Paris-based architect Didier Faustino made this cool swing set out of a converted advertising billboard for the Shenzhen-Hong Kong Bi-City Biennial of Urbanism and Architecture. Now many people ask to do the same to every billboard in America.

Companies may use billboard ads to reach a specific location based audience, but in the end reach millions of people here on the Internet. Here are 33 amazing examples of unusual and creative billboard ads that actually managed to do that.