Whereas the objective of a standard advertisement is to market a product, a public service ad is intended to change the public interest, by raising awareness of an issue, affecting public attitudes, and potentially stimulating action. Advertising, in its non-commercial guise, is a powerful educational tool capable of reaching and motivating large audiences. ” It is much too powerful a tool to use solely for commercial purposes.

Hey Pandas, are you ready for another dose of creative guerrilla advertising? We’ve handpicked another awesome collection of guerrilla marketing examples that we are eager to share it with you. So put aside your bamboos, and prepare yourself for some serious inspiration!

We frequently check our visitor statistics to find out what you like most, and probably the most popular posts are about creative advertising. Not wanting to let you down, this time we handpicked another incredible collection of creative guerrilla advertising examples using oversized objects.

Today, when a single person sees about 3000 ads each day, and we are becoming more and more blind to advertising, companies must find new and creative ways to catch consumer’s attention. If you are having a hard time coming up with new ideas, or you are just a bored panda looking for some inspiration – this collection of 21 Creative Double Page Magazine Ads should really help you!

While serious companies rarely rely on tear-off advertising, it must be the most often used and wide spread advertisement types among common people since the invention of telephone. Usually, it’s just a plain white paper with tear offs containing contact information. However, today we want to show that even the most boring communication medium like tear-off advertisement can be used in such a creative way that those ads can end up on thousands of websites around the world and reach much bigger audience than than initially expected.

We’ve collected fifteen more clever examples of guerrilla advertising, so you can think of it as a “part III” of our creative advertising series. I promise – you’ll love it!

It may be hard to believe, but an average North American sees 3,000 ads per day. They are everywhere – at the gas pumps, in a bathroom, in the movie theater, on a bus and in the bus – advertising is impossible to avoid. When traditional advertising mediums are loosing their effectiveness the answer is – ambient advertising.

Advertisers are left with two choices: push the boundaries with even stronger messages, and probably get banned, or come up with some new ground-breaking ideas. A good way to start is to find original places for adverting – like.. elevator.

Whether it’s good or bad – sexuality is considered one of the most powerful tools of marketing and particularly advertising. So when it comes to creating an advertisement and you don’t have too many clever ideas – always remember one general rule – sex sells.

Food Flags is a series of ads promoting Sydney International Food Festival in which national emblems were made out of edibles indigenous to the country it represents. They’ve creatively used these images to advertise the international aspect to their festival which took place in October 2009.

Your hands can be dangerous.

Wash them with soap and water to keep bacteria at bay.

Do you know what you wash your hands with?

One in every four soap refills is contaminated with potentially harmful bacteria.

Have you ever seen a cool bag advertisement in your real life? I mean those viral bagvertising examples which are now all over the Internet.

I bet 99.99% of you haven’t, but at the same time 99% of us have seen them on the net.

So, my question is – what are advertisers aiming at? Real people or Internet surfers?