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Whether we like to admit it or not, we all know that there is a connection between looking good and feeling good. Stepping out into the world with our best faces on can give us a powerful sense of confidence, a self-esteem boost that can benefit many aspects of our lives - from our social interactions to how we go about our jobs.

Russian stylist Alexandr Rogov knows this and has set off on a tour of his huge country, transforming the looks of people who can only dream of the luxury boutiques of Moscow and St. Petersburg. Rogov is out to prove that style and fashion comes from the right choices and a little creativity, not just how much money you are able to spend!

Scroll down below to see some of Alexandr and his team's most impressive transformations so far, and let us know what you think in the comments!

More info: Instagram | Website

"I used to be one of the biggest fashion stylists in Russia," Alexandr told Bored Panda. "I worked for fashion magazines, with Russian and international designers and big brands like Dior and Chanel."

"Then I got an invitation to work on TV as a presenter and stylist in a makeover show, and so I began my career on TV. I worked on TLC, MTV, TNT and now I am on CTC, the main entertainment channel of Russia."

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John McVie
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4 years ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

She looks very cool, her hair suits her very well! Glad to see some wrinkles: they show she's lived!

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Carrie de Luka
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4 years ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

Think the spotty, bowed shoes are an overkill next to a spotty skirt but other than that she looks so chic.

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Alexandr has a background in education, and he still takes the time to conduct lectures and master classes on fashion and style in Moscow and the regions. He takes his work seriously, and seeks a deeper meaning in fashion than the glitz and glamor of glossy magazines. "I try to explore the best side of women," he continues. "I help them to find the better side of themselves. I am not styling only to make a show- I am styling them for real life. I am not only a stylist - I work as a psychologist too!"

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What is Alexandr's favorite, most satisfying aspect of his job? "I most enjoy the moment when I open the mirror and see my client's reaction to her new look."

"It is the most incredible feeling!"


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Rachael Marrast
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4 years ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

She looks like she was crying before the shoot. :( Love the new hair!

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Bettye McKee
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4 years ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

I really feel for women with thin hair because I have like a bushel of hair. This cute little pixie cut is perfect. She is adorable.

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Tracey
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4 years ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

Would never of guessed that what a difference amazing eyes

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Julie Lynn
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4 years ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

Very powerful. Punk to Power! I like it the 180 degree turn around... and the shoes! Big Winks and Smiles!

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Ashley Wright
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4 years ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

From Lumberjack to Lovely. Looks like a totally different person. In the before pic, I wonder if she had just stuck her finger in an electrical socket.

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Peggy Belcher
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4 years ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

I like this one - kicky fun with the hair, yet an allover very polished look. Beautiful eyes.

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Kerry Ericksson
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4 years ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

Very Good but lose the trendy bag and pointy shoes.Some runners or a more casual shoe would of been sharper

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Diana Hockley
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4 years ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

Oh yes! very nice. The "mug" shot always makes them look far worse, but well...

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Autumn Walton
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4 years ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

her eyes really r pretty. she's also pretty in the first picture tho

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Laur 24
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4 years ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

Omg gorgeous! the stray hairs in the first pic r driving my ocd crazy tho lmao

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Katinka Min
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4 years ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

Not liking this one. Teh girl has a nerdy style and now looks like some boring office chick. Really not liking the eye make-up.

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LessaltEDM
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4 years ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

Yeah. Not liking this one either. I agree with you, they made her into a boring office chick. And she looks twenty plus years older than the before pic. They could have easily accentuated her punky look while keeping the whole outfit classy.

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Gin
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4 years ago (edited)

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No matter how old you are, this stylist will make you 40-50 yrs!

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Sheila Weila
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4 years ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

Every BEFORE picture is a mug shot, no smile, shoulders square with the camera, & poor lighting. Not a true apples & apples.

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ember avery
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4 years ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

her after picture makes her look like the secret bad guy in movies that slowly feels bad and sides with the good guys, she looks amazing tho

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Lea Springstead
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4 years ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

Great outfit & great haircut. That's how you rock a shaved head as a woman.

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Carrie de Luka
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4 years ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

Like the new outfit and it suits her really well. The hair is too high on a long face. Needs width.

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Note: this post originally had 42 images. It’s been shortened to the top 30 images based on user votes.