We have already featured some beautiful cut-away leaf art by Lorenzo Duran before, and now I came a cross a very similar ad campaign by Legas Delaney for Plant for the Planet. The aim of the campaign was to show leaf’s ability to absorb CO2. At first I thought the idea of leaf cutting was borrowed from Duran, however after looking at the credits I realized that the artist was actually working on this campaign.
This time we’d like to show you some more new logos from Viktor’s ongoing series titled “Honest logos”. As we’ve talked before, Viktor Hertz is a freelance Graphic Designer from Sweden who turns well known logos into “Honest Logos”. He does that by cleverly changing the name of the company while still preserving the original style of the logo.
A lot of women are probably more obsessed with a pimple, bad hair or their butt than they are concerned about breast cancer. In order to raise breast cancer awareness, Breast Cancer Foundation in Singapore creatively used body art to ask women if they were “obsessed with the right things?”
Whereas the objective of a standard advertisement is to market a product, a public service ad is intended to change the public interest, by raising awareness of an issue, affecting public attitudes, and potentially stimulating action. Advertising, in its non-commercial guise, is a powerful educational tool capable of reaching and motivating large audiences. ” It is much too powerful a tool to use solely for commercial purposes.
Benetton, which has already earned their place in the advertising world with their clever, colorful and often controversial ads, released another powerful advertising campaign called ‘Unhate’ to promote acceptance, tolerance, and closeness between people. It features highly manipulated images that show unlikely pairings of world leaders kissing one another, and I must say whoever did the photoshopping is damn good at it.
Have you ever noticed that most of the greatest ideas, whether it’s business or design, are so simple and obvious that you wonder why you haven’t thought of it before! As we mentioned in our previous article, Leonardo da Vinci once said: “Simplicity is the ultimate sophistication”, and architect Ludwig Mies van der Rohe adopted the motto “Less is more”. Even after 500 years Leonardo’s words are true and this rule is still widely used in design and advertising.
Hey Pandas, are you ready for another dose of creative guerrilla advertising? We’ve handpicked another awesome collection of guerrilla marketing examples that we are eager to share it with you. So put aside your bamboos, and prepare yourself for some serious inspiration!
We frequently check our visitor statistics to find out what you like most, and probably the most popular posts are about creative advertising. Not wanting to let you down, this time we handpicked another incredible collection of creative guerrilla advertising examples using oversized objects.
Companies may use billboard ads to reach a specific location based audience, but in the end reach millions of people here on the Internet. Here are 33 amazing examples of unusual and creative billboard ads that actually managed to do that.
Today, when a single person sees about 3000 ads each day, and we are becoming more and more blind to advertising, companies must find new and creative ways to catch consumer’s attention. If you are having a hard time coming up with new ideas, or you are just a bored panda looking for some inspiration – this collection of 21 Creative Double Page Magazine Ads should really help you!