A weird cat
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Im a lazy panda who likes cats and bread
A weird cat • upvoted 39 items 2 years ago
Crazy-Marketing-Facts
Joanne Rowling, better known as J.K. Rowling, doesn't have a middle name according to her birth certificate. The decision to use initials on her book covers was designed so it was more acceptable for the boys to read, who were less likely to read a book written by a women.
Crazy-Marketing-Facts
In 2012 Dunkin Donuts released a marketing campaign in Seoul, Korea where scent spray devices on buses would release the aroma of warm coffee when triggered by the sound of Dunkin Donuts radio jingle. The marketing campaign reached more than 350,000 people and sales by bus stops increased by 29%.
Crazy-Marketing-Facts
In 2011 Jell-O monitored the amount of smiley faces and frowny faces posted on Twitter. When the national average for smiley faces was below 51% Jell-O would release discount coupons for those who had recently tweeted frowny faces.
Crazy-Marketing-Facts
In 2008 Shreddies launched a marketing campaign launching their new "Diamond Shreddies". The company was pretty open about the fact that this was basically a joke since they had just just rotated the image of the square Shreddies and it that it was more about getting people talking about Shreddies again. It seems pretty succesful as they got an 18% rise in sales.
Crazy-Marketing-Facts
There's a rumour that BlackBerry hired actresses to flirt with men in bars in order to push Blackberries on the public. Referred to as stealth marketing, so they would go to bars to get phone numbers and them to put their numbers in their Blackberries, trying to show off how cool they were.
Crazy-Marketing-Facts
The T-shirt was invented in 1904 and marketed to bachelors that couldn't sew or replace buttons.
Crazy-Marketing-Facts
Original Sears catalogues were purposefully smaller than Montgomery Ward catalogues so housewives would naturally stack them on top.
Crazy-Marketing-Facts
In 2009 Tropicana invested $35 million to change the packaging of their Orange Juice. Within 2 months their sales dropped by 20% and they lost significant market share. So they switched back to the old packaging. The failed marketing campaign cost them over $50 million!
Crazy-Marketing-Facts
Before mass marketing of tobacco, doctors considered lung cancer a rare disease. The amount that large tobacco companies spend per HOUR has reached $940,000.
Crazy-Marketing-Facts
Philadelphia cream cheese was invented in New York, and was never produced in Philadelphia. In the 1880s it was known as a marketing trick, because Philadelphia was known for high quality dairy products.
Obscure-Beauty-Trends
During the Japanese Edo period, blackened teeth were popular amongst aristocrats and married women. Blackened teeth were considered a sign of beauty and the practice helped preserve teeth into old age. In 1870, this practice was banned by the Japanese government. Blackening teeth wasn't just popular in Japan, and some people still practice this today.
Obscure-Beauty-Trends
In the 1400s, Italian women wanted to have thin lips that were barely there. The paintings at the time didn't highlight or emphasize the lips in any way.
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