Science World museum in collaboration with Rethink Canada created a series of brilliant ambient and billboard ads dedicated to promoting science in Vancouver. One of the most eye-catching ones was probably the 6000$ worth of billboard covered in pure gold with the words “2 oz. of gold can cover a billboard”. Two ounces may not sound like a lot, but just in case, Science World hired two guards to look after it day and night…
Jody Xiong from DDB China created a very impressive outside installation on the the pedestrian crossings in China in order to demonstrate how choosing walking over driving actually helps the environment. They put massive white canvases with drawings of bare trees on the pedestrian crossings in 15 different cities of China. On both sides of the sidewalk they left huge sponge cushions soaked in green environmentally-friendly paint. Every time a person crossed the street, the paint got on his/her shoes turning their footsteps into leaves.
Continuing our previous collection of creative billboard ads we handpicked another wonderful list of clever billboards. This time it was much harder, but we’ve done our best to find the best examples. So without further ado, here are 30 more creative billboard advertisements.
Continuing our previous collections of creative business cards we handpicked another wonderful list of 20 cool business card designs. As we talked before, even the best business card design cannot guarantee your business success, however it is one of those very first things that make a very long lasting impression. So, you shouldn’t miss an opportunity to show your best qualities, and communicate your company’s values and character.
German advertising agency Jung von Matt created a wonderful minimalist ad campaign for Lego which not only looks great but also forces us to ‘Imagine”. It’s great not just because of its aesthetics but because it delivers a strong message – LEGO will put your imagination to work. However, copyranter and adland.tv have pointed out that the idea might be a rip-off of a fan-created Lego artwork that appeared earlier than this ad campaign.
A brief review of the history of famous logos and predictions of how they will look like in the future made by Stock Logos back in 2011. Interestingly enough, their prediction of Microsoft logo in 2020 seems similar to the new Windows 8 logo announced this year. Also, don’t forget to check out more logo related posts such as the Top 15 Worst Logo FAILS Ever and 30 Clever Logos With Hidden Symbolism.
We have already featured some beautiful cut-away leaf art by Lorenzo Duran before, and now I came a cross a very similar ad campaign by Legas Delaney for Plant for the Planet. The aim of the campaign was to show leaf’s ability to absorb CO2. At first I thought the idea of leaf cutting was borrowed from Duran, however after looking at the credits I realized that the artist was actually working on this campaign.
This time we’d like to show you some more new logos from Viktor’s ongoing series titled “Honest logos”. As we’ve talked before, Viktor Hertz is a freelance Graphic Designer from Sweden who turns well known logos into “Honest Logos”. He does that by cleverly changing the name of the company while still preserving the original style of the logo.
Whereas the objective of a standard advertisement is to market a product, a public service ad is intended to change the public interest, by raising awareness of an issue, affecting public attitudes, and potentially stimulating action. Advertising, in its non-commercial guise, is a powerful educational tool capable of reaching and motivating large audiences. ” It is much too powerful a tool to use solely for commercial purposes.
Benetton, which has already earned their place in the advertising world with their clever, colorful and often controversial ads, released another powerful advertising campaign called ‘Unhate’ to promote acceptance, tolerance, and closeness between people. It features highly manipulated images that show unlikely pairings of world leaders kissing one another, and I must say whoever did the photoshopping is damn good at it.
Hey Pandas, are you ready for another dose of creative guerrilla advertising? We’ve handpicked another awesome collection of guerrilla marketing examples that we are eager to share it with you. So put aside your bamboos, and prepare yourself for some serious inspiration!