If you are a graphic designer looking for some logo ideas and inspiration, then it’s your lucky day because we handpicked another list of Clever Logos With Hidden Symbolism. And if this is not enough, there’s 100+ more creative logos in our previous posts: see part I, part II and part III.

This time we’d like to show you some more new logos from Viktor’s ongoing series titled “Honest logos”. As we’ve talked before, Viktor Hertz is a freelance Graphic Designer from Sweden who turns well known logos into “Honest Logos”. He does that by cleverly changing the name of the company while still preserving the original style of the logo.

You see these big company names each and every day, but do you know what they actually mean? In order to help you fill this gap of knowledge, we made a visual list of famous company name etymologies. It is heavily based on this Wikipedia’s list, where you can also find the complete listing of companies and their name origins not mentioned in this post. So, scroll down the list and then tell us how many did you already know?

If you are a logo designer looking for some typography and logo inspiration, then it’s your lucky day because we’ve made another list of Creative Logos With Hidden Symbolism. And if this is not enough, there’s 70 more incredibly creative logos in our previous logo collections: part I and part II. However, if you are a mere mortal, you can still view these cool logos and try to find the hidden symbols.

Viktor Hertz, a freelance Graphic Designer from Sweden, turned well known logos into “Honest Logos”. “Some are cheap, some might be a bit funny, some will maybe be brilliant. I don’t know.” says the artist.

As we wrote earlier, the first feature of a good and effective logo is that it can immediately “grab” viewer’s attention. A good way to do so is by giving viewers a little puzzle to solve. Everyone likes puzzles, right? When viewers get the hidden message behind the logo, there’s this instant little satisfaction feeling, and something fun likes this gets people talking and sharing.

The first feature of a good and effective logo is that it can immediately “grab” viewer’s attention. Your logo should have an immediate impact and hold the viewer’s attention. However, if you did manage to catch the viewer’s eye – that doesn’t necessary mean you are doing good. There might always be a hidden penis you cannot see at first sight.