German advertising agency Jung von Matt created a wonderful minimalist ad campaign for Lego which not only looks great but also forces us to ‘Imagine”. It’s great not just because of its aesthetics but because it delivers a strong message – LEGO will put your imagination to work. However, copyranter and adland.tv have pointed out that the idea might be a rip-off of a fan-created Lego artwork that appeared earlier than this ad campaign.
A brief review of the history of famous logos and predictions of how they will look like in the future made by Stock Logos back in 2011. Interestingly enough, their prediction of Microsoft logo in 2020 seems similar to the new Windows 8 logo announced this year. Also, don’t forget to check out more logo related posts such as the Top 15 Worst Logo FAILS Ever and 30 Clever Logos With Hidden Symbolism.
We have already featured some beautiful cut-away leaf art by Lorenzo Duran before, and now I came a cross a very similar ad campaign by Legas Delaney for Plant for the Planet. The aim of the campaign was to show leaf’s ability to absorb CO2. At first I thought the idea of leaf cutting was borrowed from Duran, however after looking at the credits I realized that the artist was actually working on this campaign.
This time we’d like to show you some more new logos from Viktor’s ongoing series titled “Honest logos”. As we’ve talked before, Viktor Hertz is a freelance Graphic Designer from Sweden who turns well known logos into “Honest Logos”. He does that by cleverly changing the name of the company while still preserving the original style of the logo.
Whereas the objective of a standard advertisement is to market a product, a public service ad is intended to change the public interest, by raising awareness of an issue, affecting public attitudes, and potentially stimulating action. Advertising, in its non-commercial guise, is a powerful educational tool capable of reaching and motivating large audiences. ” It is much too powerful a tool to use solely for commercial purposes.
Benetton, which has already earned their place in the advertising world with their clever, colorful and often controversial ads, released another powerful advertising campaign called ‘Unhate’ to promote acceptance, tolerance, and closeness between people. It features highly manipulated images that show unlikely pairings of world leaders kissing one another, and I must say whoever did the photoshopping is damn good at it.
Hey Pandas, are you ready for another dose of creative guerrilla advertising? We’ve handpicked another awesome collection of guerrilla marketing examples that we are eager to share it with you. So put aside your bamboos, and prepare yourself for some serious inspiration!
We frequently check our visitor statistics to find out what you like most, and probably the most popular posts are about creative advertising. Not wanting to let you down, this time we handpicked another incredible collection of creative guerrilla advertising examples using oversized objects.
Companies may use billboard ads to reach a specific location based audience, but in the end reach millions of people here on the Internet. Here are 33 amazing examples of unusual and creative billboard ads that actually managed to do that.