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Beauty standards in different places in the world vary because there is no exact formula of what is beautiful so it depends on the way people view the world. But whatever the standard is, it will include only a part of people and the rest of them will feel like they are worth less because they don’t possess the features that many admire.

When it comes to body image, in Western cultures, the preferred body is a lean one. That is what people online mostly want to show and want to see. Other body types are rarely represented, thus making people who look different than the Instagram models feel like there’s something wrong with them.

What is worse, in many cases, those Instagram models don’t even look like that in real life. Angles, poses, lighting and a little bit of editing help them to achieve the image they would like to be. But there are people like Sara Puhto who understand how damaging seeing such photos is for others, so she shows the reality behind them and it’s surprising how we beat ourselves up for not being the standard when it is impossible to achieve it as it’s not real.

More info: Instagram

Sara Puhto is a content creator from Finland who has been posting on her Instagram since 2015. She started off as a fitness account so her content was something similar to what you would imagine to be a standard Instagram model.

Bored Panda reached out to Sara to find out what changed and she told us a little bit about how it all started: “I used to be a fitness content creator in 2015/2016, so I was posting photos of my 'fitness progress' and those curated photos that I talk about on my page now, so it was scary for me at first when I had that realization that I was adding to the falsities on Instagram.”

Since then, Sara has become quite a big Instagrammer with 380k followers and is now more known for her ‘Instagram Vs Reality’ series in which she shows how different the same body can look if you tweak it a little bit there and here.

Sara admitted that when she decided to stop posting photos that don’t match reality, she was scared and even though she was a fitness blogger, she felt insecure about her body, as she was comparing it to others. While talking to Insider, the Instagrammer explained what made her change up her content: “I realized that the photos that I was posting may have been making other people feel like this.”

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But to Sara’s relief, the response she received was really positive and it continues to be such. “It was received very well by others and I got a lot of positive reactions and support towards it.

I feel that the reaction continues to be the same, even though I’ve been doing this for years, I continue to receive positive feedback about it, mostly.”

So many people feel insecure and are afraid to show how their bodies really look and the insecurity stems from the fear of being judged and called not pretty. But it seems that those fears don’t have reason as Sara is proof that people appreciate others being realistic.

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Pia kjærgaard
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2 years ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

But…. Men have the picture nr 1 inside there heads!!! I have comments again & again from guys,when they saw me relax My tummy,that I was “Fat”!!!!! I know a lot of women have experienced that to. Please,are we never to be just US!!!♥️

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The content creator goes a little bit more into detail and gives her guess why her comments are mostly filled with love and admiration instead of hate. “I think this is because we need to see more unposed and unedited photos on Instagram and other social media platforms, especially with younger generations joining social media platforms earlier and earlier, I think its important to expose them to unedited and not posed photos as opposed to them only seeing curated photos 24/7.”

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Thales Rocha
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1 year ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

Probably a scoliosis surgery, I have one of these, myself. Amazing result. She looks great.

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Pia kjærgaard
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2 years ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

I dont No Why we all need to be so “ Perfect “!!!! Look the “Standard” before we are OK! Suicide- rate is Giant because people are Fat-shaming,Being Bullied for No reasons!! In the most cruel ways!! Respect each other & the differences,Please!!🙏🏻🥰

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As mentioned, Sara started posting fitness content in 2015 and a year later, she began her mission to show the reality of an Instagrammer. She hasn’t stopped since so we were curious to find out what motivates her to continue.

She said “I think the thing that motivates me to continue doing it is knowing that it helps people, the messages, comments, emails and DMs I get motivate me more than I can explain. Because I know how it feels to be in such a dark place regarding your body image, or just disliking the body you’re in, or the insecurities getting too much. So if I can be of help to even a few people, it means the world to me.”

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Luther von Wolfen
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2 years ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

I'd so much rather hang out with the woman in the "bad body" poses. She seems more relaxed and comfortable.

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What she does is not beneficial only for others but it also acts as a means of self-care for herself. Sara explains “I also get motivated to keep going because it helps me as well, on days where I don’t feel well (either mentally or emotionally about my body), it helps having a platform to say these things and be like ‘hey, it’s okay to not be okay, we can embrace that as well!’”

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Another thing that keeps Sara going is that she just finds enjoyment in connecting with other people. “I just love doing what I’m doing because of the two-way support, and it gives me an opportunity to connect with people on a deeper emotional level than you sometimes would through casual acquaintances.”

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Zozo🤟
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2 years ago (edited) DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

THANK YOU!! I am a board😂 it’s so frustrating to see all of the beautiful curves but no fellow non-curvies!!

Sara mentioned that she doesn’t feel good about her body every second of her life and just like there are good and bad hair days, there are days when you feel like a goddess and days when you feel like you’re a failure because you have a muffin top.

This range of emotions is what makes us human, but recently, the body positivity movement has received some criticism for not allowing us to have those days when we feel down and making people feel even worse because they can’t love their bodies every day they wake up.

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Rhea.S🤍
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2 years ago (edited) DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

Yes!tummy rolls exist,i find it so uncomfortable sucking in my belly when sitting down pretty sure it's not healthy tensing organs when they should relax

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As Sara shows her own body imperfections and encourages people to accept their own, she could be called a body positive person, so we wanted to know if she noticed that the movement might be showing signs of toxic positivity.

The content creator thinks that “it depends on the context at times. Overall I think the body positivity movement is helpful and gives a positive voice and outlook to individuals whose bodies have been marginalized in society.”

But she also recognizes the issue with it: “I do think it’s important to highlight the non-linearity of self-acceptance and/or self-love. It’s unrealistic to expect yourself to feel 100% in love with your body every day! It’s a process, it won’t happen overnight and there will always be ups and downs, just like everything in life. I think body acceptance comes with acknowledging those difficult negative emotions which come with living.”

Being outcast for the way you look is really hurtful and people like Sara are trying to push the limits of beauty standards, showing that everyone should be accepted and encouraging them to not be afraid to show their true selves.

Now we would like to know your thoughts: what do you think about Sara’s message and do you feel like staging Instagram photos can be dangerous for people who have no idea that they aren’t real? Do you think that any body can be beautiful and there is no need to glorify just one type? Also, if you would like to share any personal experiences, we would love to read them in the comments!

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Pia kjærgaard
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2 years ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

& the female body look like that because we have produce babys😍 Skinny women have problems with delivering them self,cause they are to small now. Thats so sad…..♥️

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TahJia Williams
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2 years ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

you got me on this one. I actually thought the first one was supposed to be the bad one

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james Wampler
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2 years ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

Great job you're a beautiful woman in every photo Instagram is so full of fake it's almost sickening

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Alex Metslov
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2 years ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

A genuine smile makes this lady so attractive! I'd really rather go out with the laughing girl!