"Your Face is Big Data," is a smart but also slightly scary project by Russian photographer Egor Tsvetkov. In order to show how easy it is for complete strangers to gather information about you, Egor spent six weeks taking around 100 pictures of subway commuters in St Petersburg before using a facial recognition app called FindFace to track down their internet profiles.

He used open source software to scan the 55 million plus users of VKontakte, Russia's biggest social network, and despite some of his photographs bearing little resemblance to their online pictures, Egor was (rather alarmingly) able to find around 70% of the people he snapped. “My project is a clear illustration of the future that awaits us if we continue to disclose as much about ourselves on the internet as we do now,” he said. In an age where people are using social media more than ever, perhaps it's time we started to think about how much information we really want to share with the world.

#1

Your Face Is Big Data

Egor Tsvetkov Report

pearl dsouza
Community Member
3 years ago

You know nothing Jon Snow!!!!

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#2

Your Face Is Big Data

Egor Tsvetkov Report

Estefani Licea Madrigal
Community Member
3 years ago

All i know it's that cake looks delicious and I want some

Daria B
Community Member
3 years ago

Both of the desserts, both of 'em. ♥

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Cesi Baca
Community Member
3 years ago

This is why I use cute picture of kittens wearing clothing for all my profile pics. People complain about invasion of privacy by the government and then put their entire freaking lives online through pics and post.

Marcela Nedov
Community Member
3 years ago

Usually those ppl even have no life. But they are very much so complaining about invasion of their privacy. Can't understand that.

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Kairullizam Abdullah
Community Member
3 years ago

Really diferent.

Allison Woodfill
Community Member
3 years ago

Gimme cake

Johhn3443234523
Community Member
3 years ago

This comment is hidden. Click here to view.

For me it's impossible to say that the same person is on both sides

Shyrell Melara
Community Member
3 years ago

Check out her eyebrows and hair. It's her.

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#3

Your Face Is Big Data

Egor Tsvetkov Report

Sunniva Jønsson
Community Member
3 years ago

The same bag:)

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