drink. If A Kid Couldn't Read This Would Go Bad

Design Of The Bottle And Logo Looks Way To Close To A Sunny D Like Drink. If A Kid Couldn't Read This Would Go Bad

u/TheElegiast Report

#13

This Yogurt Using Biohazards Symbol As Its Logo

This Yogurt Using Biohazards Symbol As Its Logo

u/ShermanLiu Report

#15

This Company's Logo Looks Like Somebody Got Pulled Into A Lathe

This Company's Logo Looks Like Somebody Got Pulled Into A Lathe

u/Marc815 Report

#16

The Flip Zone Has A Rule Of "No Backflips" When There Is Literally A Guy Backflipping In The Logo

The Flip Zone Has A Rule Of "No Backflips" When There Is Literally A Guy Backflipping In The Logo

u/Xx_BaconPlays_xX Report

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leighm avatar
Dodo
Community Member
1 year ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

Maybe you're supposed to look at the logo the other way, so it's a front flip.

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#18

It Really Feels Like The Packers Logo Could Have Replaced A Different Letter Here…

It Really Feels Like The Packers Logo Could Have Replaced A Different Letter Here…

u/J_Mart29 Report

#19

A Clothing Tag With Unfortunate Logo Design

A Clothing Tag With Unfortunate Logo Design

u/Samheim Report

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Eugene G
Community Member
1 year ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

When you need the "I" to look like an "a". The Jizz Addicts should learn from this.

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#20

Prizes On Offer At The Clinic

Prizes On Offer At The Clinic

u/BaronVonStretchmark Report

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#22

We’re Going To Contact Them With A New Logo Hopefully

We’re Going To Contact Them With A New Logo Hopefully

u/lefuturtle Report

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Wintermute
Community Member
1 year ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

Just think. If it was actually a "good" logo then a million people online wouldn't be currently aware of Pat's Electric. Seems to be working just fine.

the_true_opifex avatar
Katie Lutesinger
Community Member
1 year ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

I once saw a logo for a security company which had also clearly been drawn by a little kid. It was super cute! (It was a shaky drawing of a house)

lukim3200 avatar
Sparkle
Community Member
1 year ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

If I owned an electric business and my kids designed me a similar logo, I'd keep it forever. I'm not sure if that's the case here, but I'd like to think so.

cassilyris avatar
Cassi Lyris
Community Member
1 year ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

This feels like he let his kid do this for him, and therefore it is perfect and gets a complete and total pass. Good job, Pat.

cassandramctaggart avatar
Cassandra McTaggart
Community Member
1 year ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

I'd make it look more tidy, but I like the happy electrical socket for a small electrician company.

g9864 avatar
Glen Moore
Community Member
1 year ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

It was probably his kid that made the logo, this one isn't as bad as most of these other ones

idrow avatar
Id row
Community Member
1 year ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

They obviously don't have a budget for a logo, prepare to get stiffed on payment.

chloedunn avatar
Immortal Jackalope
Community Member
1 year ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

Why would they make something dangerous look nice? don't touch it child!

finleyknowles2010 avatar
Fin
Community Member
3 months ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

Nah, the graphics designer should've been payed thousands for that

kirpatty avatar
Barong
Community Member
3 months ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

Just tour ordinary electrician’s van. Definitely not a police surveillance van.

calletlori avatar
Lorianne Calley
Community Member
5 months ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

I don't know if I would trust and electric company w that logo 😂😂

danielle-rollins avatar
Wombatish
Community Member
5 months ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

We have a local... AC service, I think? Where the truck wraps spell out that the owner's kid drew the logo. It's cute and sweet. Memorable too. Has a little problem with clarity, which this improves on. I'm totally here for it.

s2023145 avatar
Antonia
Community Member
5 months ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

I think they should have said” Drawn by my 2 yr old son”

larry_helms avatar
Larry Helms
Community Member
1 year ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

What's so bad about this one... other than it looks like it was drawn by a 5 year old.

oberlinmom1 avatar
Stymied Egan
Community Member
1 year ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

I bet it was their childs design. Since it's not permanent it maybe they made it to use until they could afford more.

applesethjill44 avatar
Jay Appleseth
Community Member
1 year ago

This comment has been deleted.

ruth_15 avatar
Ruth
Community Member
1 year ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

I'm a designer and I think this is a great logo. Local trades businesses do well with family centered messaging. I don't think i would have the guys to present it tho

earlhandy avatar
Earl Handy
Community Member
1 year ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

The smiley face encourages kids to stick their fingers in it

darkestargentum avatar
Darkest Argentum
Community Member
1 year ago (edited) DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

If Pat's kid designed that its cute if Pat designed it it needs work

urielgrey avatar
Uriel Grey
Community Member
1 year ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

I actually like this one. It's happy fixed lol unlike the real looking outlet that looks shocked 😲... I'll see myself out :)

briankuhn avatar
Brian Kuhn
Community Member
1 year ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

This is what happens when you let a toddler design your corporate logo so you can save a few bucks on labor costs! 😎

janellegilbert avatar
Janelle Gilbert
Community Member
1 year ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

I love kids' drawings, too, but maybe not for your company logo?

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#23

This Logo Of A Company In My City

This Logo Of A Company In My City

u/Fulla_good_stuff Report

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Cassi Lyris
Community Member
1 year ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

Come on now, he can't help that he has a vestigial limb. 🤣

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#24

Ride On Spac Eship

Ride On Spac Eship

u/pruaga Report

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msnol219 avatar
DP 2(DP The Magical Unicorn)
Community Member
1 year ago (edited) DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

🎶 We’re going on a trip in our favorite Spac Eship! Zooming through the sky! Lil Einsteins!

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#25

This Sign In The Office Building Where I'm Attending Training

This Sign In The Office Building Where I'm Attending Training

u/Autiosaaren_lautturi Report

#26

Just Another Restaraunt Logo That Was Edgy And Cool In Someone's Head. Spotted Near My Gym, Midtown Manhattan

Just Another Restaraunt Logo That Was Edgy And Cool In Someone's Head. Spotted Near My Gym, Midtown Manhattan

u/m13131313 Report

#28

Welcome To Devil’s… Alvoole? Elvccle? (Advocate). I Like The Idea, But The Execution Is Not The Best

Welcome To Devil’s… Alvoole? Elvccle? (Advocate). I Like The Idea, But The Execution Is Not The Best

u/mantiseses Report

#29

This Pub Is Supposed To Be Called “Bunch Of Grapes” And I Saw This Unreadable Logo And Asked My Mate “How Far Is The Pub Then?”

This Pub Is Supposed To Be Called “Bunch Of Grapes” And I Saw This Unreadable Logo And Asked My Mate “How Far Is The Pub Then?”

u/isaac-jones Report

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#34

The Actual Logo Of A School Near Me

The Actual Logo Of A School Near Me

u/MagL33To Report

#35

The Second Line Of This Logo Did Not Age Well

The Second Line Of This Logo Did Not Age Well

u/HellaGayAli Report

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Honey Bee
Community Member
1 year ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

Ohhhh k. Didn't realize it was anything bad til I read the comments 🙄

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#36

Found At The Austin Airport - It's Texas Like!

Found At The Austin Airport - It's Texas Like!

u/Sophie_e_m Report

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Jake B
Community Member
1 year ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

Don’t worry. They probably stole this from Portland OR too. Remember when they stole keep Portland weird?

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#40

Saw This At My Local Heb. It's Supposed To Say "Frescura" (Freshness)

Saw This At My Local Heb. It's Supposed To Say "Frescura" (Freshness)

u/setfna Report

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#41

Ole Let Y, No Matter How I Read This I Will Always Have Questions

Ole Let Y, No Matter How I Read This I Will Always Have Questions

u/Tall_Technician_6834 Report

Note: this post originally had 44 images. It’s been shortened to the top 41 images based on user votes.